How to Tell Your Story to Media
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This document provides guidance on sharing stories with traditional and electronic media. It recommends researching the media in your city to understand their needs. Both traditional media like print newspapers and magazines, as well as electronic media like TV, radio, and online channels should be considered. The document also discusses Rotary-specific media options for sharing stories. It emphasizes keeping stories simple, finding a human element to evoke feelings, and using illustrations to complement the story.
How to Tell Your Story to Media
- 1. HOW TO SHARE YOUR STORY WITH TRADITIONAL & ELECTRONIC MEDIA Rtn. CJ Singh Rotary Public Image Chair Rotary International District 3080 DISTRICT 3080
- 2. "The stories we tell literally make the world. If you want to change the world, you need to change your story. This truth applies both to individuals and institutions." DISTRICT 3080
- 3. RESEARCH DISTRICT 3080 YOUR PROJECT WHAT . WHO . WHERE . WHEN . WHY . HOW THE MEDIA IN YOUR CITY CREATE LISTS . ASSESS THEIR NEEDS
- 4. TRADITIONAL MEDIA DISTRICT 3080 PRINT MEDIA ENGLISH & VERNACULAR DAILIES & PERIODICALS ELECTRONIC LOCAL / REGIONAL / NATIONAL TV CHANNELS ALL INDIA RADIO / PRIVATE FM CHANNELS OUTDOOR HOARDINGS . BUS PANELS . TRAFFIC SIGNAGE
- 5. ONLINE MEDIA DISTRICT 3080 YOUR CHANNELS WEBSITE . BLOG . YOUTUBE . TWITTER . LINKEDIN . FACEBOOK . INSTAGRAM . EMAILERS SHARING TUMBLER . DIGG . FB PAGES
- 6. ROTARY MEDIA DISTRICT 3080 PRINT THE ROTARIAN . ROTARY NEWS . ROTARY SAMACHAR GOVERNORS MONTHLY LETTER . CLUB BULLETIN ONLINE ROTARY SHOWCASE ROTARY VOICES E_FLASH ROTARY
- 7. "Sometimes reality is too complex. Stories give it form." --Jean Luc Godard DISTRICT 3080
- 8. SHARING YOUR STORY DISTRICT 3080 KEEP IT SIMPLE. FIND THE HUMAN ELEMENT FACTS DONT STICK. FEELINGS DO. DOES IT TOUCH A CHORD? ILLUSTRATE PHOTO / ILLUSTRATION / INFOGRAPHICS RELOOK AT THE WHY OF YOUR EVERY PROJECT