Humancredit 5min en_v1
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This document proposes an alternative online platform called Humancredit that aims to address privacy and data concerns. It suggests that Humancredit would work as a marketplace where users can exchange their online data, feedback, and engagement for "Humancredits", a social currency funded by advertising budgets. These Humancredits could then be donated to charities without spending personal money. The proposed system aims to provide benefits to internet users by giving them more control over their data and ads, to companies by improving targeted advertising and social responsibility, and to non-profits by increasing donations. Key aspects of Humancredit include anonymity, self-determination, and transparency in data usage.
Humancredit 5min en_v1
- 1. Super Data! Super Freedom? Super Geil? www.humancredit.cc Georgi Musev 5 min. Letzte ?nderung 27. Februar 2014, 8:50 vorm.
- 3. $500 billions for advertising 2014 Humancredit_5min_EN_v1 3 von 38
- 4. $100 billions for online advertising 2014 Humancredit_5min_EN_v1 4 von 38
- 6. We accept all conditions of use... Humancredit_5min_EN_v1 6 von 38
- 7. We accept all conditions of use... In exchange for free services we supply the raw material. Humancredit_5min_EN_v1 7 von 38
- 8. We create valuable data... Humancredit_5min_EN_v1 8 von 38
- 9. We create valuable data... But we have no influence on how the profits are distributed. Humancredit_5min_EN_v1 9 von 38
- 10. Super deal?
- 11. Internet users are loosing sovereignty... Humancredit_5min_EN_v1 11 von 38
- 12. They don¡®t benefit from the big deal. Humancredit_5min_EN_v1 12 von 38
- 14. We have a super idea!
- 15. We can turn the tables and actively offer, what they want (to take away) from us!
- 16. Our data, our feedback, our engagement...
- 17. Our Humancredit.
- 18. We can generate added value through collaboration.
- 20. With Humancredit. Added value through collaboration. Humancredit is an online platform for people who want to take charge, take an active role and help decide who benefits from their online activity: A cooperation platform for companies and consumers wishing to generate value through collaboration. Humancredit_5min_EN_v1 20 von 38
- 21. With Humancredit. Added value through collaboration. Humancredit is an online platform for people who want to take charge, take an active role and help decide who benefits from their online activity: A cooperation platform for companies and consumers wishing to generate value through collaboration. Data as a social currency. Humancredit works as a marketplace where your online activity, data and customer feedback are exchanged for Humancredits a valuable fixed-term currency. These Humancredits are funded through advertising budgets and as a social currency transferred / donated to charities. Humancredit_5min_EN_v1 21 von 38
- 22. With Humancredit. Added value through collaboration. Humancredit is an online platform for people who want to take charge, take an active role and help decide who benefits from their online activity: A cooperation platform for companies and consumers wishing to generate value through collaboration. Data as a social currency. Humancredit works as a marketplace where your online activity, data and customer feedback are exchanged for Humancredits a valuable fixed-term currency. These Humancredits are funded through advertising budgets and as a social currency transferred / donated to charities. Ad billions for the goods. Humancredit aims to divert 1% of the global online advertising revenue to charitable projects within 5 years. Humancredit_5min_EN_v1 22 von 38
- 24. Win-Win-Win Internet users (can) gain better control over their communication channels and actively contribute to the re-distribution of profits generated from their data and only receive authorised advertising while supporting the charities of their choice (without spending their own money). Humancredit_5min_EN_v1 24 von 38
- 25. Win-Win-Win Internet users (can) gain better control over their communication channels and actively contribute to the re-distribution of profits generated from their data and only receive authorised advertising while supporting the charities of their choice (without spending their own money). Companies can target their advertising more effectively while improving their image, by simply transferring their advertising budgets into targeted donations and improve their social responsibility. Humancredit_5min_EN_v1 25 von 38
- 26. Win-Win-Win Internet users (can) gain better control over their communication channels and actively contribute to the re-distribution of profits generated from their data and only receive authorised advertising while supporting the charities of their choice (without spending their own money). Companies can target their advertising more effectively while improving their image, by simply transferring their advertising budgets into targeted donations and improve their social responsibility. NGOs can extend their circle of donors and utilise the Humancredit platform for promoting and financing their projects. Humancredit_5min_EN_v1 26 von 38
- 27. Super diagram
- 28. Win-Win-Win functionality diagram provide & licence User (becomes provider) WIN: monetizing instead of handing out data, take an active role and help decide who benefits, recive only relevant ads. Humancredit_5min_EN_v1 28 von 38
- 29. Win-Win-Win functionality diagram provide & licence Attention, User (becomes provider) Targeting Data, Profiles, Aktive Feedback, Engagement WIN: monetizing instead of handing out data, take an active role and help decide who benefits, recive only relevant ads. Humancredit_5min_EN_v1 29 von 38
- 30. collectes und distributes Win-Win-Win functionality diagram Humancredit provide & licence Attention, User (becomes provider) Targeting Data, Profiles, Aktive Feedback, Engagement WIN: monetizing instead of handing out data, take an active role and help decide who benefits, recive only relevant ads. Humancredit_5min_EN_v1 30 von 38
- 31. collectes und distributes Win-Win-Win functionality diagram Humancredit provide & licence pay & use Attention, User (becomes provider) Targeting Data, Profiles, Aktive Feedback, Companies (become buyer) Engagement WIN: monetizing instead of handing out data, take an active role and help decide who benefits, recive only relevant ads. Humancredit_5min_EN_v1 WIN: better ad targeting, new feedback channel, more reach & ad quality, better image & brand perception. 31 von 38
- 32. collectes und distributes Win-Win-Win functionality diagram Humancredit provide & licence pay & use Attention, User (becomes provider) Targeting Data, Profiles, Aktive Feedback, Companies (become buyer) Engagement WIN: monetizing instead of handing out data, take an active role and help decide who benefits, recive only relevant ads. beneftis WIN: better ad targeting, new feedback channel, more reach & ad quality, better image & brand perception. NGOs (provide Image) Humancredit_5min_EN_v1 WIN: increasing volume of donations 32 von 38
- 33. Anonymous Humancredit does not pass personal data to third parties. The other party only receives survey results, feedback about advertising or donations in an anonymised form. Each person decides how much of their data he or she wants to release. Self-determinated Humancredit protects its members¡¯ privacy and gives them the chance to decide for themselves what information appears (and is permitted to appear) on their devices. Transparent Expertise and software are publicly available under the Creative Commons Licence. All activities are transparent and recorded in a comprehensible way. Humancredit_5min_EN_v1 33 von 38
- 34. Super Werbung
- 35. Super Spende!
- 38. ? Copyright Georgi Musev 2014 www.humancredit.cc georgi@humancredit.cc +49 170 4843538 Humancredit_5min_EN_v1 38 von 38