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EU VIETNAM
CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM
V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I
lOGO CNG TY S畉N XU畉T V TH働NG M畉I AAA
N畉u ch動a thnh l畉p
doanh nghi畛p th狸 c坦 th畛
畛 t棚n doanh nghi畛p s畉
thnh l畉p
Ch畛 畛 t棚n s畉n ph畉m-d畛ch
v畛 cho k畉 ho畉ch kinh
doanh ny
- N畉u ch動a thnh l畉p DN
th狸 ko c畉n 畛 t棚n v logo
1
K畉 HO畉CH KINH DOANH
S畉n ph畉m/D畛ch v畛:........................................................
董n v畛: ...........................................................................
Ng動畛i l畉p: ......................................................................
Ngy: .............................................................................
H N畛i, 07/2009
EU VIETNAM
CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM
V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I
M畛C L畛C
PH畉N I THNG TIN T畛NG QUAN
PH畉N II GI畛I THI畛U V畛 S畉N PH畉M V M畛C CH C畛A K畉 HO畉CH
I. GI畛I THI畛U V畛 S畉N PH畉M-D畛CH V畛
II. M畛C CH V T畉M NHN C畛A K畉 HO畉CH
PH畉N III PHN TCH
A- PHN TCH KHCH HNG V KNH TIU TH畛
I. PHN TCH KHCH HNG
II. PHN TCH KNH TIU TH畛
B- PHN TCH KINH DOANH
I. C H畛I KINH DOANH
II. I畛M M畉NH C畛A S畉N PH畉M-D畛CH V畛
III. I畛M Y畉U C畛A S畉N PH畉M-D畛CH V畛
IV. THCH TH畛C T畛 畛I TH畛 V TH畛 TR働畛NG
V. K畉 HO畉CH MARKETING
1. K畉 ho畉ch ph叩t tri畛n th畛 tr動畛ng
2. K畉 ho畉ch qu畉ng c叩o
3. K畉 ho畉ch ti畉p th畛, khuy畉n m畉in
4. K畉 ho畉ch b叩n hng
C- PHN TCH S畉N XU畉T-CH畉 BI畉N
1. Thi畉t b畛, d但y chuy畛n s畉n xu畉t:
2. C担ng ngh畛 s畉n xu畉t:
3. Nguy棚n li畛u 畉u vo v v湛ng nguy棚n li畛u:
4. Nh但n l畛c cho s畉n xu畉t v c担ng ngh畛:
5. An ton th畛c ph畉m:
6. C叩c th担ng s畛 kh叩c:
D- PHN TCH TI CHNH
V畛n
1. V畛n-ng但n s叩ch 畉u t動:
2. Ngu畛n v畛n:
3. Chi ph鱈 ngu畛n v畛n:
K畉 ho畉ch doanh thu v l畛i nhu畉n
1. K畉 ho畉ch doanh thu theo s畉n ph畉m
2. K畉 ho畉ch doanh thu theo k棚nh ti棚u th畛
3. K畉 ho畉ch doanh thu theo th畛i gian
4. i畛m ho v畛n:
5. L畛i nhu畉n:
5.1. Ph動董ng 叩n T畛i 動u:
5.2. Ph動董ng 叩n B狸nh th動畛ng:
5.3. Ph動董ng 叩n D動畛i b狸nh th動畛ng:
Gi畉i th鱈ch ph但n t鱈ch ti ch鱈nh
PH畉N IV BI畉N C畛 C KH畉 NNG V KH畉 NNG I畛U CH畛NH
I. BI畉N C畛 1:
II. BI畉N C畛 2:
III. BI畉N C畛 3:
PH畉N V K畉T LU畉N CHUNG
2
EU VIETNAM
CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM
V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I
PH畉N I
THNG TIN T畛NG QUAN
T棚n doanh nghi畛p:..........................................................................................................
Lo畉i h狸nh: (C担ng ty c畛 ph畉n, c担ng ty TNHH, HTX...)
ia ch畛:.............................................................................................................................
i畛n tho畉i:..........................Fax:..............................Email:.............................................
S畛 KKD:............................................MST:..................................................................
Nm ch鱈nh th畛c ho畉t 畛ng(n畉u c坦):..............................................................................
Thay 畛i ngnh ngh畛 kinh doanh (n畉u c坦):..................................................................
H畛 v t棚n ng動畛i i畛u hnh:..........................................................................................
T畛ng s畛 nh但n s畛:............................................................................................................
Th畛 tr動畛ng ho畉t 畛ng-ti棚u th畛 s畉n ph畉m
+ Theo ngnh:
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+ Theo khu v畛c 畛a l箪:
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+ Kh叩c:
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3
EU VIETNAM
CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM
V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I
PH畉N II
GI畛I THI畛U V畛 S畉N PH畉M V M畛C CH C畛A K畉 HO畉CH
I. GI畛I THI畛U V畛 S畉N PH畉M-D畛CH V畛
T棚n s畉n ph畉m - d畛ch v畛: .......................................................................
C担ng ngh畛 s畉n xu畉t, ch畉 bi畉n  坦ng
g坦i: ...................................................................................................................................
.......
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C叩ch ph但n lo畉i s畉n ph畉m:
+ Theo tr畛ng l動畛ng, dung
t鱈ch: ..................................................................................................................................
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+ Theo ch畉t l動畛ng, thnh ph畉n:
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+ Kh叩c:
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II. M畛C CH V T畉M NHN C畛A K畉 HO畉CH
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4
EU VIETNAM
CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM
V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I
..........................................................................................................................................
PH畉N III
PHN TCH
A- PHN TCH KHCH HNG V KNH TIU TH畛
I. PHN TCH KHCH HNG
畛i t動畛ng kh叩ch hng s畉 ti棚u th畛 s畉n ph畉m
畛 tu畛i: ..........................................................................................................................
Gi畛i t鱈nh: ........................................................................................................................
Thu nh畉p: .......................................................................................................................
V湛ng, mi畛n: ....................................................................................................................
Ng動畛i n動畛c ngoi-ng動畛i Vi畛t Nam: .............................................................................
C叩c ch畛 s畛 kh叩c:
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II. PHN TCH KNH TIU TH畛
Tr畛c ti畉p:
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Gi叩n ti畉p:
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B叩n bu担n:
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B叩n l畉:
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Xu畉t kh畉u:
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5
EU VIETNAM
CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM
V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I
.................................................................................................................
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B- PHN TCH KINH DOANH
I. C H畛I KINH DOANH
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働畛c t鱈nh:
Dung l動畛ng th畛 tr動畛ng v湛ng, mi畛n(s畛c mua):
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Dung l動畛ng th畛 tr動畛ng 動u ti棚n(s畛c mua):
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II. I畛M M畉NH C畛A S畉N PH畉M D畛CH V畛
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III. I畛M Y畉U C畛A S畉N PH畉M D畛CH V畛
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6
EU VIETNAM
CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM
V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I
..........................................................................................................................................
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IV. THCH TH畛C T畛 畛I TH畛 V TH畛 TR働畛NG
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V. K畉 HO畉CH MARKETING
1. K畉 ho畉ch ph叩t tri畛n th畛 tr動畛ng
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7
EU VIETNAM
CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM
V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I
..........................................................................................................................................
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2. K畉 ho畉ch qu畉ng c叩o
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3. K畉 ho畉ch ti畉p th畛, khuy畉n m畉i
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4. K畉 ho畉ch b叩n hng
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8
EU VIETNAM
CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM
V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I
..........................................................................................................................................
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C- PHN TCH S畉N XU畉T-CH畉 BI畉N
1. Thi畉t b畛, d但y chuy畛n s畉n xu畉t:
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2. C担ng ngh畛 s畉n xu畉t:
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3. Nguy棚n li畛u 畉u vo v v湛ng nguy棚n li畛u:
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4. Nh但n l畛c cho s畉n xu畉t v c担ng ngh畛:
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9
EU VIETNAM
CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM
V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I
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5. An ton th畛c ph畉m:
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6. C叩c th担ng s畛 kh叩c:
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10
EU VIETNAM
B叩n l畉 B叩n bu担n
CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM
V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I
D- PHN TCH TI CHNH
V畛n
1. V畛n-ng但n s叩ch 畉u t動:
V畛n cho thi畉t b畛, d但y chuy畛n s畉n xu畉t................................................................
V畛n cho c担ng ngh畛 s畉n xu畉t:...............................................................................
Ng但n s叩ch cho nguy棚n li畛u v ph畛 gia 畉u vo:...................................................
Ng但n s叩ch cho nghi棚n c畛u, th畛 nghi畛m, chu畉n ho叩:.............................................
Qu畛 l動董ng nh但n vi棚n:...........................................................................................
Ng但n s叩ch cho nh x動畛ng, kho b達i, v畉n chuy畛n..:...............................................
Ng但n s叩ch cho ho畉t 畛ng marketing, b叩n hng:..................................................
Qu畛 d畛 ph嘆ng:......................................................................................................
2. Ngu畛n v畛n:
T畛 c坦(c畛 担ng, qu畛 t叩i 畉u t動-m畛 r畛ng):
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Vay:
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3. Chi ph鱈 ngu畛n v畛n:
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K畉 ho畉ch doanh thu v l畛i nhu畉n
1. K畉 ho畉ch doanh thu theo s畉n ph畉m
SP T1 T2 T3 T4 T5 T6 T7 T8 T9 T10 T11 T12
A
B
C
2. K畉 ho畉ch doanh thu theo k棚nh ti棚u th畛
Tr畛c ti畉p Gi叩n ti畉p
3. K畉 ho畉ch doanh thu theo th畛i gian
TH畛I
GIAN
T1 T2 T3 T4 T5 T6 T7 T8 T9 T10 T11 T12
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Xu畉t kh畉u
EU VIETNAM
CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM
V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I
DOANH
THU
3. i畛m ho v畛n:
Doanh thu ho v畛n:...........................................
Th畛i gian hon v畛n:..........................................
4. L畛i nhu畉n:
4.1. Ph動董ng 叩n T畛i 動u:
L畛i nhu畉n nm:....................................................
4.2. Ph動董ng 叩n B狸nh th動畛ng:
L畛i nhu畉n nm:....................................................
4.3. Ph動董ng 叩n D動畛i b狸nh th動畛ng:
L畛i nhu畉n/thua l畛 nm:........................................
Gi畉i th鱈ch ph但n t鱈ch ti ch鱈nh
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12
EU VIETNAM
CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM
V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I
PH畉N IV
BI畉N C畛 C KH畉 NNG V KH畉 NNG I畛U CH畛NH
I. BI畉N C畛 1:
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I畛U CH畛NH:
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II. BI畉N C畛 2:
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I畛U CH畛NH:
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III. BI畉N C畛 3:
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I畛U CH畛NH:
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13
EU VIETNAM
CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM
V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I
PH畉N V.
K畉T LU畉N CHUNG
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14
EU VIETNAM
CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM
V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I
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  • 1. EU VIETNAM CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I lOGO CNG TY S畉N XU畉T V TH働NG M畉I AAA N畉u ch動a thnh l畉p doanh nghi畛p th狸 c坦 th畛 畛 t棚n doanh nghi畛p s畉 thnh l畉p Ch畛 畛 t棚n s畉n ph畉m-d畛ch v畛 cho k畉 ho畉ch kinh doanh ny - N畉u ch動a thnh l畉p DN th狸 ko c畉n 畛 t棚n v logo 1 K畉 HO畉CH KINH DOANH S畉n ph畉m/D畛ch v畛:........................................................ 董n v畛: ........................................................................... Ng動畛i l畉p: ...................................................................... Ngy: ............................................................................. H N畛i, 07/2009
  • 2. EU VIETNAM CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I M畛C L畛C PH畉N I THNG TIN T畛NG QUAN PH畉N II GI畛I THI畛U V畛 S畉N PH畉M V M畛C CH C畛A K畉 HO畉CH I. GI畛I THI畛U V畛 S畉N PH畉M-D畛CH V畛 II. M畛C CH V T畉M NHN C畛A K畉 HO畉CH PH畉N III PHN TCH A- PHN TCH KHCH HNG V KNH TIU TH畛 I. PHN TCH KHCH HNG II. PHN TCH KNH TIU TH畛 B- PHN TCH KINH DOANH I. C H畛I KINH DOANH II. I畛M M畉NH C畛A S畉N PH畉M-D畛CH V畛 III. I畛M Y畉U C畛A S畉N PH畉M-D畛CH V畛 IV. THCH TH畛C T畛 畛I TH畛 V TH畛 TR働畛NG V. K畉 HO畉CH MARKETING 1. K畉 ho畉ch ph叩t tri畛n th畛 tr動畛ng 2. K畉 ho畉ch qu畉ng c叩o 3. K畉 ho畉ch ti畉p th畛, khuy畉n m畉in 4. K畉 ho畉ch b叩n hng C- PHN TCH S畉N XU畉T-CH畉 BI畉N 1. Thi畉t b畛, d但y chuy畛n s畉n xu畉t: 2. C担ng ngh畛 s畉n xu畉t: 3. Nguy棚n li畛u 畉u vo v v湛ng nguy棚n li畛u: 4. Nh但n l畛c cho s畉n xu畉t v c担ng ngh畛: 5. An ton th畛c ph畉m: 6. C叩c th担ng s畛 kh叩c: D- PHN TCH TI CHNH V畛n 1. V畛n-ng但n s叩ch 畉u t動: 2. Ngu畛n v畛n: 3. Chi ph鱈 ngu畛n v畛n: K畉 ho畉ch doanh thu v l畛i nhu畉n 1. K畉 ho畉ch doanh thu theo s畉n ph畉m 2. K畉 ho畉ch doanh thu theo k棚nh ti棚u th畛 3. K畉 ho畉ch doanh thu theo th畛i gian 4. i畛m ho v畛n: 5. L畛i nhu畉n: 5.1. Ph動董ng 叩n T畛i 動u: 5.2. Ph動董ng 叩n B狸nh th動畛ng: 5.3. Ph動董ng 叩n D動畛i b狸nh th動畛ng: Gi畉i th鱈ch ph但n t鱈ch ti ch鱈nh PH畉N IV BI畉N C畛 C KH畉 NNG V KH畉 NNG I畛U CH畛NH I. BI畉N C畛 1: II. BI畉N C畛 2: III. BI畉N C畛 3: PH畉N V K畉T LU畉N CHUNG 2
  • 3. EU VIETNAM CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I PH畉N I THNG TIN T畛NG QUAN T棚n doanh nghi畛p:.......................................................................................................... Lo畉i h狸nh: (C担ng ty c畛 ph畉n, c担ng ty TNHH, HTX...) ia ch畛:............................................................................................................................. i畛n tho畉i:..........................Fax:..............................Email:............................................. S畛 KKD:............................................MST:.................................................................. Nm ch鱈nh th畛c ho畉t 畛ng(n畉u c坦):.............................................................................. Thay 畛i ngnh ngh畛 kinh doanh (n畉u c坦):.................................................................. H畛 v t棚n ng動畛i i畛u hnh:.......................................................................................... T畛ng s畛 nh但n s畛:............................................................................................................ Th畛 tr動畛ng ho畉t 畛ng-ti棚u th畛 s畉n ph畉m + Theo ngnh: .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... + Theo khu v畛c 畛a l箪: .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... + Kh叩c: .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... 3
  • 4. EU VIETNAM CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I PH畉N II GI畛I THI畛U V畛 S畉N PH畉M V M畛C CH C畛A K畉 HO畉CH I. GI畛I THI畛U V畛 S畉N PH畉M-D畛CH V畛 T棚n s畉n ph畉m - d畛ch v畛: ....................................................................... C担ng ngh畛 s畉n xu畉t, ch畉 bi畉n 坦ng g坦i: ................................................................................................................................... ....... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... C叩ch ph但n lo畉i s畉n ph畉m: + Theo tr畛ng l動畛ng, dung t鱈ch: .................................................................................................................................. ........ .......................................................................................................................................... .......................................................................................................................................... + Theo ch畉t l動畛ng, thnh ph畉n: .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... + Kh叩c: .......................................................................................................................................... .......................................................................................................................................... II. M畛C CH V T畉M NHN C畛A K畉 HO畉CH .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... 4
  • 5. EU VIETNAM CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I .......................................................................................................................................... PH畉N III PHN TCH A- PHN TCH KHCH HNG V KNH TIU TH畛 I. PHN TCH KHCH HNG 畛i t動畛ng kh叩ch hng s畉 ti棚u th畛 s畉n ph畉m 畛 tu畛i: .......................................................................................................................... Gi畛i t鱈nh: ........................................................................................................................ Thu nh畉p: ....................................................................................................................... V湛ng, mi畛n: .................................................................................................................... Ng動畛i n動畛c ngoi-ng動畛i Vi畛t Nam: ............................................................................. C叩c ch畛 s畛 kh叩c: ................................................................................................................. ................................................................................................................. ................................................................................................................. ................................................................................................................. II. PHN TCH KNH TIU TH畛 Tr畛c ti畉p: ................................................................................................................. ................................................................................................................. ................................................................................................................. Gi叩n ti畉p: ................................................................................................................. ................................................................................................................. ................................................................................................................. --------------------------- B叩n bu担n: ................................................................................................................. ................................................................................................................. ................................................................................................................. B叩n l畉: ................................................................................................................. ................................................................................................................. ................................................................................................................. ---------------------------- Xu畉t kh畉u: ................................................................................................................. 5
  • 6. EU VIETNAM CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I ................................................................................................................. ................................................................................................................. B- PHN TCH KINH DOANH I. C H畛I KINH DOANH .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... 働畛c t鱈nh: Dung l動畛ng th畛 tr動畛ng v湛ng, mi畛n(s畛c mua): .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... Dung l動畛ng th畛 tr動畛ng 動u ti棚n(s畛c mua): .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... II. I畛M M畉NH C畛A S畉N PH畉M D畛CH V畛 .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... III. I畛M Y畉U C畛A S畉N PH畉M D畛CH V畛 .......................................................................................................................................... 6
  • 7. EU VIETNAM CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... IV. THCH TH畛C T畛 畛I TH畛 V TH畛 TR働畛NG .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... V. K畉 HO畉CH MARKETING 1. K畉 ho畉ch ph叩t tri畛n th畛 tr動畛ng .......................................................................................................................................... .......................................................................................................................................... 7
  • 8. EU VIETNAM CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... 2. K畉 ho畉ch qu畉ng c叩o .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... 3. K畉 ho畉ch ti畉p th畛, khuy畉n m畉i .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... 4. K畉 ho畉ch b叩n hng .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... 8
  • 9. EU VIETNAM CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I .......................................................................................................................................... .......................................................................................................................................... C- PHN TCH S畉N XU畉T-CH畉 BI畉N 1. Thi畉t b畛, d但y chuy畛n s畉n xu畉t: .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... 2. C担ng ngh畛 s畉n xu畉t: .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... 3. Nguy棚n li畛u 畉u vo v v湛ng nguy棚n li畛u: .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... 4. Nh但n l畛c cho s畉n xu畉t v c担ng ngh畛: .......................................................................................................................................... 9
  • 10. EU VIETNAM CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... 5. An ton th畛c ph畉m: .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... 6. C叩c th担ng s畛 kh叩c: .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... 10
  • 11. EU VIETNAM B叩n l畉 B叩n bu担n CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I D- PHN TCH TI CHNH V畛n 1. V畛n-ng但n s叩ch 畉u t動: V畛n cho thi畉t b畛, d但y chuy畛n s畉n xu畉t................................................................ V畛n cho c担ng ngh畛 s畉n xu畉t:............................................................................... Ng但n s叩ch cho nguy棚n li畛u v ph畛 gia 畉u vo:................................................... Ng但n s叩ch cho nghi棚n c畛u, th畛 nghi畛m, chu畉n ho叩:............................................. Qu畛 l動董ng nh但n vi棚n:........................................................................................... Ng但n s叩ch cho nh x動畛ng, kho b達i, v畉n chuy畛n..:............................................... Ng但n s叩ch cho ho畉t 畛ng marketing, b叩n hng:.................................................. Qu畛 d畛 ph嘆ng:...................................................................................................... 2. Ngu畛n v畛n: T畛 c坦(c畛 担ng, qu畛 t叩i 畉u t動-m畛 r畛ng): .................................................................................................... .................................................................................................... Vay: .................................................................................................... .................................................................................................... .................................................................................................... 3. Chi ph鱈 ngu畛n v畛n: ...................................................................................... K畉 ho畉ch doanh thu v l畛i nhu畉n 1. K畉 ho畉ch doanh thu theo s畉n ph畉m SP T1 T2 T3 T4 T5 T6 T7 T8 T9 T10 T11 T12 A B C 2. K畉 ho畉ch doanh thu theo k棚nh ti棚u th畛 Tr畛c ti畉p Gi叩n ti畉p 3. K畉 ho畉ch doanh thu theo th畛i gian TH畛I GIAN T1 T2 T3 T4 T5 T6 T7 T8 T9 T10 T11 T12 11 Xu畉t kh畉u
  • 12. EU VIETNAM CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I DOANH THU 3. i畛m ho v畛n: Doanh thu ho v畛n:........................................... Th畛i gian hon v畛n:.......................................... 4. L畛i nhu畉n: 4.1. Ph動董ng 叩n T畛i 動u: L畛i nhu畉n nm:.................................................... 4.2. Ph動董ng 叩n B狸nh th動畛ng: L畛i nhu畉n nm:.................................................... 4.3. Ph動董ng 叩n D動畛i b狸nh th動畛ng: L畛i nhu畉n/thua l畛 nm:........................................ Gi畉i th鱈ch ph但n t鱈ch ti ch鱈nh .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... 12
  • 13. EU VIETNAM CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I PH畉N IV BI畉N C畛 C KH畉 NNG V KH畉 NNG I畛U CH畛NH I. BI畉N C畛 1: .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... I畛U CH畛NH: .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... II. BI畉N C畛 2: .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... I畛U CH畛NH: .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... III. BI畉N C畛 3: .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... I畛U CH畛NH: .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... 13
  • 14. EU VIETNAM CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I PH畉N V. K畉T LU畉N CHUNG .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... .......................................................................................................................................... 14
  • 15. EU VIETNAM CH働NG TRNH H畛 TR畛 T働 NHN VI畛T NAM V働畛N 働M CH畉 BI畉N V NG GI TH畛C PH畉M H N畛I .......................................................................................................................................... .......................................................................................................................................... 15