I attended DevRelConBeijing 2017

May 11, 20170 likes127 views

Kayoko Hashi

I attended DevRelConBeijing 2017.

The future of SEO is trending toward a more human-first and user-centric approach, powered by AI intelligence and collaboration. Are you ready? Watch as we explore which SEO trends to prioritize to achieve sustainable growth and deliver reliable results. We��ll dive into best practices to adapt your strategy around industry-wide disruptions like SGE, how to navigate the top challenges SEO professionals are facing, and proven tactics for prioritizing quality and building trust. You��ll hear: - The top SEO trends to prioritize in 2024 to achieve long-term success. - Predictions for SGE��s impact, and how to adapt. - What E-E-A-T really means, and how to implement it holistically (hint: it��s never been more important). With Zack Kadish and Alex Carchietta, we��ll show you which SEO trends to ignore and which to focus on, along with the solution to overcoming rapid, significant and disruptive Google algorithm updates. If you��re looking to cut through the noise of constant SEO and content trends to drive success, you won��t want to miss this webinar.

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How to Leverage AI to Boost Employee Wellness - Lydia Di Francesco - SocialHR...SocialHRCamp

Speaker: Lydia Di Francesco In this workshop, participants will delve into the realm of AI and its profound potential to revolutionize employee wellness initiatives. From stress management to fostering work-life harmony, AI offers a myriad of innovative tools and strategies that can significantly enhance the wellbeing of employees in any organization. Attendees will learn how to effectively leverage AI technologies to cultivate a healthier, happier, and more productive workforce. Whether it's utilizing AI-powered chatbots for mental health support, implementing data analytics to identify internal, systemic risk factors, or deploying personalized wellness apps, this workshop will equip participants with actionable insights and best practices to harness the power of AI for boosting employee wellness. Join us and discover how AI can be a strategic partner towards a culture of wellbeing and resilience in the workplace.

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https://www.hubspot.com/state-of-marketing �� Scaling relationships and proving ROI �� Social media is the place for search, sales, and service �� Authentic influencer partnerships fuel brand growth �� The strongest connections happen via call, click, chat, and camera. �� Time saved with AI leads to more creative work �� Seeking: A single source of truth �� TLDR; Get on social, try AI, and align your systems. �� More human marketing, powered by robots

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Your business is growing, but your marketing strategy isn't keeping up. You know you need expert guidance to scale, but hiring a full-time Chief Marketing Officer (CMO) or marketing executive feels like a leap��one that comes with a hefty price tag and long-term commitment. Maybe it's time to consider hiring a fractional CMO. A great CMO understands the nuance of building a growth machine. They see the whole chess board and make opportunistic moves that change the trajectory of a business. They think about strategic marketing as a way to make everyone in the company's job easier. Imagine where your organization could go with that level of expertise in your corner, guiding marketing strategy. Wheels Up Collective��s Fractional CMO offering is designed to offer the expert leadership you're craving, but at a level your business can confidently support. Stop wondering if your marketing could be better. Schedule a call with Wheels Up's fractional CMO team to see if we're a good fit for you.

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Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits. To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups. Technology For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did. While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis. Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad. Age and Gender When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it��s good or excellent vs. 57% of Gen Z saying the same. Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that��s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they��re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers. Race Affects Attitudes As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).

AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork

Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.

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