際際滷

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I Spent Millions on
Video Game
Development
So You Dont Have To
Heather Wilde
CTO, ROCeteer
@heathriel
Who Am I?
CTO, ROCeteer & TWIP
20+ Years Customer Experience, Game Dev
Advisory Board Chair, UNLV Engineering
Community Engineer THQ, BlueSkyRed Games
Early Employee Evernote & Spirit Airlines
Awards: Female Executive of the Year,
Mentor/Coach of the Year, Entrepreneur of the
Year, CIO of the Year, Top Writer
Columnist for Inc, Forbes & Tech.co
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Build it.
STEP 6
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
A lot of indie developers who became
'Overnight Successes' were working at it
for ten years.
Dan Adelman
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Nobody in this industry knows what
theyre doing, we just have a gut
assumption.
Cliff Bleszinski
Have an idea.
STEP 1
I Spent Millions On Video Game Development So You Don't Have To
I Spent Millions On Video Game Development So You Don't Have To
You don't make money by working on things;
you make money by shipping things.
Dave Lang
Define your audience.
STEP 2
You need to make a game wrong at least
two or three times before you find the right
path.
Ken Wong
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Define your genre.
STEP 3
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Make a budget.
STEP 4
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Get a team.
STEP 5
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Game Designers
Programmers
Graphics Designers
Animators
Sound Designers
Visual Effects
QA
Beta Testers
Legal
Finance
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
I Spent Millions On Video Game Development So You Don't Have To
I Spent Millions On Video Game Development So You Don't Have To
I Spent Millions On Video Game Development So You Don't Have To
I Spent Millions On Video Game Development So You Don't Have To
I Spent Millions On Video Game Development So You Don't Have To
I Spent Millions On Video Game Development So You Don't Have To
I Spent Millions On Video Game Development So You Don't Have To
I Spent Millions On Video Game Development So You Don't Have To
I Spent Millions On Video Game Development So You Don't Have To
Sell, sell, sell.
STEP 7
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Ad revenue can outstrip
actual sales of online games.
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
SUCCESS RATE:
Based on WHO YOU
ARE and WHAT YOU
BRING to the Pitch
Meeting
Professional
Game
Developer
Game
Industry
Professional
Professional
But Not In
Game
Industry
Not In
Industry;
Not
Professional
Complete Game 10% 9% 8% 7%
2/3 Complete Game 7% 6% 5% 4%
1/3 Complete Game 5% 4% 3% 2%
Small interactive demo 4% 3% 2% 1%
Animation only 3% 2% 1% 0%
Paper only 2% 1% 0% 0%
Verbal presentation 1% 0% 0% 0%
Idea in your head 0% 0% 0% 0%
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
I Spent Millions On Video Game Development So You Don't Have To
I Spent Millions On Video Game Development So You Don't Have To
I Spent Millions On Video Game Development So You Don't Have To
Hope.
STEP 8
You can make an amazing game, but
you can't make a success. Your players
make the success.
Irme Jele
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
Vote: meet.ps/dats Donate: devaroundthesun.org @heathriel
What comes next
STEP 9
Video games require vast amounts of cash, large
teams, and you must be in the industry. Nobody
dabbles in video games; its a career, or
nothing.
A concept isn't enough.
A demo isn't enough.
Hoping to get your idea published isn't a
business plan.
Develop several demos and find any foothold
you can into a studio (expect entry-level).
You need to make a game wrong at least
two or three times before you find the right
path.
Ken Wong
Resources
Industry Sites: Sloperama.com / GameDev.net
Hitchhikers Guide: bbc.in/2WrbUrh
Chron X: Chronx.com
Me: heathriel.com

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I Spent Millions On Video Game Development So You Don't Have To