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Icis Custom Publishing Roundtables

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John Baker

1) ICIS high-level Roundtables allow sponsors to have face-to-face discussions with senior industry executives on important topics. 2) They help position the sponsor as a thought leader and increase understanding of key issues in the sector. 3) The Roundtables are co-branded with ICIS and get print and online coverage, increasing the sponsor's profile in the chemicals industry.

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ICIS high-level Roundtables John Baker Global editor custom publishing Tel: +44 20 8652 3153 Email: john.baker@icis.com
Summary of benefits Face-to-face interaction with senior industry executives Positioning of sponsor as thought leader in the sector Increased understanding of topical issues and priorities Co-branding with ICIS in the chemicals marketplace Increased profile in print and online, via ICIS.com
How does it work? Client and ICIS agree on Roundtable topic, timing and venue, etc Client and ICIS develop list of companies/executives to invite ICIS sends out invitations and organises the entire event usually a morning discussion with dinner the night before A one-page article is published in ICIS Chemical Business prior to the event, setting the scene ICIS produces briefing for participants, with client input After the Roundtable discussion, an outcome article is published in ICIS Chemical Business
Key aspects Optimum outcome is to recruit 6-10 high-level participants The meeting is held over a morning, with dinner the night before and lunch afterwards maximising interaction Location is optimally a leading hotel in major EU city Meeting chaired by ICIS editor and/or client or independent chairman Client can bring 2-3 participants along itself Output article is reviewed by all participants before publication
Other benefits Client gains maximum interaction with senior decision-makers in the industry Discussion format allows thorough, insightful analysis of topical issues Client receives pdfs and can purchase reprints of the articles in ICIS Chemical Business The articles appear online Output can be expanded from single article to sponsored supplement giving greater coverage of the outcomes and exposure for the client
Some previous clients and topics Booz & Company CEO Roundtable on EU petrochemicals CEO Roundtable on EU specialty chemicals Celerant Consulting M&A and finance Innovation strategy Pilko & Associates M&A and environmental due diligence

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Icis Custom Publishing Roundtables

  • 1. ICIS high-level Roundtables John Baker Global editor custom publishing Tel: +44 20 8652 3153 Email: john.baker@icis.com
  • 2. Summary of benefits Face-to-face interaction with senior industry executives Positioning of sponsor as thought leader in the sector Increased understanding of topical issues and priorities Co-branding with ICIS in the chemicals marketplace Increased profile in print and online, via ICIS.com
  • 3. How does it work? Client and ICIS agree on Roundtable topic, timing and venue, etc Client and ICIS develop list of companies/executives to invite ICIS sends out invitations and organises the entire event usually a morning discussion with dinner the night before A one-page article is published in ICIS Chemical Business prior to the event, setting the scene ICIS produces briefing for participants, with client input After the Roundtable discussion, an outcome article is published in ICIS Chemical Business
  • 4. Key aspects Optimum outcome is to recruit 6-10 high-level participants The meeting is held over a morning, with dinner the night before and lunch afterwards maximising interaction Location is optimally a leading hotel in major EU city Meeting chaired by ICIS editor and/or client or independent chairman Client can bring 2-3 participants along itself Output article is reviewed by all participants before publication
  • 5. Other benefits Client gains maximum interaction with senior decision-makers in the industry Discussion format allows thorough, insightful analysis of topical issues Client receives pdfs and can purchase reprints of the articles in ICIS Chemical Business The articles appear online Output can be expanded from single article to sponsored supplement giving greater coverage of the outcomes and exposure for the client
  • 6. Some previous clients and topics Booz & Company CEO Roundtable on EU petrochemicals CEO Roundtable on EU specialty chemicals Celerant Consulting M&A and finance Innovation strategy Pilko & Associates M&A and environmental due diligence