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Brian Matt
Brian Matt

Altitude is a product innovation firm that provides strategic, comprehensive, and innovative services across all aspects of product development and brand communication. They take a holistic approach and have expertise in long-range planning, management of manufacturing processes, and implementation of brand expressions. Altitude has worked across several industries to set the stage for success by merging technology with approachable design and inventing new product categories.

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a product innovation firm Innovation requires the freedom to break boundaries
Strategic. Comprehensive. Innovative. Altitude seeks to optimize the intersection of your companys mission, differentiation from competition, and relevance to consumers. We have expertise in every aspect of product development and brand communication, from long-range planning to management of the manufacturing process or implementation of brand expressions. Our past work also extends across several industries, each with its own particular demands and measures of success. What uni鍖es this diverse portfolio is Altitudes holistic approach to business issues.
Design Innovation Set the stage for success.
Handheld Hero. Work: Productizing sophisticated technology and delivering value. Ahura Lifesaver.
Cool Idea, Hot Commodity. Work: Merging the rugged quality of commercial equipment with the approachable character of a small home appliance and inventing a new expression of the brand. Margaritaville Launching an iconic product.
From heavy and complex to simple and light. Work: During this major redesign, close collaboration between NITON scientists and Altitude designers and engineers resulted in a streamlined, lightweight family of handheld analyzers and accessories. Niton X-Ray vision to go.
High-Speed Sound in Record Time. Work: Our challenge was to maintain an existing baseline design language while creating a fresh look that could handle future enhancements. Harmon Beautiful Music.
Id Portfolio
Enthusiasts have a phone that suits them. Work: Taking customization beyond interchangeable faceplates. Robust. Reliable. Kyocera Dialing Up Design.
High-Speed Sound in Record Time. Need copy MSV X-Ray vision to go.
Brand Refreshed. Work: Developing an updated visual product language. Ambient Information at a Glance.
An Air Compressor that Stands tall. Work: Develop a design approach that re鍖ected and complemented the high-performance nature of the compressors core technology. DeWalt Fresh Air.
Digging Deep to Find a New Opportunity. Work: By identifying an untapped opportunity, Altitude was able to de鍖ne a new product category that brought DeWalt pro鍖ts of unexpected proportions. DeWalt Tune In.
Engaging. Distinctive. Desirable. In the competitive landscape of consumer products, differentiation is critical. A successful product conveys a clearly articulated message that Altitude Inc. is both brand-authentic and resonant with consumers. This 363 Highland Avenue Somerville, MA 02144 message is expressed in every detail, from the interface to the www.altitudeinc.com 鍖t and 鍖nish, sparking a connection with the consumer even in the briefest of encounters. A truly groundbreaking product Haven Tyler inspires devotion in consumersthey simply fall in love with it. 617.623.7600 x 254 h_tyler@altitudeinc.com
Altitude A product Information 鍖rm.
a product innovation firm

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Id Portfolio

  • 1. a product innovation firm Innovation requires the freedom to break boundaries
  • 2. Strategic. Comprehensive. Innovative. Altitude seeks to optimize the intersection of your companys mission, differentiation from competition, and relevance to consumers. We have expertise in every aspect of product development and brand communication, from long-range planning to management of the manufacturing process or implementation of brand expressions. Our past work also extends across several industries, each with its own particular demands and measures of success. What uni鍖es this diverse portfolio is Altitudes holistic approach to business issues.
  • 3. Design Innovation Set the stage for success.
  • 4. Handheld Hero. Work: Productizing sophisticated technology and delivering value. Ahura Lifesaver.
  • 5. Cool Idea, Hot Commodity. Work: Merging the rugged quality of commercial equipment with the approachable character of a small home appliance and inventing a new expression of the brand. Margaritaville Launching an iconic product.
  • 6. From heavy and complex to simple and light. Work: During this major redesign, close collaboration between NITON scientists and Altitude designers and engineers resulted in a streamlined, lightweight family of handheld analyzers and accessories. Niton X-Ray vision to go.
  • 7. High-Speed Sound in Record Time. Work: Our challenge was to maintain an existing baseline design language while creating a fresh look that could handle future enhancements. Harmon Beautiful Music.
  • 9. Enthusiasts have a phone that suits them. Work: Taking customization beyond interchangeable faceplates. Robust. Reliable. Kyocera Dialing Up Design.
  • 10. High-Speed Sound in Record Time. Need copy MSV X-Ray vision to go.
  • 11. Brand Refreshed. Work: Developing an updated visual product language. Ambient Information at a Glance.
  • 12. An Air Compressor that Stands tall. Work: Develop a design approach that re鍖ected and complemented the high-performance nature of the compressors core technology. DeWalt Fresh Air.
  • 13. Digging Deep to Find a New Opportunity. Work: By identifying an untapped opportunity, Altitude was able to de鍖ne a new product category that brought DeWalt pro鍖ts of unexpected proportions. DeWalt Tune In.
  • 14. Engaging. Distinctive. Desirable. In the competitive landscape of consumer products, differentiation is critical. A successful product conveys a clearly articulated message that Altitude Inc. is both brand-authentic and resonant with consumers. This 363 Highland Avenue Somerville, MA 02144 message is expressed in every detail, from the interface to the www.altitudeinc.com 鍖t and 鍖nish, sparking a connection with the consumer even in the briefest of encounters. A truly groundbreaking product Haven Tyler inspires devotion in consumersthey simply fall in love with it. 617.623.7600 x 254 h_tyler@altitudeinc.com
  • 15. Altitude A product Information 鍖rm.