IDC Corporate Overview Dec 2011
- 1. IDC Corporate Overview Suzy Schlaadt Global Account Manager Copyright IDC. Reproduction is forbidden unless authorized. All rights reserved.
- 2. IDC Overview  IDC is the premier independent global market intelligence, events, and advisory firm for information technology, telecommunications, and consumer technology markets (ICT)  More than 1,000 IDC analysts, including in-house statisticians and economists, provide global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries  IDC has been delivering IT intelligence, industry analysis, market data, and strategic guidance since its 1964 founding by Patrick McGovern  Our multilingual, multicultural workforce surveys over 300,000 technology users and decision makers annually, delivering unrivaled coverage  IDC is a subsidiary of IDG, the world's leading technology media, events and research company © IDC
- 3. IDC Strengths  Global Perspective  Worldwide definitions  Country insights  Global, regional and country consistency  Fact-Based Insights and Actionable Advice  Deep Segmentation  High Quality Methodology  Customer Service-Focused © IDC
- 4. IDC Analysts Present in Over 50 Countries IDC analyzes the future of IT, telecommunications, and consumer technology markets worldwide, with analysts in over 50 countries and regional research hubs in: Framingham, Massachusetts; Miami; London; Prague; Dubai; Singapore; and Hong Kong. © IDC
- 5. IDC’s Research Assets are Distributed Around the World IDC’s 1000+ analysts are located in all regions around the world. 49% are located in emerging markets. EMEA/CEMA 28% US/Canada 35% Latin America 7% Asia/Pacific inc. Japan 30% © IDC
- 6. IDC Value: Analysts Focused on Analyzing Local Markets Market presence and relationships drive local knowledge 8% 7% 26% 30% Latin America Asia/Pacific EMEA 35% 28% North America 31% 35% Worldwide ICT Spending Percent of 1000+ IDC by Region, 2010 analysts in each region Source: IDC Worldwide Black Book Q2 2011, July 2011 © IDC
- 7. Extensive Investment in Primary Research Each year, IDC surveys over 275,000 technology users and decision makers around the world Canada 12,000+ U.S. EMEA 125,000+ 50,000+ Asia/Pacific 70,000+ Latin America 21,000+ © IDC
- 8. IDC Value: Providing Expertise at Every Stage of Your Business Planning Market Intelligence Services • Market size and forecasts • Market trends • Vendor performance Custom Consulting • Direct analyst expertise IDC can help with custom • Competitive analysis projects in any stage Data Tracking Tools Electronic tools to track market data and deals frequently Partnering and Go-to-Market Services Channel Offerings • Lead generation • Identify key players to partner with • Speaking engagements • Develop partner • Sales cycle advancement programs • Independent content for • New channel strategies marketing and sales collateral • New delivery models © IDC
- 9. IDC’s Worldwide Geographic Coverage Copyright IDC. Reproduction is forbidden unless authorized. All rights reserved.
- 10. IDC’s Worldwide Geographic Coverage Americas (22) United States Canada Latin America Argentina Honduras Bolivia Mexico Brazil Nicaragua Chile Panama Colombia Paraguay Costa Rica Peru Dominican Rep. Puerto Rico Ecuador Trinidad & Tobago El Salvador Uruguay Guatemala Venezuela © IDC
- 11. IDC’s Worldwide Geographic Coverage EMEA - Europe, Middle East, Africa (81) Europe Middle East/Africa Austria Bulgaria Bahrain Algeria Belgium Croatia Israel Angola Denmark Cyprus Jordan Botswana Finland Czech Republic Kuwait Egypt France Estonia Lebanon Ethiopia Germany FYROM Oman Ghana Greece Georgia Pakistan Kenya Ireland Hungary Qatar Libya Italy Kazakhstan Saudi Arabia Madagascar Netherlands Kosovo Syria Mauritius Norway Kyrgyzstan Turkey Morocco Portugal Latvia UAE Mozambique Spain Lithuania Yemen Namibia Sweden Malta Rest of Middle East Nigeria Switzerland Moldova South Africa United Kingdom Montenegro Tanzania --- Poland Tunisia Albania Romania Uganda Azerbaijan Russia Zambia Belarus Serbia Zimbabwe Bosnia Slovakia Rest of Africa and Herzegovina Slovenia Tajikistan Turkmenistan Ukraine Uzbekistan © IDC
- 12. IDC’s Worldwide Geographic Coverage Asia/Pacific & Japan (18) Asia/Pacific Australia Philippines Bangladesh PRC Cambodia Singapore Hong Kong Sri Lanka India Taiwan Indonesia Thailand Korea Vietnam Malaysia Rest of A/P New Zealand Japan © IDC
- 13. IDC Influence: Media Mentions Copyright IDC. Reproduction is forbidden unless authorized. All rights reserved.
- 14. IDC Is the Industry Leader in Worldwide Media Mentions January – August 2011 13,043 12,892 14,000 12,000 10,000 8,000 6,000 4,429 4,000 3,273 2,000 1,432 519 0 IDC Gartner Forrester Frost & Ovum Yankee Sullivan Source: Factiva © IDC 14
- 15. More Information For more information, please visit www.idc.com © IDC
- 16. Questions and Future Requests Please contact Suzy Schlaadt at sschlaadt@idc.com © IDC