Ignite slideshow
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The document discusses the benefits of following the independent/indie model in the music industry. It states that the indie model allows artists more control over their music and image. It also provides more freedom and profits compared to major labels. Additionally, the indie route helps artists learn about their audience and promotes a closer connection to fans. The document argues that having experience in the indie scene makes one a valuable asset to bands and venues.
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- 1. Follow The Indie Brick Road Jade Hillary http://www.flickr.com/photos/38040878@N04/4511577371/ Sunday, May 19, 2013
- 2. http://www.flickr.com/photos/zarakikenpachi/2315747097/sizes/m/ Sunday, May 19, 2013 The Indie Model is creating success for many bands in the music industry
- 3. http://www.flickr.com/photos/33317521@N03/3104693000/sizes/l/ Sunday, May 19, 2013 Success Leads to Fame. Fame in turn leads to prosperity.
- 4. http://www.flickr.com/photos/alshepmcr/4561517216/sizes/l/ Sunday, May 19, 2013 Following the Indie Movement in the industry allows you as an artist you have more control over your music and image because of the more tight knit Indie community.
- 5. http://www.flickr.com/photos/eyrephotographyaustralia/7140266451/ Sunday, May 19, 2013 Following the Indie Movement in the music industry gives you more freedom as an artist.
- 6. http://www.flickr.com/photos/clicboommondovisione/3948371773/ Sunday, May 19, 2013 “Artists that make and sell their own recordings proAit from their careers, without surrendering their passion and artistic control”(Rapaport)
- 7. http://www.flickr.com/photos/eschipul/465422752/sizes/l/ Sunday, May 19, 2013 I have over 8 years of experience in following the Indie scene, working festivals and venues.
- 9. http://www.flickr.com/photos/lady-madonna/147066705/sizes/l/ Sunday, May 19, 2013 I also have a music blog that primarily focuses on up and coming Indie music in the industry.
- 10. http://www.flickr.com/photos/76657755@N04/6921689726/ sizes/l/ Sunday, May 19, 2013 Going to Indie route when joining a label can save time and money, while providing you with more of a proAit than if you were with a major label.
- 11. http://www.flickr.com/photos/kelehen/5306290345/sizes/l/ Sunday, May 19, 2013 “As aritsts expand sales beyond their communities, they import money, which further increases the community’s economic base”(Rapaport) Not only does joining the Indie movement save the artist money, it also monetarily beneAits the community.
- 12. http://www.flickr.com/photos/dudeitskrys/8513811261/sizes/l/ Sunday, May 19, 2013 By following the Indie model in the industry, you will better learn your audience. Knowing what kind of music is selling in todays industry helps you more successfully market and promote yourself or others. Being involved in the Indie Market you are closer to your audience and better get your name out there.
- 13. http://www.flickr.com/photos/socialmedia_nl/5361117992/sizes/l/ Sunday, May 19, 2013 Rather than someone else or a major label being in control of your promoting through social media, in the Indie industry you have a more hands and personal connection with your fans.
- 14. http://www.flickr.com/photos/23626136@N06/2251330945/sizes/l/ Sunday, May 19, 2013 Following the Indie movement has made me an asset to bands and venues. I can tell a personal story of how staying on the Indie circuit has led to helping Indie bands promote and market because they know I am knowledgeable in this part of the industry.
- 15. http://www.flickr.com/photos/datasitesolutions/534149669/sizes/l/ Sunday, May 19, 2013 Go back to the roots of Indie music and see how it has developed the industry today. Not only through music, but the promotion of music. It has expanded the festival scene.
- 16. http://www.flickr.com/photos/historian77/2271991111/sizes/l/ Sunday, May 19, 2013 Following the Indie model will make you a more successful artist or behind the scenes help.
- 17. http://www.flickr.com/photos/glaciertim/4201455287/sizes/o/ Sunday, May 19, 2013 Anyone who is more knowledgeable and knows what is popular in today’s industry has a greater chance of being credible.
- 18. http://www.flickr.com/photos/nickp111/5517125396/sizes/l/ Sunday, May 19, 2013 Following the Indie movement model in the industry will change your status in the music industry.
- 19. http://www.flickr.com/photos/doug88888/3775721812/sizes/o/ Sunday, May 19, 2013 Following the Indie movement leaves plenty of room for imagination “At it’s most self-‐absorbed, which is often, indie suggests a carefully curated daydream life, the kind that might be enacted, with just the right degree of enuui, on the set of a Wes Anderson Ailm” (King)
- 20. References • Burr, Ramiro. (2006 June 24). Independent Spirit. Academic Search Complete. Retrieved from http:// web.ebscohost.com.oclc.fullsail.edu:81/ehost/detail?vid=3&sid=a1b11bf4-4413-4e29- bf9d-3deb990d352b%40sessionmgr4&hid=24&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d %3d#db=a9h&AN=21330169 • King, Richard. (2012 March 22) How indie labels changed the world.Theguardian. Retrieved from http:// www.guardian.co.uk/music/2012/mar/22/indie-record-labels-changed-world • Rapaport, Diane. (2010) Independent Labels. Indie Music Bands. Retrieved from http:// www.indiemusicbands.com/article-labels.html Sunday, May 19, 2013