Ignore the "Experts": Using Social Media to Build Influence Naturally
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The document discusses building influence on social media through natural conversations rather than focusing on self-promotion. It recommends being helpful to others, making connections, and building trust over time by contributing as part of conversations rather than treating social media as a platform only for broadcasting information. Experts should be ignored in favor of a genuine approach.
![This is Not a
Conversation
photo by Tavallai [Flickr]](https://image.slidesharecdn.com/buildinfluencenaturally-091005135656-phpapp02/85/Ignore-the-Experts-Using-Social-Media-to-Build-Influence-Naturally-3-320.jpg)
Ignore the "Experts": Using Social Media to Build Influence Naturally
- 1. Ignore the ¡°Experts¡± and Build Influence Naturally Aaron Hockley - @ahockley
- 2. Social Media = Conversations
- 3. This is Not a Conversation photo by Tavallai [Flickr]
- 4. Social Media = Conversations
- 5. Be Yourself Don¡¯t Be All About Yourself
- 6. Be Helpful
- 8. Homework Trust Agents Chris Brogan and Julien Smith The Whuffie Factor Tara Hunt
- 9. Aaron Hockley aaronhockley.com @ahockley aaron@hockley.org