iH Catalyst x bmicro personal branding workshop
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This document discusses personal branding and finding one's purpose. It provides a framework to connect personal interests to problems that can be solved. This will help define one's "ikigia", or reason for being. Goals are then set at different time intervals to work towards this purpose. The document outlines activities to identify influencers to engage with, content to create or curate, and an engagement plan. It emphasizes starting with self-improvement to help others and find personal fulfillment.
iH Catalyst x bmicro personal branding workshop
- 1. Personal Branding Innovators Hub x bmicro Mark Russell
- 2. forget personal branding and focus on your personal identity + characteristics
- 3. personal brand or your personality?
- 4. Who you are is defined by the scope of your consciousness John Locke
- 6. today we will connect your personal interests to a problem that you can solve
- 7. Dont be this guy...
- 9. Be more like this guy...
- 14. In the midst of chaos, there is also opportunity Sun-Tzu
- 16. ikigia = the reason for being
- 17. activity 1 15 mins PROBLEM SOLVING
- 19. global problems + local problems x personal interests = ikigia
- 20. ikigia = the reason for being
- 21. activity 2 15 mins SETTING GOALS TO ACHIEVE
- 22. You dont hit a target you dont aim for Jordan Peterson
- 26. A lot can happen in a year.
- 27. a framework to help
- 30. The two most important days in your life are the day you are born and the day you find out why Mark Twain
- 31. write down what feels right
- 36. Personal network Current customer's & client's Bloggers, journalists, editors, academics, researchers
- 37. Professional network Decision makers People of influence
- 41. Feedly Google Alerts Pinterest Boards Twitter Lists Subreddits
- 43. a model to help
- 48. action plan
- 49. 1. Check email 2. Look at Google Alerts 3. Go to Feedly 4. Buffer to schedule 5. Share in FB Groups 6. Monitor Twitter Lists 7. Use automated likes 8. Review likes
- 50. 1. Sign up to meetup 2. Sign up to eventbrite 3. Local mailing lists 4. Attend events 5. Break the ice
- 51. repeat.
- 52. activity 7 15 mins THINKING ABOUT THINKING
- 53. If you desired to change the world, where would you start? With yourself or with others? Alexander Solzhenitsyn
- 55. the invisible hand + the self = helping more people you care about & personal fulfilment