Inbound 2015
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I made this deck in 30 minutes. the point is to convince my boss to send me to Inbound 2015 and to showcase the way we can present information in a public platform to drive traffic to our site. There are no link backs as this is just a trial.
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Ad Innovations and Positions
Ad innovation also marked a notable trend, with figured outline emerging as the leading innovative ad layout, followed by French window and tab formats. The top five innovative ad layouts collectively accounted for 0.6% of total ad space.
In terms of ad positioning, jacket-full page ads were the most preferred, with more than 8,400 brands opting for this format, led by Allen Career Institute.
Conclusion
The report highlights the resilience of print advertising, with sectors like auto, services, and education driving ad volumes, while festive themes and promotional strategies continue to shape the landscape.
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- 2. Photo by Leo Reynolds
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