Increasing the Adoption of Public Transport Through Multi-Platform Social Networking
4 likes401 views
This document discusses increasing adoption of public transport by promoting ridesharing. It notes current problems like low public transport usage and high personal vehicle usage. A survey found most respondents own cars and drive for commuting. Focus groups found that trust is important for ridesharing, and social networks could help develop indirect trust. The document proposes a system using social networks, calendars and maps to help people find ridesharing opportunities that match their travel needs and preferences.
Increasing the Adoption of Public Transport Through Multi-Platform Social Networking
- 1. Increasing the Adoption of Public Transport Manas Tungare, Mithilesh Kumar, Yoon Lee, Gyuhyun Kwon, Pardha Pyla Problems Social networks Low use of public transport Facebook High use of personal vehicles VT community Social network Google Earth Low sharing of personal Multiple interfaces Desktop vehicles Wherever, whenever General concerns Serendipitous discovery Pollution RSS feeds Interfaces: Global warming Desktop, browser-based Traf鍖c congestion, etc. Notes in Facebook iCalendar RSS feeds iCalendar feeds Google Earth overlay Desktop widgets Mobile phone web interface Survey Results Walllsized display 105 participants Cellphone 82% own cars 70% age 1926 years 54% driving for about 48 years Not yet friends Results from Focus Group Travel Needs Trust is the most important Commute to work or school factor for sharing a ride Visit parents Feedback about past journeys is Visit their signi鍖cant others important to build trust Business Social networks are useful for Factors that in鍖uence developing indirect, transitive travel decisions trust relationships Friends Friends Time of journey Users must specify travel Punctuality of schedule preferences to avoid con鍖icts Safety Women have more safety Parking concerns than men Cost Pollution and concern for the Comfort environment are important issues