This document provides information about Asian Radio 90.8 FM, including its vision, mission, programs, audience demographics, and equipment. The radio station aims to connect with listeners through literature, music and drama, and provide high quality programs. It has a team of 41 people and covers Dhaka with a radius of 100 km. The target audience includes executives, students, housewives, and others. Popular programs include The Mama Show, Morning 90.8, Golden Hits and Music Carnival. Audience research found that most listeners are ages 12-34, and listen via mobile or car stereo for 1-3 hours per day.
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Induction Manual Asian Radio 90.8 fm Created By Ripon
2. We welcome all Clients & Listeners in our family as a part of the team.
We, Asian Radio 90.8 FM believe every client & listener has a potential to
contribute to the development process.
Induction process will guide you through the whole induction program to
know the organization better.
3. Vision
To connect with the people who loves to listen
Literature , music & Drama .We want to develop the
awareness to the positive approach for better Bangladesh
& the World.
Mission
To provide maximum satisfaction to our Clients and
listeners with high standard of programs with high quality
equipment's, celebrity show , Live show, Interviews,
Exclusive show , current affairs , news, campaign etc.
4. Asian Radio 90.8 FM is the sister concern
of Asian TV.
Asian Radio 90.8 FM Started September
12, 2013.
Asian Radio 90.8 FM is well equipped
with world standard equipments &
software.
5. Total Team of Station : 41 persons
Coverage : Dhaka ( Radius 100 km)
Frequency : 90.8
Call Station : 1
Capacity : 10 KW
Antenna Gain : 6 db
Polarization : Vertical
Data service : RDS Transmission
8. Dhaka 14,043,977 B. Baria 2,398,254
Faridpur 1,912,969 CHANDPUR 2,271,229
Comilla 4,595,557 Sharietpur 1,155,824
Manikgonj 1,392,867 Tangail 3,605,083
Narsingdi 2,224,944 Munsigonj 1,445,660
Narayngonj 2,948,217 NOAKHALI 2,577,244
Gazipur 3,403,912 FENI 1,240,384
MADARIPUR 1,146,349 Tongi 450,000
ETC
Total : 44,712,470 People
30% of Total population
Source : Bangladesh Wikipedia
9. We are so clear on our program concept . We want to
deliver information and news with a different style . We really
dont want to put any family gossip or personal talk
throughout SMS or phone . We are creating identification
able sound character . Which will give our listeners a
melodious , soothing feel .
10. Executives
Professionals
Businessman
Male/Female
Student (School, College & University)
House wife
Farmers & Laborers
Blind & Autistics.
12. THE MAMA SHOW FUN & RUN with a Guest
Every Friday
11:00pm-2:00am
14. Morning 90.8
Every Sun- Thursday
7:00am-10:00am
Poem
Horoscope
Health tips
Events
Beauty tips
Good news/tech news
Special day/Birthday
Social Call
Life story
Weather Update
49. 4.5 Lakh registered and unregistered car running in Dhaka
city.(Source: BRTA)
50% up private Car or microbus etc. tuning at least one
time FM radio per day when they running on the road.
80% up Car tuning the FM radio in a week.