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innovatrium-intro-3 JWD 2

John DeGraff, CPI
John DeGraff, CPI

The Innovatrium is an innovation center that connects private and public entities through idea markets, think tanks, and research labs to develop innovation projects and leaders. It provides training and coaching to organizations using a unique SODOTO innovation method in an apprenticeship model. The Innovatrium works with various organizations, including Fortune 500 companies, to help them change how they think and do business to achieve sustainable growth.

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Innovation is mostly about connecting the dots and crossing boundaries - Jeff DeGraff INNOVATRIUM Innovation Happens Faster Here! DEVELOPING INNOVATION LEADERS The Innovatrium is: An institute for Innovation, providing instructions to current and future inno- vation leaders An idea laboratory, jumpstarting, devel- oping, and shepherding innovation pro- jects through the organization A diverse community, comprised of university faculty, industry experts, prac- titioners, and students The Innovatrium is the ideal venue for leaders to establish new innovation prac- tices, experiment, and tackle specific pro- ject challenges, and become more effec- tive innovators. Moving innovation out of corporate isolation through collaborative ventures, the Innovatrium will offer re- sources, training, and coaching to jumpstart innovation initiatives. The Innovatriums programs are based upon the cutting-edge principles of the Competing Values Framework (CVF). The result of over 25 years of academic re- search, the CVF is a broadly applicable model that fosters successful leadership, improves organizational effectiveness and promotes value creation. HERE, INNOVATION HAPPENS FASTER The Innovatrium (Innovation + Atrium) is an innovation center that connects private and public entities. The Innovatrium acts as an idea market, think tank, and research lab for innovation projects. The focus is on growth through the development of innovation practices and leaders, quickly gen- erating results. OUR MISSION The mission of the Innovatrium is to be to business innovation what the Juilliard School is to music; bringing together master artists, teachers and students in a collaborative effort to create something new. The Innovatrium integrates the best of consulting and teaching into action learning. Through these activities, we seek to create a sustainable interdisciplinary innovation community of scholars and practitioners that can enhance the development of new knowledge and methodology. YOUR INNOVATION WAY We train you in our unique innovation method, in an apprenticeship model we call SODOTO (See One, Do One, Teach One). You learn to identify inno- vation opportunities, jumpstart various innovation projects, manage those projects, and most importantly, guide your projects through your organiza- tion. We help you design your innovation way: a unique innovation process that suits your organizational culture and integrate it with your current or- ganizational system. JOIN OUR COMMUNITY We work with various types of organizations, including Fortune 500 compa- nies, community leaders, foundations, and education institutions. We are the bridge between the business community, non profit community, and major Universities to connect the dots and make innovation happen. In our pro- jects, we bring experts, practitioners, researchers, and students together. Our clients include General Electric, Thomson Reu- ters, Prudential, and Pfizer, among others. We help our clients change the way they think and do business to achieve sustain- able growth. Innovation Dr, Whitewater, WI 53190 www.innovatrium.org 608-516-7395
John DeGraff is an Adjunct Marketing Professor at the University of Wisconsin Whitewater and Managing Partner for the Innovatrium and Competing Values consulting firm. Over the last seven years, John has worked with 20 of the Fortune 500 teaching Leading Innovation and Growth workshops at the Innovatrium and with the University of Michigan, Ross School of Business Executive Education. He has led innovation and growth programs with notable companies like GE, Ceridian, Eaton, Florida Power and Light, Haworth, Hagerty Insurance, Johnson & Johnson, McDonalds, NBC, Pfizer, Prudential, ProQuest and Johns early career was defined by his role as a young leader and creativizer who realized that innovation was the surest pathway to growth. Over the past 25 years he has successfully launched over 150 new products, including two product lines that have earned over 1 billion dollars (Gerber Graduates and first multipack microwave popcorn in Wal-Mart Pop Weaver). John DeGraffMaking Innovation Happen BENEFITS OF THE INNOVATRIUM As a part of the Innovatrium community, you will: Become a part of an innovation network for cross-business collabora- tion. Build replicable and scalable new business practices. Develop a line of sight on new practices and technologies. Enhance your leadership pipeline by developing the skills of future innovation leaders. Strengthen your organic growth through innovation. Join a sustainable community of innovation leaders who can facilitate and execute innovation everywhere. Gain access to proving grounds for strategic initiatives. LOCATIONS The Innovatrium provides a unique experience with an environment especially designed to facilitate brainstorming and collaboration. It is a perfect venue for off-site innovation workshops or programs and establishes a safe atmosphere that is conducive for out-of-the-box thinking and experimentations. There are two Innovatrium locations, each has its own feel and personality: 1. Ann Arbor, Michigan Conveniently located in the middle of the University of Michigan campus, this original Innovatrium enjoys a close relationship with the universitys top schools and colleges. This setting lends to the open and relaxed atmosphere. It also provides access to a deep talent pool of highly prac- ticed experts and thousands of technically skilled, qualified students and graduates who are available to assist the Inno- vatrium community members in their innovation and growth efforts. 2. Whitewater, Wisconsin The Innovatrium in Whitewater, Wisconsin is as polished as its Ann Arbor sister is informal. We partner with the Univer- sity of Wisconsin Whitewater (UWW) to provide standard and customizable innovation programs. The Innovatrium is housed in eco-friendly technologically advanced business incubation facility. Innovation Dr, Whitewater, WI 53190 www.innovatrium.org 608-516-7395

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innovatrium-intro-3 JWD 2

  • 1. Innovation is mostly about connecting the dots and crossing boundaries - Jeff DeGraff INNOVATRIUM Innovation Happens Faster Here! DEVELOPING INNOVATION LEADERS The Innovatrium is: An institute for Innovation, providing instructions to current and future inno- vation leaders An idea laboratory, jumpstarting, devel- oping, and shepherding innovation pro- jects through the organization A diverse community, comprised of university faculty, industry experts, prac- titioners, and students The Innovatrium is the ideal venue for leaders to establish new innovation prac- tices, experiment, and tackle specific pro- ject challenges, and become more effec- tive innovators. Moving innovation out of corporate isolation through collaborative ventures, the Innovatrium will offer re- sources, training, and coaching to jumpstart innovation initiatives. The Innovatriums programs are based upon the cutting-edge principles of the Competing Values Framework (CVF). The result of over 25 years of academic re- search, the CVF is a broadly applicable model that fosters successful leadership, improves organizational effectiveness and promotes value creation. HERE, INNOVATION HAPPENS FASTER The Innovatrium (Innovation + Atrium) is an innovation center that connects private and public entities. The Innovatrium acts as an idea market, think tank, and research lab for innovation projects. The focus is on growth through the development of innovation practices and leaders, quickly gen- erating results. OUR MISSION The mission of the Innovatrium is to be to business innovation what the Juilliard School is to music; bringing together master artists, teachers and students in a collaborative effort to create something new. The Innovatrium integrates the best of consulting and teaching into action learning. Through these activities, we seek to create a sustainable interdisciplinary innovation community of scholars and practitioners that can enhance the development of new knowledge and methodology. YOUR INNOVATION WAY We train you in our unique innovation method, in an apprenticeship model we call SODOTO (See One, Do One, Teach One). You learn to identify inno- vation opportunities, jumpstart various innovation projects, manage those projects, and most importantly, guide your projects through your organiza- tion. We help you design your innovation way: a unique innovation process that suits your organizational culture and integrate it with your current or- ganizational system. JOIN OUR COMMUNITY We work with various types of organizations, including Fortune 500 compa- nies, community leaders, foundations, and education institutions. We are the bridge between the business community, non profit community, and major Universities to connect the dots and make innovation happen. In our pro- jects, we bring experts, practitioners, researchers, and students together. Our clients include General Electric, Thomson Reu- ters, Prudential, and Pfizer, among others. We help our clients change the way they think and do business to achieve sustain- able growth. Innovation Dr, Whitewater, WI 53190 www.innovatrium.org 608-516-7395
  • 2. John DeGraff is an Adjunct Marketing Professor at the University of Wisconsin Whitewater and Managing Partner for the Innovatrium and Competing Values consulting firm. Over the last seven years, John has worked with 20 of the Fortune 500 teaching Leading Innovation and Growth workshops at the Innovatrium and with the University of Michigan, Ross School of Business Executive Education. He has led innovation and growth programs with notable companies like GE, Ceridian, Eaton, Florida Power and Light, Haworth, Hagerty Insurance, Johnson & Johnson, McDonalds, NBC, Pfizer, Prudential, ProQuest and Johns early career was defined by his role as a young leader and creativizer who realized that innovation was the surest pathway to growth. Over the past 25 years he has successfully launched over 150 new products, including two product lines that have earned over 1 billion dollars (Gerber Graduates and first multipack microwave popcorn in Wal-Mart Pop Weaver). John DeGraffMaking Innovation Happen BENEFITS OF THE INNOVATRIUM As a part of the Innovatrium community, you will: Become a part of an innovation network for cross-business collabora- tion. Build replicable and scalable new business practices. Develop a line of sight on new practices and technologies. Enhance your leadership pipeline by developing the skills of future innovation leaders. Strengthen your organic growth through innovation. Join a sustainable community of innovation leaders who can facilitate and execute innovation everywhere. Gain access to proving grounds for strategic initiatives. LOCATIONS The Innovatrium provides a unique experience with an environment especially designed to facilitate brainstorming and collaboration. It is a perfect venue for off-site innovation workshops or programs and establishes a safe atmosphere that is conducive for out-of-the-box thinking and experimentations. There are two Innovatrium locations, each has its own feel and personality: 1. Ann Arbor, Michigan Conveniently located in the middle of the University of Michigan campus, this original Innovatrium enjoys a close relationship with the universitys top schools and colleges. This setting lends to the open and relaxed atmosphere. It also provides access to a deep talent pool of highly prac- ticed experts and thousands of technically skilled, qualified students and graduates who are available to assist the Inno- vatrium community members in their innovation and growth efforts. 2. Whitewater, Wisconsin The Innovatrium in Whitewater, Wisconsin is as polished as its Ann Arbor sister is informal. We partner with the Univer- sity of Wisconsin Whitewater (UWW) to provide standard and customizable innovation programs. The Innovatrium is housed in eco-friendly technologically advanced business incubation facility. Innovation Dr, Whitewater, WI 53190 www.innovatrium.org 608-516-7395