Inside eCommerce - MicksGarage - Vinny O'Brien - Multichannel
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Creating an effective Multichannel strategy, from MIcksGarage.com Multichannel manager Vinny O'Brien
Inside eCommerce - MicksGarage - Vinny O'Brien - Multichannel
- 3. Multichannel Gateway to the World The Challenge The Opportunity How to get started How we do it The Playbook Spoiler Alert
- 4. The gateway to the world "in time of war as in time of peace, by every vessel of commerce or of war, without distinction of flag."
- 7. It is no longer about channels; it is about the customer life cycle across everywhere we touch them. 7 Customer feedback is central to everything that makes marketplaces tick. When Amazon or eBay make a change, we listen. The Challenge
- 8. The Journey Probably best not to start here
- 9. The Journey
- 10. What they Offer
- 11. The Reality
- 12. What Works? OUR
- 13. Global Play 113 Countries 5 currencies 5 Languages Multi Lingual Storefront Direct API Compatibility Strategic Relationship
- 14. Our Platforms
- 15. Me on market research Me !! The Canary in the Mines
- 19. The Thinning Hairline Playbook
- 20. When can I start