This document discusses opportunities and challenges in the healthcare industry, and Qualcomm's vision and products for wireless health. It outlines that healthcare costs are rising globally as chronic diseases increase. Qualcomm's vision is for consumers to manage their own wellness using biosensors and mobile devices, connected through wireless networks to caregivers and providers. Qualcomm is partnering with companies to develop wireless medical devices and services like CardioNet's remote cardiac monitoring and LifeComm's personal health management service. The goal is for the body to become a wireless network of implanted and wearable sensors relaying data through mobile devices.
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1. Qualcomm
Wireless Health
SMARTSM Innovation & Partnership
02.14.2008
QUALCOMM PROPRIETARY 1
Health & Life Sciences
3. The Current State Health Services
The Healthcare System is
Imploding While Spending
Rises
Worldwide Today
– 1 billion overweight
– 860 million chronic disease
– 600 million elders
– 75-85% chronic disease spending
– 200K hospitals, 18 million hospital
beds
Healthcare Spending
– US: $2.1 trillion in 2006
• Home Health care is the fastest
growing segment
– World: $4.1 trillion in 2004
* http://ucatlas.ucsc.edu/spend.php
QUALCOMM PROPRIETARY Health & Life Sciences 3
4. The US Health Care Opportunity
• Employers are willing to
pay for solutions that will
reduce healthcare costs
and enhance employee
wellness
– Intel is paying over $1 billion this
year in related costs*
• There is an established
consumer market for
personalized healthcare,
consumer health, and
fitness services
* David Whitlinger, Continua President and Chair of the Board of Directors
QUALCOMM PROPRIETARY Health & Life Sciences 4
5. Growth Area - CDHP
QUALCOMM PROPRIETARY Health & Life Sciences 5
6. SMART Wireless HealthSM Vision
Smart Medical Applied Radio Technologies
• Consumers will Manage Their Own Wellness
• Bio-sensors and Mobile Devices
Provide Health Feedback
Wireless Band AId Mobile Phones
ECG Sensor
• Mobile Networks Gateways for Remote Care
For consumers, caregivers, healthcare providers, family members, health and fitness coaches
QUALCOMM PROPRIETARY Health & Life Sciences 6
8. • The Alliance focuses on wireless cellular technologies enabling new
business models and business process improvements in all sectors of
the life sciences industries.
• San Diego is at the heart of the world's wireless and life sciences
technology markets - over 1200 companies; a great focal point for the
convergence of wireless technologies, the life sciences and consumers.
QUALCOMM PROPRIETARY Health & Life Sciences 8
10. Wireless Health Innovation & Partnering
Body
EKG Blood Peak
Activi
• SMART Devices Weigh
monit Pressure Flow
ty
t
or
• SMART Pills
• SMART Band-AidsTM Auscu Inhalation
• SMART Body Sensors ltation Registration
• SMART Implanted
Sensors
• SMART Health Mobiles Pill Body
• SMART Tele-Presence Box Temperat
Blood ure
• SMART Collaboration Heart
Glucose
Rate
QUALCOMM PROPRIETARY Health & Life Sciences 10
11. Qualcomm’s Wireless Health Portfolio
New Devices and Services
• SMART Wireless Health
– SMART Medical Devices
• CardioNet
– Smart Band-Aids™
• Triage Wireless
– SMART In Vivo Body Networks
• CardioMems
• SMART Managed Wireless Services
– Hobson: Collaboration Service
– QConnect: Managed Services
– LifeCOMM: Personal Health
Management ‘Converged’ Wireless
Medical Devices, Biosensors in
Consumer Mobile Handsets
– Myca & InTouch Health: Co-
development in Virtual Tele-Presence
QUALCOMM PROPRIETARY Health & Life Sciences 11
12. Bodies & Organs as ‘Nodes on the Net’ – Body Area
Networks (BAN) - Ultimate Network for Diagnostics
• SMART Band-Aids™
Make measurements from skin or read
in vivo sensors
• SMART Implanted Sensors
Provide the ultimate bio-physiological
feedback
– CardioMEMS monitors Blood
Pressure inside the aorta today
– Biotronik monitors Pacemakers
– Nano technology will allow tracking
of chemical bio-markers in the future
• SMART Mobile Devices
Relay information from SMART Band
Aidsâ„¢ and Implanted SMART Sensors
to remote servers via the Internet
QUALCOMM PROPRIETARY Health & Life Sciences 12
13. CardioNet - Built on SMART Services
AT HOME OR AWAY DAILY,
HEARTBEAT BY 24/7/365
URGENT AND
HEARTBEAT
SUMMARY
PROPRIETARY
AUTOMATED EVENT DETECTION
SURVEILLANCE REPORTS
SOFTWARE
SYMPTOMATIC EVENTS
RATE, RHYTHM, INTERNET,
IDTF PHONE, FAX
MORPHOLOGY AUTOMATIC CELL OR LANDLINE
REPORT
ALGORITHM ECG FETCH
TRANSMISSION-NO PATIENT DELIVERY
INTERVENTION
MD NOTIFICATION TEXT
CRITERIA MESSAGES
96 HOURS OF ECG STORAGE
QUALCOMM PROPRIETARY Health & Life Sciences 13
14. Life service package
Healthcare
Lease health communication devices
devices
Cellular communication service
ASP information management service.
Pedometer (Omron Healthcare Co.)
HJ-710IT
Wireless communication device
Body composition meter
(Omron Healthcare Co.)
KDDI HBF-354IT
Network
Blood pressure monitor
(Omron Healthcare Co.)
HEM-7080IC
USB
CDMA1X
Module inside
connection
Glucose meter
Data Management Service Johnson & Johnson
One Touch UltraTM
QUALCOMM PROPRIETARY Health & Life Sciences 14
15. New Business Model - Server-Based Diagnostics
N
WA
W
Server-based Computing
Leads WLAN
Patients
Wireless Diagnostic
Sensors
In-Room or On-
Sensor Display EMR SMART Fax Printer PC
Mobile
QUALCOMM PROPRIETARY Health & Life Sciences 15
16. HOBSON: Solving the ‘healthcare asynchronous
communication problem’
• Patient care involves the interaction of many healthcare professionals
who rely on unreliable, cumbersome communication tools including:
– Paging
– Fax
– Voice Mail
– Text Messaging
– E-mail
– Phone calls
• Time lost dealing with
delays of outmoded systems
• Missed or idle messages go
unanswered delaying care
HOBSON is a intelligent, prioritized, multi-media messaging
service, optimized for care team communication and responsive to
the preferences of the individual care team member.
QUALCOMM PROPRIETARY Health & Life Sciences 16
17. LifeCOMM Virtual & Live Assistance
Solution Specific
Solution Specific Handsets Live Assistants
Subscriber
Consultation
Consultation Escalation
by Virtual Assistant
or Subscriber Request
Subscriber data
access and updates
Personal health
information and
data
Educational info, test
reminders, food intake,
Subscriber data
suggested therapy
access (incl. logbook)
actions, etc.
Solution Specific & personal info updates
‘Virtual Assistant’’
User, Caregiver and Provider Portals
Expert System
QUALCOMM PROPRIETARY Health & Life Sciences 17
18. Virtual Tele-Presence Today
Leveraging Wireless Systems to Improve Health
• Wireless Industry Is In
a Unique Position to
Revolutionize Health
Services
• 3G Networks Provide
High Throughput &
High Capacity
Connectivity
QUALCOMM PROPRIETARY Health & Life Sciences 18
19. SMART Health is Mobile
QUALCOMM PROPRIETARY Health & Life Sciences 19
20. Qualcomm
Wireless Health
SMARTSM Innovation & Partnership
02.14.2008
QUALCOMM PROPRIETARY 20
Health & Life Sciences