ºÝºÝߣ

ºÝºÝߣShare a Scribd company logo

Ip phone - research deck

?Download as PPT, PDF?
?
Stephen Allard
Stephen Allard
1 of 75
Download to read offline
Portable IP Video Phone Design Product / Brand / Package 2008 . 10 . 01 SBNTECH Terra First Design Neuro-Com
Contents Over view Company Introduction / Business Application Product Spec / Project Scope & Purpose Research & Analysis Market Trend / Product Trend / Benchmarking / Design Strategy Product Design ??? ?? ?? ? Concept / ??? ??? ? ? ?? Graphic Design ??? ??? ? ??? ???????? ?? ??? ????? ? ??? ??? ?? Planning ???? , ?? ?? , ???? ?? Company ???????? ,/ ??? ??
Overview Company Introduction / Business Application Product Spec / Project Scope & Purpose
Company Introduction Overview Broadband Network ? Data Communication ??? ????? ?? ? ???? ?? ?? ¨C VPAD ?? ? ??? Viable Communication Inc. ¨C VPAD ?? ?????? , ????? SDP ?? ?? , ?? , ?? , ??? ??? ?? ?? ? .
Company Introduction Overview 1 2 ?? ?? ????? ????? ?? - ????? & ???? ??? ?? ??? ??? ?? ??? - 24 ?? Relay Center ?? - ?? ?? ???? (ADA) : ?? 4 ??? ?? ??? ?? ?? ??? ?? ?? VRS(Video Relay Service) Vision Service Basic 911 Service 4 3 VRS(Video Relay Service) ?
Business Application Overview VRS(Video Relay Service) E-Learning /B2B Service ????? , ????? ?? , ??? , ????? ??? ?? ??? ??? ?? ?? ?? ???? ???? ?? U-Healthcare Home Service Automation ?? ?? ?? Service ????? ???? ???? ?? ? ?? ???? ? ?? ??
Product Spec Overview ? IP Video Phone Portable IP Video Phone IP ?? Video Communication Mobile ?? Video Communication Touch Screen LCD(10.2¡±) Touch Screen LCD(10.2¡±) CCD Camera(VGA) CCD Camera(VGA) Built In WiFi/ Bluetooth Built In WiFi/ Bluetooth SD Card / USB Port WI Max ¨C USB Option Digital Photo Frame SD Card / USB Port Power Supply : 12V DC Digital Photo Frame Power Supply : Lithium Ion Battery /12V DC
Project Scope & Purpose Overview All in One Embedded Portable Communication Device Product Reliable / Smart & Simple / Light & Small Design Brand Reliable / Smart & Simple / Unique / Friendlily Design Package Comfortable / Smart & Simple / Unique Design
Research & Analysis Market Trend / Product Trend / Benchmarking / Design Strategy
Market Trend Research & Analysis ?? ??? ?? Needs ??? ?? ??? ??? ??? ??? 32.4% / CDMA 13.4% ?? ??? ??? ??? 10% ?? 12% E-Learning 4.75 ?? U-Health 3.44 ??? 58% ?? ??? ??? ? 3.76 ?? 15% ? ? 4.69 5% E- ?? ?? 2.85 ?? : ??? 28.3%, ??? 40.3% E-Pet Watch PDA 42.1% ??? 36.3% ???? PC 9.3% ???? 8.7% < ?? > ???? ???? ?? IP ??? VoIP Phone ??? 3.5% ???? ?? ?? : ?? ??? ?? ???? ?? : ??? - ??? ???? ??? ?? ?? ???
Market Trend Research & Analysis ??? ?? E-Learning ?? ??? ? ???? ?? ?? ?? 12.000 10.000- ??? ???? ??? ???? ??? 8.000- 6.000- ??? ?? 4.000- ????? 2.000- ?? 2003 2004 2005 2007 2009 ??? 24.000 ??? ??? 20.000- ??? ??? 16.000- 12.000- ?? ???? ?? 8.000- 2002 407 ? ?? 4.000- 2007 1026 ? ?? 2010 1620 ? ?? 2003 2004 2005 2007 2009 www.reportword.co.kr ?? ??
Product Trend Research & Analysis Telephone(Desk) + Camera + LCD = IP Video Phone KT SoIP Video Phone Samsung 070 IP Video Phone C&S telecom IP Video Phone Addpac IP Video Phone
Product Trend Research & Analysis Telephone + Camera + LCD = IP Video Phone Standing Type IP Video Phone Desk Type IP Video Phone
Customer Needs Research & Analysis Portable IP Video Phone All in One Multi Media Device Smart & Reliable & Simple Friendly ??? ??? ??? ???? ????? ???? ????? ???? ???? ??? ?? ??? ??? ??? Affordable Easy Light & & Useful Small ???? ??? ??? ???? ???? ????? ?? ???? ??? ??? ?? ??? device
Design Benchmarking ¨C Apple Research & Analysis ??? ?? ?? ?? Cradle / Speaker / Bluetooth Ear Phone / Remote Control
Product Strategy Research & Analysis ? User Interface ?? - ???? Life Style ?? - ??? ??? , ??? , ??? ?? - ?? ?? ?? ? Design Trend ?? ??? ???? - ?? Trend ?? ( ?? ?? ?? ) ??? ??? - ?? ?? ?? ?? / ?? ???? ??? ? ? Color ? ?? ?? ? - ??? ? ?? ?? ?? ?? ?? - ??? ? ???? ?? . ??? ?? Brain Stroming ?? Interaction Design ???? User Scene Scenario ??? ??? ??? ? ??? ? ???? ?? ?? / ??? Concept ?? ? - ??? ?? ?? ? - ???? ??? ? - ?? Needs ??? ?? Idea ? ???? ??? ?? ???? ?? ?? ?? ??? ?? Concept ?? (UI/ ?? / ?? )
Graphic Strategy Research & Analysis
Product Design ?? ?? ?? ? ?? / ??? ??? ?? ? ?
Design Direction & Concept Product Design Usability Approach Styling Approach Convenience( ?? Reasonable Form( ?? ) ?) Easy & Useful( ?? ) Affordable( ??? ) Smart & Simple ( ?? ) Functionalism ( ???? )
Design Visual Point Product Design Fresh Lighting - ??? ?? Camera ?? ?? ?? Hidden type Camera Hot key ? ???? ? ? ??? : ??? ?? ( ??? )
Design Visual Point Product Design Cradle ?? : ??? ?? ?? Speaker ??? ? ? Cord Line ??
Graphic Design Brand Naming & Design / Package Design
Brand Naming & Design Graphic Design VPAD ??? ?? - VPAD ??? ?? ??? ?? - Touch Phone ??? ?? - ?? Phone ?? ??? ??
Brand Naming & Design Graphic Design
Package Design Graphic Design ??? ?? ????? ??? ? ??? ? ? ?? ????? ????? ???? ????? ????? ? ??? ??? ???? ?? ??? ??? ? ? ??? Graphic Motive ? ??? ??? ???? ?? VPAD ??? ??? ? ?? ? ?? ??????? ???? ??? ????? ?? NEW Package
Company ???? / ???? / ???? ? ?
Project Organization Planning ???? ? Strategy Product Design Brand Design Package Design ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? Allard Stephen Bourgogne ??? ?? (Concept Planer) Brand ?? ?? Package ?? ?? ?? ?? ??? ??? ?? ?? ? ? ? Idea Group Idea Group
Project Schedule Planning 1 Month 2 Month 3 Month 1 2 3 4 1 2 3 4 1 2 3 4 Kick off Meeting Research & Analysis Product Design Brand Design Package Design ???? ?? ?? * ?? ????? ????? ??? ??? ???? ? ? ?? .
Project Estimation & Final Out Put Planning ( ?? : ? ?) ? ? ?? ??? ??? ?? ??? 24.715 ?? ??? 20.535 ?? ??? 1.244 ??? 6.788 ?? ????? 32.604 85.886 ?? ????? ????? 64.415 21.471 Design Mock Up / Working Mock Up / Brand Design / Package Design
Company Terra First Design / Neuro-Com
The 1st Creative Design Company
Man Profile ? Director Designer President Design 1.Team Kang Phil ¨C Shik (8 Year) CEO Kay Wan School of Art & Design - Industrial Design Jupiter Design ¨C Product Designer (4 Year) ? Senior Designers Yang Gi ¨C Sun (12 Year) Design 2.Team Seoul National Univ of technology - Industrial Design Design Adviser Hanssem Design Center - Product Designer (5 Year) Kwak Chang ¨C Geun (9 Year) In DuK Univ. - Industrial Design Design 3.Team Jupiter Design ¨C Product Designer (4 Year) Yoon Yeon ¨C Sung (7 Year) Han Yang Woman Univ. - Industrial Design ? President / CEO ? Junior Designer Son Bong ¨C Chan LG Electronics Design Center - Telecommunication Team Ha Ji-Eun (5Year) Han-yang Univ. Graduate School MBA In Je Univ. - Industrial Design Seoul National Univ of technology - Industrial Design Kim Mi ¨C Ra ( 4Year) In Je Univ. - Industrial Design ? Concept Planner ? Designers Allard Stephen Bourgogne Cincinnati USA / Singapore National Univ - MBA Moon Hye ¨C Won (2Year) < Total ¨C 11 Person > Art Center Univ. USA ¨C Adsunct Instructor In Je Univ. - Industrial Design ? Director Designer -1 ? UI Design Adviser Ryu Sang ¨C Yeon (2Year) Han Yang Univ. - Industrial Design ? Senior Designer - 3 Han Yer ¨C Jean Cho Cahng ¨C Dae ( 1Year ) ? Junior Designer - 2 Samsung Electronics Design Center Mobile UI Korea Polytechinc II College Philips Hongkong Design Center Mobile UI ? Designers ¨C 4 Italy Domus Academy Seo Hyo - Jung (1 Year) ? Everage - 6 Year Hong Ik Univ. - Industrial Design The 1st Creative Design Company
Cooperation Network & Trend Survey Color(Mobile-Japan) Global Trend Survey Spray CES Show / Cebit Show ??? Show / ??? ????? 100% Design / ?? ??? Material Design Finishing Solution Engineering Hard/Soft KDRI Hard Ware Soft Ware User IDTC Solution Solution Interface/GUI IPSOS Korea DIC- Japan Team Building Life Style Culture Economy Architecture Fashion Interior Product The 1st Creative Design Company
Global Network Partner TFD Terra First Design Global Co-Working USA Networking System RKS Design (LA) EUROPE Forakis (Milano) CEO : Ravi Sawhney Client : CoCa-Cola, JBL, HP, NOKIA, Intel CEO : Jozeph Forakis Product Design ¨C Nokia
Team Building Communication ¡° Synergy = Same Spirit ¡± ¡ö Design Creative Up Grade ?? ?? ?? ¡ö Fun Activity ??? ?? Team Work ?? ¡ö Team Communication ? ?? ??? Event Day ?? ? Experts Working Global Trend Survey Event Day (Specialist) Incentive ? Product ? ??? ?? ? ?? ?? ?? ?? ? ? ? 1 ? Event ?? ? ???? ?? ?? ¨C ?? , ? ? , ??? Trend ? Data ? ? ? ? ? ( ?? ? 1 ? ?? ? ? Happy Birthday Event ????? ??? ? ? ?? ?? ??? ?? ? ?) ? ? Intensive Working ? ??? Project ?? ?? Communication ? ?? ?? ?? ?? ? The 1st Creative Design Company
TFD History & Client 2001 TFD - Establish / Employee ¨C 2 Clients ¨C Samsung, SK telecom 2003 Expend Office / Employee ¨C 5 Clients ¨C KT . SK telecom, LG Han Chang, Bluebird 2006 Expend Office / Employee ¨C 11 Clients ¨C LG ¨CNortel , Winix, Daeyang E&C , Dasan , Hosung Nautilus 2008 Terra First Design Conversion Corporation The 1st Creative Design Company
Ip phone - research deck
?? NTT ??
Ip phone - research deck
Market
Ip phone - research deck
¡® Ãû Æ· ¡° - Concept Design Process
Ip phone - research deck
Ip phone - research deck
Ip phone - research deck
Styling Design Process ¨C Well Being
Ip phone - research deck
Styling Design Process ¨C Harmony With Interior
Ip phone - research deck
Ip phone - research deck
2006.1 Concept Design Process - User Interview Life Style ??
Ip phone - research deck
Ip phone - research deck
Styling Design Process ¨C ÃûÆ·
Ip phone - research deck
Ip phone - research deck
Ip phone - research deck
Ip phone - research deck
Ip phone - research deck
Ip phone - research deck
USA Market ¨C Sears Model Kenmore High End Brand Experience Design Process 2007. 1 - Japan Market Research New Concept Handel Type / Wheel 2007. 3 ¨C Chicago Show /Buyer Design PT
Experience Design Process 2007. 4 - Japan Market Research TOTO , INAX Show Room, Yodobashi-Akiba
Ip phone - research deck
Ip phone - research deck
Experience Design Process
Experience Design Process
Ip phone - research deck
Ip phone - research deck
Ip phone - research deck
Clients
Ip phone - research deck
Ip phone - research deck
Ip phone - research deck
Ip phone - research deck
????? . The 1st Creative Design Company Terra First Design

More Related Content

Ip phone - research deck

  • 1. Portable IP Video Phone Design Product / Brand / Package 2008 . 10 . 01 SBNTECH Terra First Design Neuro-Com
  • 2. Contents Over view Company Introduction / Business Application Product Spec / Project Scope & Purpose Research & Analysis Market Trend / Product Trend / Benchmarking / Design Strategy Product Design ??? ?? ?? ? Concept / ??? ??? ? ? ?? Graphic Design ??? ??? ? ??? ???????? ?? ??? ????? ? ??? ??? ?? Planning ???? , ?? ?? , ???? ?? Company ???????? ,/ ??? ??
  • 3. Overview Company Introduction / Business Application Product Spec / Project Scope & Purpose
  • 4. Company Introduction Overview Broadband Network ? Data Communication ??? ????? ?? ? ???? ?? ?? ¨C VPAD ?? ? ??? Viable Communication Inc. ¨C VPAD ?? ?????? , ????? SDP ?? ?? , ?? , ?? , ??? ??? ?? ?? ? .
  • 5. Company Introduction Overview 1 2 ?? ?? ????? ????? ?? - ????? & ???? ??? ?? ??? ??? ?? ??? - 24 ?? Relay Center ?? - ?? ?? ???? (ADA) : ?? 4 ??? ?? ??? ?? ?? ??? ?? ?? VRS(Video Relay Service) Vision Service Basic 911 Service 4 3 VRS(Video Relay Service) ?
  • 6. Business Application Overview VRS(Video Relay Service) E-Learning /B2B Service ????? , ????? ?? , ??? , ????? ??? ?? ??? ??? ?? ?? ?? ???? ???? ?? U-Healthcare Home Service Automation ?? ?? ?? Service ????? ???? ???? ?? ? ?? ???? ? ?? ??
  • 7. Product Spec Overview ? IP Video Phone Portable IP Video Phone IP ?? Video Communication Mobile ?? Video Communication Touch Screen LCD(10.2¡±) Touch Screen LCD(10.2¡±) CCD Camera(VGA) CCD Camera(VGA) Built In WiFi/ Bluetooth Built In WiFi/ Bluetooth SD Card / USB Port WI Max ¨C USB Option Digital Photo Frame SD Card / USB Port Power Supply : 12V DC Digital Photo Frame Power Supply : Lithium Ion Battery /12V DC
  • 8. Project Scope & Purpose Overview All in One Embedded Portable Communication Device Product Reliable / Smart & Simple / Light & Small Design Brand Reliable / Smart & Simple / Unique / Friendlily Design Package Comfortable / Smart & Simple / Unique Design
  • 9. Research & Analysis Market Trend / Product Trend / Benchmarking / Design Strategy
  • 10. Market Trend Research & Analysis ?? ??? ?? Needs ??? ?? ??? ??? ??? ??? 32.4% / CDMA 13.4% ?? ??? ??? ??? 10% ?? 12% E-Learning 4.75 ?? U-Health 3.44 ??? 58% ?? ??? ??? ? 3.76 ?? 15% ? ? 4.69 5% E- ?? ?? 2.85 ?? : ??? 28.3%, ??? 40.3% E-Pet Watch PDA 42.1% ??? 36.3% ???? PC 9.3% ???? 8.7% < ?? > ???? ???? ?? IP ??? VoIP Phone ??? 3.5% ???? ?? ?? : ?? ??? ?? ???? ?? : ??? - ??? ???? ??? ?? ?? ???
  • 11. Market Trend Research & Analysis ??? ?? E-Learning ?? ??? ? ???? ?? ?? ?? 12.000 10.000- ??? ???? ??? ???? ??? 8.000- 6.000- ??? ?? 4.000- ????? 2.000- ?? 2003 2004 2005 2007 2009 ??? 24.000 ??? ??? 20.000- ??? ??? 16.000- 12.000- ?? ???? ?? 8.000- 2002 407 ? ?? 4.000- 2007 1026 ? ?? 2010 1620 ? ?? 2003 2004 2005 2007 2009 www.reportword.co.kr ?? ??
  • 12. Product Trend Research & Analysis Telephone(Desk) + Camera + LCD = IP Video Phone KT SoIP Video Phone Samsung 070 IP Video Phone C&S telecom IP Video Phone Addpac IP Video Phone
  • 13. Product Trend Research & Analysis Telephone + Camera + LCD = IP Video Phone Standing Type IP Video Phone Desk Type IP Video Phone
  • 14. Customer Needs Research & Analysis Portable IP Video Phone All in One Multi Media Device Smart & Reliable & Simple Friendly ??? ??? ??? ???? ????? ???? ????? ???? ???? ??? ?? ??? ??? ??? Affordable Easy Light & & Useful Small ???? ??? ??? ???? ???? ????? ?? ???? ??? ??? ?? ??? device
  • 15. Design Benchmarking ¨C Apple Research & Analysis ??? ?? ?? ?? Cradle / Speaker / Bluetooth Ear Phone / Remote Control
  • 16. Product Strategy Research & Analysis ? User Interface ?? - ???? Life Style ?? - ??? ??? , ??? , ??? ?? - ?? ?? ?? ? Design Trend ?? ??? ???? - ?? Trend ?? ( ?? ?? ?? ) ??? ??? - ?? ?? ?? ?? / ?? ???? ??? ? ? Color ? ?? ?? ? - ??? ? ?? ?? ?? ?? ?? - ??? ? ???? ?? . ??? ?? Brain Stroming ?? Interaction Design ???? User Scene Scenario ??? ??? ??? ? ??? ? ???? ?? ?? / ??? Concept ?? ? - ??? ?? ?? ? - ???? ??? ? - ?? Needs ??? ?? Idea ? ???? ??? ?? ???? ?? ?? ?? ??? ?? Concept ?? (UI/ ?? / ?? )
  • 17. Graphic Strategy Research & Analysis
  • 18. Product Design ?? ?? ?? ? ?? / ??? ??? ?? ? ?
  • 19. Design Direction & Concept Product Design Usability Approach Styling Approach Convenience( ?? Reasonable Form( ?? ) ?) Easy & Useful( ?? ) Affordable( ??? ) Smart & Simple ( ?? ) Functionalism ( ???? )
  • 20. Design Visual Point Product Design Fresh Lighting - ??? ?? Camera ?? ?? ?? Hidden type Camera Hot key ? ???? ? ? ??? : ??? ?? ( ??? )
  • 21. Design Visual Point Product Design Cradle ?? : ??? ?? ?? Speaker ??? ? ? Cord Line ??
  • 22. Graphic Design Brand Naming & Design / Package Design
  • 23. Brand Naming & Design Graphic Design VPAD ??? ?? - VPAD ??? ?? ??? ?? - Touch Phone ??? ?? - ?? Phone ?? ??? ??
  • 24. Brand Naming & Design Graphic Design
  • 25. Package Design Graphic Design ??? ?? ????? ??? ? ??? ? ? ?? ????? ????? ???? ????? ????? ? ??? ??? ???? ?? ??? ??? ? ? ??? Graphic Motive ? ??? ??? ???? ?? VPAD ??? ??? ? ?? ? ?? ??????? ???? ??? ????? ?? NEW Package
  • 26. Company ???? / ???? / ???? ? ?
  • 27. Project Organization Planning ???? ? Strategy Product Design Brand Design Package Design ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? ??? ?? Allard Stephen Bourgogne ??? ?? (Concept Planer) Brand ?? ?? Package ?? ?? ?? ?? ??? ??? ?? ?? ? ? ? Idea Group Idea Group
  • 28. Project Schedule Planning 1 Month 2 Month 3 Month 1 2 3 4 1 2 3 4 1 2 3 4 Kick off Meeting Research & Analysis Product Design Brand Design Package Design ???? ?? ?? * ?? ????? ????? ??? ??? ???? ? ? ?? .
  • 29. Project Estimation & Final Out Put Planning ( ?? : ? ?) ? ? ?? ??? ??? ?? ??? 24.715 ?? ??? 20.535 ?? ??? 1.244 ??? 6.788 ?? ????? 32.604 85.886 ?? ????? ????? 64.415 21.471 Design Mock Up / Working Mock Up / Brand Design / Package Design
  • 31. The 1st Creative Design Company
  • 32. Man Profile ? Director Designer President Design 1.Team Kang Phil ¨C Shik (8 Year) CEO Kay Wan School of Art & Design - Industrial Design Jupiter Design ¨C Product Designer (4 Year) ? Senior Designers Yang Gi ¨C Sun (12 Year) Design 2.Team Seoul National Univ of technology - Industrial Design Design Adviser Hanssem Design Center - Product Designer (5 Year) Kwak Chang ¨C Geun (9 Year) In DuK Univ. - Industrial Design Design 3.Team Jupiter Design ¨C Product Designer (4 Year) Yoon Yeon ¨C Sung (7 Year) Han Yang Woman Univ. - Industrial Design ? President / CEO ? Junior Designer Son Bong ¨C Chan LG Electronics Design Center - Telecommunication Team Ha Ji-Eun (5Year) Han-yang Univ. Graduate School MBA In Je Univ. - Industrial Design Seoul National Univ of technology - Industrial Design Kim Mi ¨C Ra ( 4Year) In Je Univ. - Industrial Design ? Concept Planner ? Designers Allard Stephen Bourgogne Cincinnati USA / Singapore National Univ - MBA Moon Hye ¨C Won (2Year) < Total ¨C 11 Person > Art Center Univ. USA ¨C Adsunct Instructor In Je Univ. - Industrial Design ? Director Designer -1 ? UI Design Adviser Ryu Sang ¨C Yeon (2Year) Han Yang Univ. - Industrial Design ? Senior Designer - 3 Han Yer ¨C Jean Cho Cahng ¨C Dae ( 1Year ) ? Junior Designer - 2 Samsung Electronics Design Center Mobile UI Korea Polytechinc II College Philips Hongkong Design Center Mobile UI ? Designers ¨C 4 Italy Domus Academy Seo Hyo - Jung (1 Year) ? Everage - 6 Year Hong Ik Univ. - Industrial Design The 1st Creative Design Company
  • 33. Cooperation Network & Trend Survey Color(Mobile-Japan) Global Trend Survey Spray CES Show / Cebit Show ??? Show / ??? ????? 100% Design / ?? ??? Material Design Finishing Solution Engineering Hard/Soft KDRI Hard Ware Soft Ware User IDTC Solution Solution Interface/GUI IPSOS Korea DIC- Japan Team Building Life Style Culture Economy Architecture Fashion Interior Product The 1st Creative Design Company
  • 34. Global Network Partner TFD Terra First Design Global Co-Working USA Networking System RKS Design (LA) EUROPE Forakis (Milano) CEO : Ravi Sawhney Client : CoCa-Cola, JBL, HP, NOKIA, Intel CEO : Jozeph Forakis Product Design ¨C Nokia
  • 35. Team Building Communication ¡° Synergy = Same Spirit ¡± ¡ö Design Creative Up Grade ?? ?? ?? ¡ö Fun Activity ??? ?? Team Work ?? ¡ö Team Communication ? ?? ??? Event Day ?? ? Experts Working Global Trend Survey Event Day (Specialist) Incentive ? Product ? ??? ?? ? ?? ?? ?? ?? ? ? ? 1 ? Event ?? ? ???? ?? ?? ¨C ?? , ? ? , ??? Trend ? Data ? ? ? ? ? ( ?? ? 1 ? ?? ? ? Happy Birthday Event ????? ??? ? ? ?? ?? ??? ?? ? ?) ? ? Intensive Working ? ??? Project ?? ?? Communication ? ?? ?? ?? ?? ? The 1st Creative Design Company
  • 36. TFD History & Client 2001 TFD - Establish / Employee ¨C 2 Clients ¨C Samsung, SK telecom 2003 Expend Office / Employee ¨C 5 Clients ¨C KT . SK telecom, LG Han Chang, Bluebird 2006 Expend Office / Employee ¨C 11 Clients ¨C LG ¨CNortel , Winix, Daeyang E&C , Dasan , Hosung Nautilus 2008 Terra First Design Conversion Corporation The 1st Creative Design Company
  • 42. ¡® Ãû Æ· ¡° - Concept Design Process
  • 46. Styling Design Process ¨C Well Being
  • 48. Styling Design Process ¨C Harmony With Interior
  • 51. 2006.1 Concept Design Process - User Interview Life Style ??
  • 54. Styling Design Process ¨C ÃûÆ·
  • 61. USA Market ¨C Sears Model Kenmore High End Brand Experience Design Process 2007. 1 - Japan Market Research New Concept Handel Type / Wheel 2007. 3 ¨C Chicago Show /Buyer Design PT
  • 62. Experience Design Process 2007. 4 - Japan Market Research TOTO , INAX Show Room, Yodobashi-Akiba
  • 75. ????? . The 1st Creative Design Company Terra First Design