The document discusses plans for promoting the iRail project. It outlines needs for designers, developers, and users. It proposes campaigns using QR codes and challenges for developers. It also discusses creating a non-profit organization and business model to provide transport information to users and a way for businesses to inform users, generating funding. The overall goal is to build iRail into a living lab and reliable information source for public transport.
2. We'll talk about
Designers designers designers
Developers developers developers
Users
Campaigns
A better user experience
The iRail business model
Investors and costumers
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4. We need a mobile designer...
Ask your nephew who happens to master in
graphical design
Ask your friends who happen to know people
who do graphical design (at netlash)
Proof of concept ( http://dev.iRail.be/jq )
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5. Guidelines to trick someone into
doing this
If you're a girl
NA
If you're a guy
This is an awesome project to put on your
curriculum
We've only just begun
Might become our paid designer later
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6. Developers Developers Developers
We get enormous demand for:
Native apps
Html5 mobile website
API functions
We only lack:
PHP API devs
Thank YOU guys, great work!
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7. Campaign
Say hello to Qr-codes
Sticky HQ stickers
We'll sell stickers in a (web)store
But...
We can work something out for contributors
Might sell them at iRail gatherings
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8. Developer challenge
Nicest idea with our API = winner
Needs to be open source / creative commons
No other rules except for: be creative
Need sponsors for this challenge
What companies might sponsor?
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9. Bloggers
We don't need
to blog about ourself
We need
Other people to blog about us
Other people include you. Start. Now.
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10. Let's dream
Social web
Check in on a ride (~foursquare for public transport)
Someone make a Facebook page. Now. Yes. You.
Statistics on API calls with trailing +
Qr Codes anywhere
Anyone?
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11. Business
We'll start an NPO (=vzw/asbl)
BTW-number
Can make invoices
Can pay people to do urgent jobs
And a lot of other much advantages
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12. Business baby
Living lab
Demand from users
Easy way to get reliable information
Demand from businesses
Easy way to inform users
good way to get funding
No begging
We offer a service
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13. Thanks
For listening
CC by-sa
(this means you can use these slides in blog post)
(will be on the mailinglist)
(list.iRail.be if you're not subscribed yet)
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