際際滷

際際滷Share a Scribd company logo
IXD PROGRAMS +
COMMUNITY COLLEGES
= NEW OPPORTUNITIES
Case Study | Santa Monica College

Jamie Cavanaugh
Associate Professor, IxD
Santa Monica College
smcixd.org
LETS 
CONNECT
Jamie Cavanaugh
Associate Professor, IxD
jamiecavanaugh@gmail.com
linkedin.com/in/jamiecavanaugh
@jamiecavanaugh
@design_higher
Develop more
undergrad IxD
programs nationwide
Better prepare
students for IxD
careers
We can 
change lives.
Challenge #1
Design
Education is
in a State of
Disruption
Changing
Demographic
SHIFTING
DEMOGRAPHIC
First-generation
student
Under-
represented
populations
Non-traditional
student
Career
changers
Diversity in student populations. 
Lacking diversity in IxD programs.
Need for diversity in industry.
SHIFTING
DEMOGRAPHIC
Accessibility
4-YEAR PRIVATE
$32,405
4-YEAR PUBLIC (OUT OF STATE)
$23,893
2-YR PUBLIC
$3,435
How do we make design
education accessible for
under-represented
populations?
COST OF COLLEGE
TUITION + FEES
4-YEAR PUBLIC
$9,410
SOURCE: COLLEGEBOARD.ORG
High cost of college. 
IxD programs not accessible
to many students.
COST OF COLLEGE
TUITION + FEES
Demand
of jobs
Demand of UX/IxD 
Designers in United States
DEMAND
IXD JOBS
1,000s
SALARIES
IXD JOBS
Graphic designer (1-3 years): $39,750$56,750

Graphic designer (5+ years): $67,500$93,000

Visual designer: $66,000$99,250
Web designer (5+ years): $83,250$118,000
UX designer (13 years): $52,000$79,500

UX designer (5+ years): $92,750$138,000
Interaction designer (5+ years): $88,250$124,500



Source: How Magazine
Thousands of IxD careers
are high-wage, but not
enough IxD programs.
DEMAND
IXD JOBS
Develop more
undergrad IxD
programs nationwide
How about
Community College?
COMMUNITY COLLEGE
ONE SOLUTION
Career Technical
Education
Pathways > High
School Students
Quick to respond to demand,
adapt to changing student
populations, and offer an
affordable education.
COMMUNITY COLLEGE
ONE SOLUTION
Challenge #2
Building an IxD
Program from Scratch
California
State Bill 850
BACHELORS DEGREES
COMMUNITY COLLEGES
23 States
First IxD Bachelors Degree
in the country offered at a
Community College.
Build a
Curriculum
Build it fast.
SMC IXD PROGRAM
TIMELINE
Spring 2015 Summer 2015
Interaction Design, Bachelor of Science
Approved
by State
Fall 2016
Curriculum
Development
Program 
Begins
Curriculum
Approval
Fall 2015 Spring 2016 Summer 2016
Application 
Process
Take a
Breath!
Santa Monica College
SCHOOL
Bachelor of Science, 
Interaction Design
DEGREE
smcixd.org
WEBSITE
SMC IXD PROGRAM
B.S. DEGREE
Santa Monica
College
Serving around 33,000 students and offering
over 90 fields of study.
A LITTLE
ABOUT SMC
DESIGN TECHNOLOGY
DEPARTMENT
Entertainment 
Technology
Associate in Science
Animation, Digital
Media or Gaming
Graphic 
Design
Associate in Science
Print/Illustration or
UX Design
Interaction 
Design
Bachelor of Science 
Interior
Architectural Design
Associate in Science
qN a&
Center for 
Media + Design
Design Technology Department and
Communication and Media Studies
Department.
SMC IXD 
MISSION STATEMENT
We focus on preparing students for 
careers as UX/Interaction designers. Our
IxD program consists of methodologies,
best practices, project-based processes
and making for Interaction Design.
8
GRAPHIC DESIGN
ASSOCIATE IN SCIENCE DEGREE - UX
Design Foundation 1
Digital Imaging for Design 
Graphic Design Studio 1
Sketching for Graphic Design
Typography Design 1
Design Foundation 2
Graphic Design Studio 2
Typography Design 2
Motion Graphics 1
Portfolio + Professional Practices
User Experience
Design Research
User Experience Design 1 
User Experience Design 2
Interaction Design
Web Design 1
Web Design 2 
Web Design 3
Mobile Design 1
Mobile Design 2
&
INTERACTION DESIGN
BACHELOR OF SCIENCE DEGREE
Year 3 - Semester 1
Interaction Design Studio 1
Interactive Storytelling
Web Development + Scripting
Introduction to Game Studies
Organizational + Small Group
Communication
Year 4 - Semester 1
Interaction Design Studio 3
Design for Community Change
Tangible Interaction
Project Management
Cognitive Psychology
Year 3 - Semester 2
Interaction Design Studio 2
Product Design
Principles of Marketing, or
Entrepreneurship
Advanced Writing
Year 4 - Semester 2
Interaction Design Senior Studio
Interaction Design Portfolio
Interaction Design Internship
q
PR
ESEN
TATIO
N
EN
TR
EPR
EN
EU
R
SH
IP
G
R
APH
IC
D
ESIG
N
TYPO
G
R
APH
Y
STO
RYTELLIN
G
PR
O
D
U
C
T
D
ESIG
N
D
ESIG
N
FO
R
C
H
AN
G
E
PR
O
FESSIO
N
ALISM
C
O
M
M
U
N
IC
ATIO
N
IN
TER
N
ET
O
F
TH
IN
G
S
TAN
G
IBLE
IN
TER
AC
TIO
N
PR
O
JEC
T
M
AN
AG
EM
EN
T
PO
RTFO
LIO
IN
TER
AC
TIO
N
D
ESIG
N
IN
TER
N
SH
IP
C
O
G
N
ITIVE
PSYC
H
O
LO
G
Y
C
O
D
IN
G
SO
FTW
AR
E
D
EVELO
PM
EN
T
U
SER
FLO
W
S
3D
PR
IN
TIN
G
W
EB
STR
ATEG
Y
U
ID
ESIG
N
IN
TER
FAC
E
D
ESIG
N
U
SER
EXPER
IEN
C
E
M
AR
K
ETIN
G
W
R
ITIN
G
G
AM
E
D
ESIG
NPR
O
TO
TYPIN
G
C
O
N
T
W
IR
EFR
AM
IN
G
SMC IXD PROGRAM
SKILLS
G
R
Santa Monica College
Interaction Design
Bachelor of Science
smcixd.org
SMC IXD
STUDENT WORK
Tarelle Butts 
Dee Laughton
Ana Massette
Amanda Sanchez
STUDENTS
Charlie
Interactive Wayfinding
System
PROJECT
Westwood Village.
An interactive wayfinding
system for pedestrians.
Kiosk and augmented
reality interaction.
DETAILS
SMC IXD
STUDENT WORK
Michael Coty
Casey McCallister
Ojen Shammasian
STUDENTS
Smart Crowd 
Management
PROJECT
West Hollywood.
Bringing safety,
engagement, efficiency
and rich data to city
events.
DETAILS
SMC IXD
STUDENT WORK
Maile Malin 
AJ Mody
Evan Pierre
Edwin Rodriguez
STUDENTS
AMEE
Your Integrated Smart
Parking Network
PROJECT
Miracle Mile.
Making use of
underutilized commercial
parking spaces.
DETAILS
Challenge #3
Lessons
Learned
UNDERSTAND YOUR
AUDIENCE
First-generation
student
Under-
represented
populations
Non-traditional
student
Career
changers
EDUCATE YOUR
CONSTITUENCIES
Marketing Counseling Outreach +
Recruitment
Scholarships
E i ] e
EXTRA SUPPORT
FOR STUDENTS
Portfolio
Counseling
Scaffolding
Challenge #4
Educating the
Next Generation
of Designers
Better prepare
students for IxD
careers
IN
TER
FAC
E
D
ESIG
N
IN
TER
N
ET
O
F
TH
IN
G
S
SERVIC
E
D
ESIG
N
PR
O
D
U
C
T
D
ESIG
NU
SER
EXPER
IEN
C
E
IN
TER
AC
TIO
N
D
ESIG
NVISU
AL
D
ESIG
N
PR
O
TO
TYPIN
G
C
O
D
IN
G
INTERACTION DESIGN
HARD SKILLS
D
ESIG
N
R
ESEAR
C
H
PR
O
JEC
T
M
AN
AG
EM
EN
T
W
R
ITIN
G
STO
RYTELLIN
G
C
O
M
M
U
N
IC
ATIO
NPR
O
FESSIO
N
ALISM
PR
ESEN
TATIO
N
IN
TER
PER
SO
N
AL
SK
ILLS
TEAM
BU
ILD
IN
G
PO
RTFO
LIO
EN
TR
EPR
EN
EU
R
SH
IP
INTERACTION DESIGN
SOFT SKILLS
LEAD
ER
SH
IP
C
R
ITIQ
U
E
DESIGN FOUNDATION 2
USER EXPERIENCE DESIGN
WEB DESIGN
MOBILE APP DESIGN
INTERACTION DESIGN STUDIO
DESIGN FOR COMMUNITY CHANGE
TANGIBLE INTERACTION
INTERACTIVE STORYTELLING
Breadth of 
Curriculum
(Deep)
DESIGN FOUNDATION 1
INTERACTION DESIGN
BREADTH + RIGOR
PRODUCT DESIGN
INTERACTION DESIGN PORTFOLIO + INTERNSHIP
Industry or
Grad schools
Years 1+2
Years 3+4
INTERACTION DESIGN
INSTRUCTORS
Marcus
Design Researcher
Isabel
UX Designer
Justin
Creative Technologist
Hannah
Interaction Designer
Support educators
Shared resources
Call to action
Whats the
future of IxD
Education?
We have many
opportunities
Seek 
Diversity
Support
Accessibility
Define
Curriculum
Its up to us!
CurriculumDiversity
OPPORTUNITIES
Accessibility
ACTION PLAN
 Develop more undergrad IxD
programs nationwide
 Understand your student
demographic
 Support accessibility
 Inspire high school students
 Educate constituencies on what 
interaction design is
HERES HOW:
 Better prepare students for 
IxD careers
 Develop deep, rigorous curriculum
 Involve industry in teaching 
and advising
 Develop shared teaching resources
 Prepare students for IxD graduate
programs
QUESTIONS + 
ANSWERS
Jamie Cavanaugh
Associate Professor, IxD
jamiecavanaugh@gmail.com
linkedin.com/in/jamiecavanaugh
@jamiecavanaugh
@design_higher
IXD PROGRAMS +
COMMUNITY COLLEGES
= NEW OPPORTUNITIES
Case Study | Santa Monica College

Jamie Cavanaugh
Associate Professor
Santa Monica College
smcixd.org

More Related Content

IxD Programs + Community Colleges = New Opportunities