際際滷

際際滷Share a Scribd company logo
Marketing via Social Media
Understanding and Leveraging the Channel Better
The Octane User Group
19th of June, 2013
 Founded MadeinHealth.com and Sold it to
HealthKart.com
 Head- Strategy and Marketing at Yebhi.com
 4X Entrepreneur
Jatin Modi
Founder,
@PoornViram
Understanding Social Media- Leveraging the channel better
IN THE
WEST
Understanding Social Media- Leveraging the channel better
 african
MEANWHILE
IN AFRICA
2013
2000
2008
1750
SEARCH
S
O
C
I
A
L
250 Years  Of Traditional Advertising
Understanding Social Media- Leveraging the channel better
of All Revenues Was
ADVERTISING
74
%
1984
Understanding Social Media- Leveraging the channel better
Understanding Social Media- Leveraging the channel better
Understanding Social Media- Leveraging the channel better
in
Social Media
Be
Likeable
1
Understanding Social Media- Leveraging the channel better
Understanding Social Media- Leveraging the channel better
Keep them
Interested
Add Value2
Understanding Social Media- Leveraging the channel better
Understanding Social Media- Leveraging the channel better
Stand for Some
Values
3
Understanding Social Media- Leveraging the channel better
Understanding Social Media- Leveraging the channel better
Understanding Social Media- Leveraging the channel better
Be a
Good Listener
4
Understanding Social Media- Leveraging the channel better
Dont
Spam
5
Understanding Social Media- Leveraging the channel better
Understanding Social Media- Leveraging the channel better
Dont
Keep
Talking
About Yourself
6
Understanding Social Media- Leveraging the channel better
Understanding Social Media- Leveraging the channel better
Do Not
Not Allow
Others to
Talk
7
Understanding Social Media- Leveraging the channel better
Understanding Social Media- Leveraging the channel better
Understanding Social Media- Leveraging the channel better
Thank You
jatinmodi@frogideas.com
www. .com
@PoornViram

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Understanding Social Media- Leveraging the channel better