Jazz & Rib Fest 2016 Sponsor and Marketing Tour Opportunities
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The Columbus Recreation and Parks Department hosts the annual Jazz & Rib Fest in downtown Columbus along the Scioto Mile riverfront. Now in its 37th year, the festival offers three days of continuous live jazz music from national headliners and local performers, as well as barbecue from over 20 rib teams. With over 300,000 attendees each year, Jazz & Rib Fest is a flagship event that celebrates both music and food.
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BRICS, an acronym for Brazil, Russia, India, China, and South Africa, represents a coalition of emerging economies that have grown into a powerful voice in global economic and geopolitical affairs. Initially coined as “BRIC” by economist Jim O’Neill in 2001, this alliance gained institutional shape over the years and has evolved into a critical pillar of the multipolar world order. With the addition of South Africa in 2010 and subsequent expansions, BRICS now encompasses a significant portion of the world’s population, GDP, and trade capacity.
Historical Evolution and Foundation
The journey of BRICS began with informal ministerial meetings in 2006 and formalized in 2009 with the first summit. Since then, the alliance has held annual summits, collaborated on developmental banking, and continuously advocated for the reform of global financial governance institutions such as the IMF and World Bank.
South Africa’s inclusion was strategic, making BRICS more representative of the Global South. The establishment of the New Development Bank (NDB) in 2014 and the Contingent Reserve Arrangement (CRA) cemented BRICS' resolve to support sustainable development and provide alternatives to Western-dominated financial structures.
Current Membership and Expanding Influence
Initially comprising five countries, BRICS is expanding. As of the 16th Summit in Kazan, 2024, six more countries—Egypt, Ethiopia, Iran, UAE, Saudi Arabia, and Argentina—have either joined or shown interest, increasing the bloc’s relevance. This wider representation not only broadens market access but also strengthens BRICS as a strategic counterbalance to Western alliances like the G7 or NATO.
With the inclusion of new members, BRICS covers:
42% of global population
30% of global land area
23% of global GDP
44% of crude oil production
Objectives and Institutional Mechanisms
BRICS primarily aims to:
Reform global governance institutions for greater equity
Promote South-South cooperation
Encourage sustainable development
Reduce dependence on the U.S. dollar and Western-controlled systems
Key institutional mechanisms include:
Annual BRICS Summits
New Development Bank (NDB)
Contingent Reserve Arrangement (CRA)
BRICS Business Council
Think Tank Network for Finance
These structures foster deeper economic integration, financial autonomy, and policy collaboration across member states.
Key Themes from the 16th BRICS Summit (Kazan, Russia 2024)
The latest summit emphasized:
Expansion and inclusion of new members
Promotion of multilateralism and peaceful conflict resolution (Ukraine, West Asia)
Financial integration through non-dollar trade systems
Launch of the BRICS Grain Exchange
Wildlife conservation (Big Cats initiative)
India-China diplomatic reset on border issues
Strategic Benefits for Individual Members
Each member contributes uniquely:
Brazil: Agricultural powerhouse and energy exporter
Russia: Major energy supplier and strategic geopoliticalIndividual presentation (HIT) MPH 09.pdf
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- 2. The Columbus Recreation and Parks Department's Office of Special Events offers a diverse range of events and experiences in downtown Columbus. The Jazz & Rib Fest, now in its 37th year, is our flagship event. This highly anticipated summertime tradition offers both jazz and rib connoisseurs the finest in music and barbeque. With the addition of 33 acres of parkland along the Scioto Mile, the newly revitalized downtown riverfront provides the perfect location for hot ribs and cool jazz. The festival offers three days of continuous jazz while barbeque pit masters serve up sizzling ribs, chicken and more! Event Overview
- 3. Festival Hours: Friday and Saturday, 11 a.m. – 11 p.m. Sunday, 11 a.m. – 8:30 p.m. Event Overview 23 2422 When The event is held in Columbus, Ohio along the downtown riverfront. With demographics that mirror national numbers, Columbus is considered the ideal test city for brand marketing and sampling products and services. WHERE What ? 300,000+ attendees each year ? 45+ jazz bands ? 33+ hours of live music ? 20+ rib teams ? Admission is FREE!
- 4. Festival By the Numbers Female 52% Male 48% $100,000 or more 14% Less than $25,000 15% $25,000 to $49,999 25% $50,000 to $74,999 32% $75,000 to $99,999 18% IncomeGENDER 35-44 25-34 26% 11% <18 4% 19% 24% 16% 45-54 55+ 19-24 AGE Caucasian 67% African American 25% Hispanic/Latino 5% Asian 2% Other 1% ETHNICIT Y 99% of visitors surveyed plan to attend the 2016 festival 7,331,720 viewers reached via 170 television news segments on ABC, FOX, CBS and NBC affiliates SOURCE: Nielson Media Research, Inc. 932 TV promos with sponsor recognition aired on ABC 6, FOX 28, The CW and MyNetworkTV 73 radio promos with sponsorrecognition on Sunny 95 (94.7 FM), Rewind 103.5 / 104.3 FM and Mix 107.9 FM 350,000 estimated attendance SOURCE: 2015 Event Survey and Media Partner Reports
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- 6. We are proud to offer a variety of jazz music genres including Latin, straight-ahead, fusion, smooth, New Orleans and more! PAST HEADLINERS INCLUDE: ? David Sanborn ? Eddie Palmieri ? Brian Culbertson ? Mindi Abair ? Terence Blanchard ? Boney James ? Arturo Sandoval ? Preservation Hall Jazz Band ? Christian McBride ? Galactic ? Ramsey Lewis ? Dave Koz ? Norman Brown ? Trombone Shorty & Orleans Avenue ? Diane Reeves ? The Dirty Dozen Brass Band ? Diane Schuur Cool Jazz
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- 10. Located in the heart of the United States, Columbus, Ohio is the perfect destination for your mobile tour. Take a look at some of the brands that have joined us over the years… est. 2007 PAST MOBILE TOURS
- 11. Jazz & Rib Fest garners coverage from media outlets in TV, radio, print and online publications. Our event routinely receives over 7,000,000 media impressions each year. Media Coverage
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- 13. Become a Jazz & Rib Fest event partner and receive unparalleled exposure with an array of demographics while supporting one of the largest free events in central Ohio! CONTACT: Karen Wiser, Festival Director (614) 645-6449 klwiser@columbus.gov Tiffany Dixon, Communications & Development Coordinator (614) 645-3033 tgdixon@columbus.gov WEBSITE: www.HotRibsCoolJazz.org Contact Us