JOEL NJ RESUME PDF
- 1. JOEL BALLESTEROS 2 9 0 0 B A N Y A N S T . F O R T L A U D E R D A L E , F L 3 3 3 1 6 6 0 9 - 2 1 4 - 7 6 0 7 ? j o e l b a l l e s t e r o s @ h o t m a i l . c o m EEXECUTIVEXECUTIVE QQUALIFICATIONSUALIFICATIONS PPROFILEROFILE RESPECTED EXECUTIVE with distinguished career leading productive operations in the casino, resort and hospitality industries through strategic marketing programs and entertainment planning. Extensive expertise in client needs analysis with a consultative approach to customer service operations. GIFTED STRATEGIST AND TACTICIAN, recognized for driving revenues through innovative and focused marketing campaigns and promotional initiatives. Earned top ranks in performance in every position held by bringing revenues, profits and market share to new heights. PASSIONATE LEADER, skilled at building top-performing teams focused on impeccable service delivery and accountability for goal achievement. Interact with a network of cross-functional professionals to achieve maximum motivation, collaboration and productivity. PPROFESSIONALROFESSIONAL EEXPERIENCEXPERIENCE Director of Sales/Marketing/Entertainment THE CLAIRAGE HOTEL Sept 2014- Nov 2015 Atlantic City, NJ Responsible for managing the property¡¯s sales, marketing and entertainment departments. Administers the complete promotional and operational plans to execute the entertainment program for the property¡¯s 500 seat theater and three lounges. Designs and manages all business partnership with the LGBT niche marketing programs. Develops partnerships with all key city wide convention and leisure sales agencies including direct contact with the Atlantic City Convention Authority. Established revenue/expense budgets while maximizing profitability. Delivers strong guest relations and quality assurance experiences to create repeat guest stays. Director of Marketing/Entertainment RESORTS CASINO HOTEL/GOMES GAMING, LLC FEB 2011-Sept 2013 Atlantic City, NJ Entrusted to administer the annual entertainment budget of over $3M, while also supervising the development of annual department budgets and creation of marketing/operational plans. Sharp business acumen and experienced in a broad range of management operations, from marketing program execution and entertainment contract negotiations to performance tracking and sales result analysis. Effectively directed 25-member staff including box office employees, entertainment technical staff, entertainers, cast members and showroom maitre¡¯d¡¯; actively collaborated in Human Resource operation functions such as training new hires and evaluating performance. ? Negotiated headliner acts for Resorts Casino, Atlantic City¡¯s Superstar Theater, including Paul Anka, Wayne Newton, Boys to Men, Randy Travis, Leanne Rimes, and Air Supply ? Developed the award winning Divas Revue Show producing $750k annually, recognized as the most profitable show in Atlantic City ? Launched the Pro Bar, now producing over $1M in annual revenue with recognition as one of the most successful nightclubs on the East Coast ? Implemented the ¡°Friday Night Band Series,¡± increasing night club cash revenue by 20% ? Facilitated the entertainment partnership for a new 600-seat cirque du soleil venue, received rave reviews and attracted thousands of new visitors to the casino property ? Created a new, entertainment venue called ¡°The Piano Bar,¡± boosting beverage revenue by 10%
- 2. ? Repositioned the Resorts Casino Hotel through an ownership change through a rebranding campaign, awarded Casino of the Year by the Philadelphia Daily News Director of Events RAMS HEAD INN NOV 2008- Feb 2011 Galloway, NJ Spearheaded a variety of successful marketing operations for a 250-seat ala carte restaurant and a 400-seat private dining event space, encompassing media networking events, advertising campaigns and promotional initiatives. ? Maximized profitability through the development of a targeted promotional strategy for the Rams Head Inn ? Increased overall sales by 20% through the implementation of a live entertainment format on Monday nights ? Secured Broadway-caliber entertainment for monthly special performance nights Lead Flight Attendant/ AMERICAN TRANS AIR (ATA) MAY 1996-Apil 2008 Indianapolis, IN Successfully delivered exceptional in-flight services to clients, including assisting passengers with special needs, communicating emergency preparedness procedures and preparing revenue reconciliation/maintenance forms. Facilitated a client-focused, service-oriented environment vital to maximizing customer satisfaction and retention. ? Selected to participate in recruitment and training department. PPROFESSIONALROFESSIONAL AAFFILIATIONSFFILIATIONS Former Vice President SOUTH JERSEY AIDS ALLIANCE Former President GREATER ATLANTIC CITY GLBT ALLIANCE Board Member JUST FOR KIDS FOUNDATIONS Member ATLANTIC CITY CONCIERGE ASSOCIATION MEMBER MBCA ATLANTIC CITY