June 2022 - Social Media Update.pptx
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The document summarized recent updates and trends across various social media platforms. It reported that YouTube Shorts now has 1.5 billion monthly views and discussed new features for creators on platforms like Facebook, Twitter, LinkedIn, Instagram and TikTok. These included things like creator monetization options, new analytics tools, collaboration features and social commerce integrations. The takeaways highlighted LinkedIn's stronger creator tools, YouTube Shorts competing with TikTok, an increased focus on creator monetization by Meta, and the growing importance of social commerce and collaborations.
June 2022 - Social Media Update.pptx
- 1. Social Media News Update June 2022
- 2. Hello
- 3. Agenda Trends & Data Feature Updates
- 5. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Gen Z Social Media Preferences
- 6. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Gen Z Social Media Preferences
- 7. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. YouTube Shorts now at 1.5 billion monthly views
- 8. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Teens Social Platform Preferences
- 9. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. UK Social Media Engagement Data
- 10. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Time spent on social platforms (US)
- 11. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. LinkedIn Performance Data
- 12. Feature updates
- 14. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Facebook Reels Creator Monetisation
- 15. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Auto-Dubbing for Facebook Videos
- 16. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. 'Collaborative Posts come to Facebook
- 17. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Facebook improves Group discoverability
- 18. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Facebook launches new Facebook Group Chat and Feed channels
- 19. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Facebook launches new Facebook Group Community Audio channels
- 21. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Twitter launch the ability to Pin comments within Communities
- 22. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Twitter launch For You feed within Communities
- 23. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Twitter Shopify Integration
- 24. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Twitter launch Product Drops
- 25. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Twitter launch Notes
- 27. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. New Audience Analytics come to LinkedIn
- 28. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. along with new Post Analytics
- 29. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. New LinkedIn Lead Gen Forms
- 30. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Add Hashtags and Mentions in LinkedIn Articles
- 31. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. New LinkedIn Follower Growth Tools
- 32. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Profile links comes to LinkedIn
- 33. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. LinkedIn Live Audio Events
- 34. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. New LinkedIn Event Comment options
- 35. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. New LinkedIn Repost option
- 37. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Instagrams full-screen feed view is coming
- 38. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Swipeable stickers and 90-second durations come to Reels
- 39. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Pin posts to your Instagram profile
- 40. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Photo Remixing to aid Reels creation
- 41. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Edit and Trim Reels content in Facebook Creator Studio
- 42. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. New Instagram Creator Marketplace
- 44. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. New TikTok Analytics
- 45. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. TikTok launch Live subscriptions
- 46. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. TikTok WooCommerce Integration
- 47. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. TikTok launch Playlists
- 48. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. TikTok Stories are now available to all
- 49. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. TikTok update Templates
- 51. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Ads come to YouTube Shorts
- 53. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Snapchat adds Shared Stories
- 55. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Pinterest Idea Pin Ads
- 56. Wow! You made it!
- 57. 息 2022 Adobe. All Rights Reserved. Adobe Confidential. Takeaways 1. LinkedIns Creator profiles become far more useful 2. YouTube Shorts is beginning to take the battle to TikTok 3. Meta are doubling down on creator monetisation 4. Social commerce is now ubiquitous across all platforms 5. Collaborations will be key to future growth Connect with me on LinkedIn: https://www.linkedin.com/in/andycontentcal/ Subscribe to these updates: www.andyrlambert.com Check out Adobe Express: www.adobe.com/express