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This document discusses the target audience for a music magazine. The target audience is mainly male ages 16-35 who enjoy music, sports like biking, and social media. They are sociable and active. When deciding whether to buy the magazine, they focus on visually appealing aspects like images, color scheme, and engaging cover lines that grab their attention. The target audience also wants to be seen as stylish and up to date on fashion, and they find portrayals of aggression in artist images appealing.