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Creating Corporate Value Through Effective CRO Marketing Communications Creativity Insights Knowledge © 2011 Krell Advertising, Inc. All rights reserved.
Krell CRO Marketing Communications Krell is an advertising and marketing communications company focused on the clinical research industry— CROs (large, medium, small, niche, specialized, therapeutically focused) Companies that provide services to the clinical research industry Sponsors of clinical research  14 years experience in the CRO industry US and ROW experience in all phases of drug development A first-class branding agency and brand steward Strategic thinking coupled with creative solutions that add value Cost effective and creative financing
Marketing Communication Services Krell provides a broad range of  advertising and marketing communications services— Branding Logo Development Brand Messages Corporate Positioning  Band Visuals Corporate Advertising Media Planning & Buying Websites  Exhibit Booths Brochures Sell Sheets Event Planning Inbound & Social Media Marketing Content Creation BD Lead Generation BD Presentations Direct Marketing Public Relation: Press Releases Consulting Patient Recruitment Advertising Patient Communications Study Websites & Registries
Corporate Branding, Journal Advertising
Exhibits, Signage, Handouts, and Websites  Branded Chocolate Handouts Exhibit Signage & Literature Website
Branded Collateral Materials Corporate Folder Overview Fact Sheet (Russian & English)
Special Event Development 10 Years of Special Event Banding, Promotion, and Execution
Product Branding, Launch and Prelaunch
Product Branding, Launch and Prelaunch 10-Page Launch Aid Sales Aid
Event Planning of All Sizes Site selection  Menu, beverage and   music planning Negotiations Transportation   arrangements Pre-event promotion Onsite coordination Onsite coordination Onsite promotion Gift arrangements  Post-event follow-up Cost-effective, perfectly executed events
Business Development and Scientific PowerPoint ºÝºÝߣs Clear, concise and visually interesting PowerPoint slides
Clinical Study Websites Fast startup and delivery including a content management system Global Study Website: GSK
Patient Recruitment Advertising Creative Development, Media Planning & Placement
Brochures: Corporate and Product Pivotal educational brochures for Siemens Medical Diagnostics
Internet Marketing Programs Achieved client lead generation objectives with lower cost and less time
Contact Robert Krell KRELL MARKETING COMMUNICATIONS 179 Route 31 Flemington, NJ 08822 (908) 806-7477 Cell: (908) 625-1462

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  • 1. Creating Corporate Value Through Effective CRO Marketing Communications Creativity Insights Knowledge © 2011 Krell Advertising, Inc. All rights reserved.
  • 2. Krell CRO Marketing Communications Krell is an advertising and marketing communications company focused on the clinical research industry— CROs (large, medium, small, niche, specialized, therapeutically focused) Companies that provide services to the clinical research industry Sponsors of clinical research 14 years experience in the CRO industry US and ROW experience in all phases of drug development A first-class branding agency and brand steward Strategic thinking coupled with creative solutions that add value Cost effective and creative financing
  • 3. Marketing Communication Services Krell provides a broad range of advertising and marketing communications services— Branding Logo Development Brand Messages Corporate Positioning Band Visuals Corporate Advertising Media Planning & Buying Websites Exhibit Booths Brochures Sell Sheets Event Planning Inbound & Social Media Marketing Content Creation BD Lead Generation BD Presentations Direct Marketing Public Relation: Press Releases Consulting Patient Recruitment Advertising Patient Communications Study Websites & Registries
  • 5. Exhibits, Signage, Handouts, and Websites Branded Chocolate Handouts Exhibit Signage & Literature Website
  • 6. Branded Collateral Materials Corporate Folder Overview Fact Sheet (Russian & English)
  • 7. Special Event Development 10 Years of Special Event Banding, Promotion, and Execution
  • 8. Product Branding, Launch and Prelaunch
  • 9. Product Branding, Launch and Prelaunch 10-Page Launch Aid Sales Aid
  • 10. Event Planning of All Sizes Site selection Menu, beverage and music planning Negotiations Transportation arrangements Pre-event promotion Onsite coordination Onsite coordination Onsite promotion Gift arrangements Post-event follow-up Cost-effective, perfectly executed events
  • 11. Business Development and Scientific PowerPoint ºÝºÝߣs Clear, concise and visually interesting PowerPoint slides
  • 12. Clinical Study Websites Fast startup and delivery including a content management system Global Study Website: GSK
  • 13. Patient Recruitment Advertising Creative Development, Media Planning & Placement
  • 14. Brochures: Corporate and Product Pivotal educational brochures for Siemens Medical Diagnostics
  • 15. Internet Marketing Programs Achieved client lead generation objectives with lower cost and less time
  • 16. Contact Robert Krell KRELL MARKETING COMMUNICATIONS 179 Route 31 Flemington, NJ 08822 (908) 806-7477 Cell: (908) 625-1462