Laura Gainor, born in Eau Claire, WI, graduated from Kasson-Mantorville High School in 2001 and earned a double major in Fine Arts and Journalism from UW-Milwaukee. After various roles in advertising, she launched her photography company, Blue Wheel Photography + Design, in 2009 before relocating to Milwaukee in 2010 to join Comet Branding. Laura utilized social media extensively to engage with potential employers and promote her work throughout her career journey.