Lessons From Kazaa
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At the end of 2008, I attended an inspiring mini-conference in Palo Alto for CTOs to jam about big ideas. The conference was hosted by MIH/Naspers and over the 3 days we heard inspiring talks from Werner Vogels (Amazon) and Jason Hoffman (Joyent) as well as representatives from QQ (China), GaduGadu (Poland), iBebo (India). I learned a lot and met some great people. This is my keynote on some lessons I learned at Kazaa. It was great to be amongst a crowd that managed bigger communities than we served at Kazaa and felt incredibly retro to discuss tech that was so 'old'.
![Ping Me [email_address] Twitter: philmorle Skype: pmorle Blog: philmorle.com Company: www.pollenizer.com](https://image.slidesharecdn.com/lessons-from-kazaa-1234957433439747-2/85/Lessons-From-Kazaa-22-320.jpg)
Lessons From Kazaa
- 1. Lessons from Kazaa Phil Morle (Founder/Pollenizer)
- 2. About Phil
- 3. Kazaa Innovations A quick re-cap
- 4. Napster Architecture First P2P file-sharing tool
- 5. Kazaa Architecture Next generation with distributed DB and swarming downloads
- 6. Other innovation P2P installer P2P assets in web pages such as images Single-Click Purchase Media Store Preview video Participation Level Magnet Links Kapsules Application Security
- 7. Why (Not) P2P? Some ecosystem challenges
- 8. Why P2P? Zero costs Massive scalability High speed (theoretically) Anyone can easily publish
- 9. Why Not P2P (I) Download required Bandwidth is cheap. Storage is cheap. Separate from the rest of the web Upload costs
- 10. Why Not P2P? (II) QoS Difficult to know whats going on Difficult to manage the flow NAT Expensive ISP transit links
- 11. P2P: What for? Online Video? MMOG (Massively Multiplayer Online Games)
- 12. Online video needs P2P? Storage + Bandwidth + Encoding + Licensing = Profit?
- 13. YouTube Economics From SiliconAlley Insider Economics of Online Video
- 14. Reduce Costs
- 15. MMOGs Need P2P? Assets, interaction speed, game state
- 16. Other uses ?
- 17. Making it work
- 18. Users need P2P integrated with the web, reasonably priced bandwidth, local caching
- 19. ISPs need Local caching, to become a formal part of the media business
- 20. Content owners need Stats, $, viral channels, licensing opportunities
- 21. The End
- 22. Ping Me [email_address] Twitter: philmorle Skype: pmorle Blog: philmorle.com Company: www.pollenizer.com
- 23. Ecosystem
Editor's Notes
- Retro session. Like being at the tech museum again Some of the things I learned at Kazaa about the importance of a well oiled ecosystem on a user powered web. Who used Kazaa?