The document summarizes a 900 square foot Levi's store in the Hotel Leela Galleria in Bangalore, India that was designed to represent the 150-year-old global Levi's brand in a compact space. Key elements included an interactive touchscreen on a history wall covering four decades, adjustable ceiling displays, and polarizing glass cubes in the denim displays that changed transparency based on proximity. The store was crafted over four months to invite customer exploration of the brand's history.
1 of 24
More Related Content
Levis Rivet
1. 2005 LEVI¡¯S RIVET ICON Store for Premium products of Levi Strauss Hotel Leela Galleria Bangalore 900 sft
2. THE PROCESS OF REPRESENTING A 150 YEAR OLD GLOBAL BRAND IN A 900 sft SPACE ¡ A LEVI¡¯S MUSEUM STORE The Store invites the Customer to Engage and Explore¡PLAY! The entire store was Industrially Crafted in a period of 4 months
13. Click to see E- Book The History Wall Interactive A touch screen notebook encased in a raw wood case, mounted on a slider that moves along the 40 ft long history wall from 1750¡¯s to 2000. As the screen moves over each decade the pages of the onscreen book flip to show links that allow the user to delve deeper into music, ad¡¯s and anecdotes from that era.