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Lindsay Nelson's Portfolio

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Lindsay Nelson
Lindsay Nelson

Lindsay Nelson has extensive experience developing social media strategies for companies to increase engagement and brand awareness across platforms like Facebook, Twitter, and corporate blogs. She managed social profiles, developed contests and promotions, produced analytical reports, and co-created an innovative Facebook drama series. Her work promoted registrations, community growth, and marketing campaign integration across multiple clients in various industries.

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Lindsay Nelson Blue Wave Marketing & Promotions Page 1 of 4 Social Media Manager • Developed a social media strategy to increase inbound traffic to the agency’s site and grow their community on Twitter and Facebook. • Coordinated brand image across all social network profiles. • Established corporate blog to increase the volume of content. Managed an editorial calendar with supervision of employee blogging. Social media strategy promoted Produced competitive market Was contributing editor of Posted daily content engaging registrations and conversions positioning research report. agency blog. online communities with polls, on the company’s landing page. surveys, and public events.
Lindsay Nelson Dana-Farber Cancer Institute Page 2 of 4 Social-smart LLC Social Media Manager • Developed social media for the launch of the new Yawkey Center for Cancer Care building. • Produced social media messaging, promotional contests and virtual gifts. • Content targeted core demographic to inspire participation and grow their community. Worked with marketing, legal Facebook Virtual Gifts allowed Three months of Facebook and Comprehensive social media and online departments to visitors to share message and Twitter engagement. calendar synchronized with TV, create a participatory contests. growing the community. Print, Radio advertising.
Lindsay Nelson Social-smart LLC Page 3 of 4 Social Media Manager • Managed the agency’s social media messaging and monitored day-to-day conversations. • Developed online contests and promotions for earning media. • Produced Social Analysis (social engagement, reputation, search keywords) for clients Coca-Cola, Thermo Fischer, Hasbro, and Nuance. Managed online community, Facebook landing page Set-up additional social Created Social Analysis connecting with thought leaders encouraged users to Like network accounts to increase presentations for clients. and influencers. Social-smart. SEO ranking and inbound marketing.
Lindsay Nelson Social-smart LLC Page 4 of 4 Social Media Manager • Co-created and wrote The Scrimms, the first drama of its kind produced on Facebook®. The 8-episode thriller used Facebook social networking features and creative programming for an experience that was part book, part TV, and part live-theatre. Produced audio and artwork Created 21 character pages on Blog was updated every night Promoted the project through for 70+ web videos. Facebook. with episode recaps. social networks and online PR.

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Lindsay Nelson's Portfolio

  • 1. Lindsay Nelson Blue Wave Marketing & Promotions Page 1 of 4 Social Media Manager • Developed a social media strategy to increase inbound traffic to the agency’s site and grow their community on Twitter and Facebook. • Coordinated brand image across all social network profiles. • Established corporate blog to increase the volume of content. Managed an editorial calendar with supervision of employee blogging. Social media strategy promoted Produced competitive market Was contributing editor of Posted daily content engaging registrations and conversions positioning research report. agency blog. online communities with polls, on the company’s landing page. surveys, and public events.
  • 2. Lindsay Nelson Dana-Farber Cancer Institute Page 2 of 4 Social-smart LLC Social Media Manager • Developed social media for the launch of the new Yawkey Center for Cancer Care building. • Produced social media messaging, promotional contests and virtual gifts. • Content targeted core demographic to inspire participation and grow their community. Worked with marketing, legal Facebook Virtual Gifts allowed Three months of Facebook and Comprehensive social media and online departments to visitors to share message and Twitter engagement. calendar synchronized with TV, create a participatory contests. growing the community. Print, Radio advertising.
  • 3. Lindsay Nelson Social-smart LLC Page 3 of 4 Social Media Manager • Managed the agency’s social media messaging and monitored day-to-day conversations. • Developed online contests and promotions for earning media. • Produced Social Analysis (social engagement, reputation, search keywords) for clients Coca-Cola, Thermo Fischer, Hasbro, and Nuance. Managed online community, Facebook landing page Set-up additional social Created Social Analysis connecting with thought leaders encouraged users to Like network accounts to increase presentations for clients. and influencers. Social-smart. SEO ranking and inbound marketing.
  • 4. Lindsay Nelson Social-smart LLC Page 4 of 4 Social Media Manager • Co-created and wrote The Scrimms, the first drama of its kind produced on Facebook®. The 8-episode thriller used Facebook social networking features and creative programming for an experience that was part book, part TV, and part live-theatre. Produced audio and artwork Created 21 character pages on Blog was updated every night Promoted the project through for 70+ web videos. Facebook. with episode recaps. social networks and online PR.