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Link labs 2 g 3g cdma transition webinar slides

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Brian Ray

Join us as Link Labs VP of Business Development and Cellular IoT Product Director, Glenn Schatz, discusses what to expect from the end-of-life of several cellular technologies, how companies can avoid being caught without a transition plan, and how business and product leaders can leverage this potential disruption as an opportunity to build a new Internet of Things (IoT) strategy.

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Link Labs Preparing for the 2G, 3G, and CDMA Sunsets January 2018
Agenda About Link Labs Technology overview of 2G, 3G, CDMA, and LTE Key timelines and milestones What does this mean for my IoT Strategy? What is the right technology to choose? Costs and benefits of transitioning now 2
How to ask a question Many questions were submitted before the webinar To submit additional questions visit http://forum.link-labs.com/ 3
About Link Labs 4
Technology Overview 2G GPRS EDGE CDMA2000 1xRTT 3G UMTS HSPA HSPA+ CDMA2000 1xEV-DO 5 4G LTE-Advanced / E-UTRA WiMAX
Technology Overview 6 Technology Generation Family Peak DL data rates Major US Carriers GPRS 2G GSM 85 Mbps AT&T, T-Mobile EDGE 2G GSM 1.9 Mbps AT&T, T-Mobile 1xRTT 2G CDMA 150 kbps Verizon, Sprint, US Cellular UMTS / HSPA 3G GSM 14 Mbps AT&T, T-Mobile HSPA+ 3G 3GPP 168 Mbps* AT&T, T-Mobile 1xEV-DO 3G CDMA 5 Mbps Verizon, Sprint, US Cellular LTE-A 4G 3GPP 300 Mbps All** WiMAX 4G IEEE 802.16 365 Mbps Clearwire/Sprint (abandoned)
Shutdown dates 7 2016 2017/18 2019 2020 2021+ AT&T 2G AT&T no longer certifying 3G devices AT&T 3G Sprint CMDA* TMO 2G/3G* *Estimated Verizon no longer certifying CDMA devices Verizon CDMA (2G/3G)
Shutdown dates
What does this mean for my IoT Strategy? 9
What is the right technology to choose? Power constraints Data throughput Latency Network Availability Cost 10
Typical Cellular IoT System 11 RF Frontend Baseband Chipset Power Mgmt Memory SIM/UICC Sensor(s) / Actuator(s) Other I/Os / Peripherals Host Application Processor Battery / Power Memory eNodeB EPC PDN IMS / Gateway / VPN Managed Services Device Management SIM Management Application Enablement Power and data management Billing FOTA Application U/I Rules / Alerts Reports Billing
Cellular Module 12
Network Availability LTE 2017 State of LTE Report http://opensignal.com/reports/2017/11/state-of-lte (China had >70% coverage in 2016. Not surveyed in 2017)
LTE Overview 14 UE Category Peak DL Speed Peak UL Speed 3 GPP Release 0 1 Mbps 1 Mbps 12 1 10 Mbps 5 Mbps 8 2 50 Mbps 25 Mbps 8 3 100 Mbps 50 Mbps 8 4 150 Mbps 50 Mbps 8 5 300 Mbps 75 Mbps 8 6 300 Mbps 50/100 Mbps 10 M1 1 Mbps 1 Mbps 13 NB1 250 kbps 20 / 250 kbps 13
Network Availability M1 / NB1
How much is this going to cost? Design Components Certification and testing Cellular service Managed services 16
Design Depends on complexity of device Lots of module vendors have similar footprints and interfaces to make transition easier What other parts of the stack need to be added or modified? In-house or outsourced resources? What other product changes are being made? New data plan(s)/contract(s) 17
Components 18 Assume 10K units per year Sensor, Host MCU, Memory, PCB, connectors, other application-specific components $10-30 Cellular Module, SIM, SIM holder, level shifter(s), connectors $20-30 Antenna $5-10 Battery $5-10 Enclosure $5-10 RF Frontend Baseband Chipset Power Mgmt Memory SIM/UICC Sensor(s) / Actuator(s) Other I/Os / Peripherals Host Application Processor Battery / Power Memory
Certification and testing PTCRB / GCF / Other carrier certifications FCC / IC / Other government regulatory agencies 19
100x more expensive per byte! Cellular Service Costs are driven by the amount of transmitted data 20 Traditional Cellular MNO Low-Power IoT (LTE-M, NB-IOT) Connectivity Cost / Metering Low ~ $1/(100 MB) per month High ~ $1/(MB) per month If average device transmits 0.95 MB of data per month If average device transmits 1.05 MB of data per month Cost per device $1 $2 Number of devices 1,000,000 1,000,000 Operating cost $1,000,000 per month $2,000,000 per month Un-pooled Network Operator Rate Plan Example
Managed services 21 Managed Services Device Management SIM Management Application Enablement Power and data management Billing FOTA
Link Labs Approach 22 UART API Private APN IPSec Tunnel Link Labs HW Platform Cellular Network Virtual Private Gateway and Router REST API End User Application ConductorTM Managed Service Platform Virtual Private Cloud
How can Link Labs help you? Unbiased (relatively) expertise Experienced and flexible Professional Services team Risk-free transition assessment 23
Link Labs Professional Services Solutions Architecture Hardware and Embedded Firmware Project and Program Management Senior Leadership Consultation Partner Ecosystem Services 24
Risk-free transition assessment Avoid open-ended internal research projects Executive-grade cost and risk assessment Deliverables 25 Product Design Specification Product Viability Assessment Estimated BOM and Unit costs at various volumes Estimated cellular data costs Estimated battery life Good Faith Estimate on future product development costs (including testing and evaluation) Good Faith Estimate on future certification costs
Where you can find us sales@link-labs.com www.link-labs.com store.link-labs.com https://www.digikey.com/en/supplier-centers/l/link-labs https://www.futureelectronics.com/en/manufacturers/link- labs/Pages/index.aspx https://www.arrow.com/en/manufacturers/link-labs 26
Thank You Contact sales@link-labs.com

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Link labs 2 g 3g cdma transition webinar slides

  • 1. Link Labs Preparing for the 2G, 3G, and CDMA Sunsets January 2018
  • 2. Agenda About Link Labs Technology overview of 2G, 3G, CDMA, and LTE Key timelines and milestones What does this mean for my IoT Strategy? What is the right technology to choose? Costs and benefits of transitioning now 2
  • 3. How to ask a question Many questions were submitted before the webinar To submit additional questions visit http://forum.link-labs.com/ 3
  • 5. Technology Overview 2G GPRS EDGE CDMA2000 1xRTT 3G UMTS HSPA HSPA+ CDMA2000 1xEV-DO 5 4G LTE-Advanced / E-UTRA WiMAX
  • 6. Technology Overview 6 Technology Generation Family Peak DL data rates Major US Carriers GPRS 2G GSM 85 Mbps AT&T, T-Mobile EDGE 2G GSM 1.9 Mbps AT&T, T-Mobile 1xRTT 2G CDMA 150 kbps Verizon, Sprint, US Cellular UMTS / HSPA 3G GSM 14 Mbps AT&T, T-Mobile HSPA+ 3G 3GPP 168 Mbps* AT&T, T-Mobile 1xEV-DO 3G CDMA 5 Mbps Verizon, Sprint, US Cellular LTE-A 4G 3GPP 300 Mbps All** WiMAX 4G IEEE 802.16 365 Mbps Clearwire/Sprint (abandoned)
  • 7. Shutdown dates 7 2016 2017/18 2019 2020 2021+ AT&T 2G AT&T no longer certifying 3G devices AT&T 3G Sprint CMDA* TMO 2G/3G* *Estimated Verizon no longer certifying CDMA devices Verizon CDMA (2G/3G)
  • 9. What does this mean for my IoT Strategy? 9
  • 10. What is the right technology to choose? Power constraints Data throughput Latency Network Availability Cost 10
  • 11. Typical Cellular IoT System 11 RF Frontend Baseband Chipset Power Mgmt Memory SIM/UICC Sensor(s) / Actuator(s) Other I/Os / Peripherals Host Application Processor Battery / Power Memory eNodeB EPC PDN IMS / Gateway / VPN Managed Services Device Management SIM Management Application Enablement Power and data management Billing FOTA Application U/I Rules / Alerts Reports Billing
  • 13. Network Availability LTE 2017 State of LTE Report http://opensignal.com/reports/2017/11/state-of-lte (China had >70% coverage in 2016. Not surveyed in 2017)
  • 14. LTE Overview 14 UE Category Peak DL Speed Peak UL Speed 3 GPP Release 0 1 Mbps 1 Mbps 12 1 10 Mbps 5 Mbps 8 2 50 Mbps 25 Mbps 8 3 100 Mbps 50 Mbps 8 4 150 Mbps 50 Mbps 8 5 300 Mbps 75 Mbps 8 6 300 Mbps 50/100 Mbps 10 M1 1 Mbps 1 Mbps 13 NB1 250 kbps 20 / 250 kbps 13
  • 16. How much is this going to cost? Design Components Certification and testing Cellular service Managed services 16
  • 17. Design Depends on complexity of device Lots of module vendors have similar footprints and interfaces to make transition easier What other parts of the stack need to be added or modified? In-house or outsourced resources? What other product changes are being made? New data plan(s)/contract(s) 17
  • 18. Components 18 Assume 10K units per year Sensor, Host MCU, Memory, PCB, connectors, other application-specific components $10-30 Cellular Module, SIM, SIM holder, level shifter(s), connectors $20-30 Antenna $5-10 Battery $5-10 Enclosure $5-10 RF Frontend Baseband Chipset Power Mgmt Memory SIM/UICC Sensor(s) / Actuator(s) Other I/Os / Peripherals Host Application Processor Battery / Power Memory
  • 19. Certification and testing PTCRB / GCF / Other carrier certifications FCC / IC / Other government regulatory agencies 19
  • 20. 100x more expensive per byte! Cellular Service Costs are driven by the amount of transmitted data 20 Traditional Cellular MNO Low-Power IoT (LTE-M, NB-IOT) Connectivity Cost / Metering Low ~ $1/(100 MB) per month High ~ $1/(MB) per month If average device transmits 0.95 MB of data per month If average device transmits 1.05 MB of data per month Cost per device $1 $2 Number of devices 1,000,000 1,000,000 Operating cost $1,000,000 per month $2,000,000 per month Un-pooled Network Operator Rate Plan Example
  • 21. Managed services 21 Managed Services Device Management SIM Management Application Enablement Power and data management Billing FOTA
  • 22. Link Labs Approach 22 UART API Private APN IPSec Tunnel Link Labs HW Platform Cellular Network Virtual Private Gateway and Router REST API End User Application ConductorTM Managed Service Platform Virtual Private Cloud
  • 23. How can Link Labs help you? Unbiased (relatively) expertise Experienced and flexible Professional Services team Risk-free transition assessment 23
  • 24. Link Labs Professional Services Solutions Architecture Hardware and Embedded Firmware Project and Program Management Senior Leadership Consultation Partner Ecosystem Services 24
  • 25. Risk-free transition assessment Avoid open-ended internal research projects Executive-grade cost and risk assessment Deliverables 25 Product Design Specification Product Viability Assessment Estimated BOM and Unit costs at various volumes Estimated cellular data costs Estimated battery life Good Faith Estimate on future product development costs (including testing and evaluation) Good Faith Estimate on future certification costs
  • 26. Where you can find us sales@link-labs.com www.link-labs.com store.link-labs.com https://www.digikey.com/en/supplier-centers/l/link-labs https://www.futureelectronics.com/en/manufacturers/link- labs/Pages/index.aspx https://www.arrow.com/en/manufacturers/link-labs 26