LinkedIn Company Page Update
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Summary of the changes required on your LinkedIn company page according to new design updates announced on 4th of October 2012.
LinkedIn Company Page Update
- 1. LinkedIn Company Page Design Update Quick Brief 04.10.2012 ? copyright Maverick 2012 all rights reserved. No part of this design may be copied or re-produced without the prior consent of Maverick.
- 2. Summary of changes ? There are prominent visual elements on top of company home and careers page to showcase the employer brand. ? Company status updates are now above company information on the company page. ? Status updates now include Featured Update functionality which allows the company to choose the status update to be displayed on top. ? Company information isnt cut at 300 characters and displayed as 1 single block including Specialties content at the bottom of the page. ? Careers page content includes one sentence, employer brand message copy placed below the top banner image. ? Navigation is prominent and connects all sub sections (careers, products, insights) with the company page. ? Body content on all pages are same. ? copyright Maverick 2012 all rights reserved. No part of this design may be copied or re-produced without the prior consent of Maverick.
- 3. Home Page Design Updates Prominent follow button Big brand banner Company status updates are now above the company info content! ? copyright Maverick 2012 all rights reserved. No part of this design may be copied or re-produced without the prior consent of Maverick.
- 4. New Company Careers Page Updates Prominent follow button Larger career Brand banner Career brand message ? copyright Maverick 2012 all rights reserved. No part of this design may be copied or re-produced without the prior consent of Maverick.
- 5. New Company Products Page (Same) Prominent follow button ? copyright Maverick 2012 all rights reserved. No part of this design may be copied or re-produced without the prior consent of Maverick.
- 6. Visual element specifications ? Home page banner: 646x220 pixels, PNG / JPEG ? copyright Maverick 2012 all rights reserved. No part of this design may be copied or re-produced without the prior consent of Maverick.
- 7. Visual element specifications ? Careers page banner: 974x240 (or smaller) pixels ? copyright Maverick 2012 all rights reserved. No part of this design may be copied or re-produced without the prior consent of Maverick.
- 8. Visual element specifications ? Products page banners are same as before: 640x220 pixels ? copyright Maverick 2012 all rights reserved. No part of this design may be copied or re-produced without the prior consent of Maverick.
- 9. Examples of new company pages ? http://www.linkedin.com/company/hewlett-packard ? http://www.linkedin.com/company/philips ? http://www.linkedin.com/company/citi ? http://www.linkedin.com/company/american- express/careers ? http://www.linkedin.com/company/unilever/careers ? http://www.linkedin.com/company/expedia/careers ? copyright Maverick 2012 all rights reserved. No part of this design may be copied or re-produced without the prior consent of Maverick.
- 10. More Info from LinkedIn about new design ? New LinkedIn Company Pages rolling to all companies: http://blog.linkedin.com/2012/10/04/new-linkedin-company- pages-to-all/?sf6424994=1 ? LinkedIn introduction to new company pages: http://blog.linkedin.com/2012/09/06/new-look-for-company- pages/ ? Online brochure to new company pages: http://marketing.linkedin.com/companypages ? ݺߣShare presentation: http://www.slideshare.net/linkedin/6-newly-redesigned- linkedin-company-pages ? copyright Maverick 2012 all rights reserved. No part of this design may be copied or re-produced without the prior consent of Maverick.
- 11. Thank you For more information and questions please get in touch: Sevil Ozer Crespo sevil@mavad.co.uk ? copyright Maverick 2012 all rights reserved. No part of this design may be copied or re-produced without the prior consent of Maverick.