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Linked intalentbrandindex 8311

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This document discusses LinkedIn's Talent Brand Index which measures the strength of an employer's brand compared to talent peers. The index shows how 10 peers rank on employer brand with the employer of choice having the strongest brand and those below having weaker brands.

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LinkedIn’s Talent Brand Index can measure the strength of your employer brand vs. talent peers 7 of 10 Peers: • Gemeente Amsterdam • Gemeente Leiden • Gemeente Rotterdam • Gemeente Utrecht • Haagse Hogeschool • Haeghe Groep • Ministerie van BZK • Sportsupport • UWV Employer of Weaker employer choice brand LinkedIn Confidential ©2012 All Rights Reserved 1

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Linked intalentbrandindex 8311

  • 1. LinkedIn’s Talent Brand Index can measure the strength of your employer brand vs. talent peers 7 of 10 Peers: • Gemeente Amsterdam • Gemeente Leiden • Gemeente Rotterdam • Gemeente Utrecht • Haagse Hogeschool • Haeghe Groep • Ministerie van BZK • Sportsupport • UWV Employer of Weaker employer choice brand LinkedIn Confidential ©2012 All Rights Reserved 1

Editor's Notes

  1. We can measure your talent brand index vs your talent peers. Your competitors to the left of the graph have the easiest time engaging talent– talent shows high interest in them. Your talent peers on the right of this graph have a harder time engaging talent, because of their weaker employer brand.The stronger your brand, the easier it is for you to attract the right candidates to your roles.