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LinkedIn Tips

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kristinandree

The document discusses using LinkedIn effectively as part of a social networking strategy by developing a profile, connecting with clients and influencers, joining relevant groups, searching for target companies, and posting consistent status updates with a focus on providing relevant information to connections while avoiding pitfalls like being inconsistent or not having a clear plan. The goal of using LinkedIn strategically is to increase visibility, identify new leads, deepen relationships, and create opportunities that can help develop a brand message, generate referrals, and get results for a business.

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Using Social Media Effectively (Part 1 - LinkedIn) presented by:
What is Social Networking? Using multiple, complimentary TOOLS to: Increase visibility Identify new leads Deepen relationships Create opportunities for interaction
Why is Social Networking critical to your business To develop a brand message To identify new leads To create a VIP Experience for your clients To generate buzz To generate referrals
Developing a Strategy Be Strategic Be Proactive Set up Systems Leverage Corporate Resources Get RESULTS !
LinkedIn Components 永姻看鍖l艶 Connections Recommendations Groups Companies Status Updates Searches
Target Marketing Identify your target markets Who? What? Where? How?
永姻看鍖l艶 h it from pro ac Ap yes . of a th ee osp ect pr The focus should be on them... not on you!
Connections Getting started ... Invite your clients Invite centers of in鍖uence Invite your friends Import your desktop contacts Review your current connections
Groups Think Target Markets ... Join Groups ... Get Involved
Company Search What companies do you want to know about?
Advanced Search out your Seek ket! rget mar ta
Status Updates Keys to a good update: focus on your connections make it relevant make it timely be consistent share information
Potential Social Networking Pitfalls & How to Avoid Them! Avoiding social networking Overdoing it Being inconsistent Taking and not Giving Not Having a PLAN
Staying on Track ... Resources Andree Media & Consulting info@andreemedia.com 203-906-7266 www.andreemedia.com

More Related Content

LinkedIn Tips

  • 1. Using Social Media Effectively (Part 1 - LinkedIn) presented by:
  • 2. What is Social Networking? Using multiple, complimentary TOOLS to: Increase visibility Identify new leads Deepen relationships Create opportunities for interaction
  • 3. Why is Social Networking critical to your business To develop a brand message To identify new leads To create a VIP Experience for your clients To generate buzz To generate referrals
  • 4. Developing a Strategy Be Strategic Be Proactive Set up Systems Leverage Corporate Resources Get RESULTS !
  • 5. LinkedIn Components 永姻看鍖l艶 Connections Recommendations Groups Companies Status Updates Searches
  • 6. Target Marketing Identify your target markets Who? What? Where? How?
  • 7. 永姻看鍖l艶 h it from pro ac Ap yes . of a th ee osp ect pr The focus should be on them... not on you!
  • 8. Connections Getting started ... Invite your clients Invite centers of in鍖uence Invite your friends Import your desktop contacts Review your current connections
  • 9. Groups Think Target Markets ... Join Groups ... Get Involved
  • 10. Company Search What companies do you want to know about?
  • 11. Advanced Search out your Seek ket! rget mar ta
  • 12. Status Updates Keys to a good update: focus on your connections make it relevant make it timely be consistent share information
  • 13. Potential Social Networking Pitfalls & How to Avoid Them! Avoiding social networking Overdoing it Being inconsistent Taking and not Giving Not Having a PLAN
  • 14. Staying on Track ... Resources Andree Media & Consulting info@andreemedia.com 203-906-7266 www.andreemedia.com