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LIS CRED 
Building your 
personal 
professional 
brand 
Like street cred, but for LIS!
Looking for cred? 
urbandictionary.com 
thebiographychannel.co.uk/biogr 
aphies/david-hasselhoff.html
Hello, Im Julia Garnett 
 Librarian; writer; digital information enthusiast 
 Former marketing coordinator 
 Bachelor of Arts in English Literature from the 
University of Victoria in Canada 
 Master of IT in Library and Information Science 
from QLD University of Technology 
 Library advisor and Special Projects librarian 
 ALIA State Manager for NSW (2013-2014)
LIS CRED - Building your personal professional brand
Connect & Create 
 Connect with other LIS professionals and 
build a personal learning network (PLN) 
 Online: Twitter, email, blogs, Instagram, 
LinkedIn (dont forget about groups!) 
C 
 In person: Social events, library tours, 
workshops, conferences and your 
neighbourhood libraries 
 Opportunities 
 An online presence
ACTIVITY! 
Introduce yourself 
to someone 
nearby and 
exchange email 
addresses or 
social media 
profiles 
(2-5 minutes)
Read & Reflect 
 Read as much as you can! 
 Journals, articles, tweets and links, job 
descriptions and LinkedIn profiles 
R 
 And of course, it doesnt have to be print 
 TED talks, interviews, videos & pictures 
 Reflect on what you have read and write 
it down  it will show you what you learn in 
your professional journey
ACTIVITY! 
At your table - 
Discuss something 
library or 
information 
related that you 
read or watched 
recently. 
(5 minutes)
Expression & Engagement 
 Express yourself! Do you have an online 
presence? Pull together a consistent look 
 Opinions: on what you read/watch/learn 
E 
 Creativity: on your twitter/instagram feed, 
or with your wardrobe 
 Engage your PLN to network 
 Engage your interests to make yourself 
stand out
ACTIVITY! 
On your own  
What makes you 
YOU, and how 
could you express 
it in a professional 
context? 
Write / draw your 
signature style, 
skill, or interest. 
(5-10 minutes)
Development & Direction 
 Develop a voice online 
 Think about your professional 
development 
D 
 Consider a direction youd like to take in 
your career, and what it might take to get 
you there 
Where do you want to go with your 
career? Your education or on-the-job 
training?
ACTIVITY! 
At home  or 
throughout the 
week  think 
about what 
youd like to 
develop and 
what direction 
youd like to take!
THANK YOU 
@jzgarnett 
garnett.julia@gmail.com

More Related Content

LIS CRED - Building your personal professional brand

  • 1. LIS CRED Building your personal professional brand Like street cred, but for LIS!
  • 2. Looking for cred? urbandictionary.com thebiographychannel.co.uk/biogr aphies/david-hasselhoff.html
  • 3. Hello, Im Julia Garnett Librarian; writer; digital information enthusiast Former marketing coordinator Bachelor of Arts in English Literature from the University of Victoria in Canada Master of IT in Library and Information Science from QLD University of Technology Library advisor and Special Projects librarian ALIA State Manager for NSW (2013-2014)
  • 5. Connect & Create Connect with other LIS professionals and build a personal learning network (PLN) Online: Twitter, email, blogs, Instagram, LinkedIn (dont forget about groups!) C In person: Social events, library tours, workshops, conferences and your neighbourhood libraries Opportunities An online presence
  • 6. ACTIVITY! Introduce yourself to someone nearby and exchange email addresses or social media profiles (2-5 minutes)
  • 7. Read & Reflect Read as much as you can! Journals, articles, tweets and links, job descriptions and LinkedIn profiles R And of course, it doesnt have to be print TED talks, interviews, videos & pictures Reflect on what you have read and write it down it will show you what you learn in your professional journey
  • 8. ACTIVITY! At your table - Discuss something library or information related that you read or watched recently. (5 minutes)
  • 9. Expression & Engagement Express yourself! Do you have an online presence? Pull together a consistent look Opinions: on what you read/watch/learn E Creativity: on your twitter/instagram feed, or with your wardrobe Engage your PLN to network Engage your interests to make yourself stand out
  • 10. ACTIVITY! On your own What makes you YOU, and how could you express it in a professional context? Write / draw your signature style, skill, or interest. (5-10 minutes)
  • 11. Development & Direction Develop a voice online Think about your professional development D Consider a direction youd like to take in your career, and what it might take to get you there Where do you want to go with your career? Your education or on-the-job training?
  • 12. ACTIVITY! At home or throughout the week think about what youd like to develop and what direction youd like to take!
  • 13. THANK YOU @jzgarnett garnett.julia@gmail.com