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Liza Alexander_Resume

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lizaalexander

Liza Alexander is a marketing consultant and former adjunct professor seeking a new opportunity. She has a master's degree in mass communication and over 20 years of experience in administrative, event planning, marketing, and communication roles. Her background includes positions at Florida International University, Nova Southeastern University, Academy of Learning, and International Air Transport Association. She is a meticulous planner with strong time management, communication, and organizational skills.

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LIZA L. ALEXANDER 4-1905 BROAD HOLLOW GATE, MISSISSAUGA, ON L5L 5X2 (647) 280-1355 • LIZA.ALEXANDER@GMAIL.COM I am a meticulous planner, methodical with exceptional time management skills, a fresh thinker with a masters degree in Mass Communication and I possess extensive corporate level administrative, event planning, marketing and corporate communication experience and I am eager to share and enhance my knowledge as well as play a key role within an organization. PROFESSIONAL EXPERIENCE MARKETING CONSULTANT September 2013 – Present • Course/material editing, updating, beta testing FLORIDA INTERNATIONAL UNIVERSITY (FIU) June 2011 – August 2013, Miami, FL Adjunct professor - School of Journalism & Mass Communications • Teach undergraduate and graduate university students communication courses • Serve as committee chair and committee member for master’s level capstone project NOVA SOUTHEASTERN UNIVERSITY April 2011 – November 2011, Ft. Lauderdale, FL Enrollment Project Coordinator, Fischler School of Education • Troubleshoot daily student issues, concerns and complaints • Help develop, coordinate and implement new initiatives and projects related to growth • Develop comparative analyses of competitive institutions' course and degree offerings ACADEMY OF LEARNING August 2007 – December 2010, Richmond Hill, Toronto Supervisor, Marketing January 2009 – December 2010 • Oversee and coordinate all aspects of annual conference • Develop and implement external communication programs • Write, edit, produce and distribute content for nationwide weekly newsletter • Develop, produce and update marketing creative content • Review internal communications to ensure consistency and accuracy of message • Create and maintain website content • Track and analyze website traffic and evaluate collection of online leads • Track and replenish inventory of literature and promotional items • Maintain/update marketing manual as needed • Liaise with marketing vendors and graphic designer Information Coordinator August 2007 – December 2008 • Write, edit and produce nationwide weekly newsletter • Monthly budget reconciliation • Courseware production, beta testing • Handle/respond to queries FLORIDA INTERNATIONAL UNIVERSITY (FIU) January 2003 - May 2007- Miami, Florida Interim Director, Office of Student Services – School of Journalism & Mass Communications - December 2006 – May 2007 (transition assignment) • Supervises a full time assistant director, two additional full-time coordinators, one full time senior secretary, two graduate assistants, student office assistants, and three grant-funded assistants
• Ensures that the office of student services exceeds all accreditation guidelines • Informs faculty advisors of recent university changes • Communicates school requirements to other departments within FIU • Conducts the School's orientation workshops Assistant Director, Office of Student Services – School of Journalism & Mass Communication - July 2004 - December 2006 • Coordinate annual award ceremony and all related events • Maintain and update graduate applicant database • Coordinate/participate in recruitment activities • Provide program coordinators with relevant/pertinent student information • Ensure that graduate application files are complete • Create scholarship applicant database for each academic year Coordinator, Office of Student Services – School of Journalism & Mass Communication January 2003 - July 2004 • Provide undergraduate advising • Coordinate and participate in all recruiting events • Collate scholarship applicant’s paperwork for committee review and selection • Liaise with Office of International Studies • Prepare graduate committee paperwork and schedule committee meetings INTERNATIONAL AIR TRANSPORT ASSOCIATION (IATA) January 2001 - November 2002 – Montréal, Canada Manager, Montréal Training Center – Aviation Training & Development Institute (ATDI) - April 2001 - November 2002 • Supervise and schedule the delivery of 45 classroom and 70+ worldwide in-company training courses supported by 2 training coordinators • Manage department budget and account for yearly revenues of US$850,000 • Ensure timely billing and student registrations • Coordinate and execute marketing/sales strategies • Assist students with visa requirements and procurement • Negotiate yearly hotel contracts with local hotels • Prepare monthly statistical reports Training Coordinator, Aviation Training & Development Institute (ATDI) January 2001 - April 2001 • Maintain registration system and provide confirmation instructions to students • Respond to inquiries concerning course content and registration • Prepare and deliver class opening presentations • Prepare statistical assessment and summary of course evaluations • Prepare course material for classroom and in-company training programs Training Coordinator, Aviation Training & Development Institute (ATDI) Miami, FL June 1999 - January 2001 (*see job duties listed above) IBERIA AIRLINES OF SPAIN March 1994 - June 1999 Miami, Florida Account Executive • Coordinate implementation of sales plan • Provide support to outside sales representatives • Liaise with South Region Travel Agencies • Coordinate with various U.S. Iberia Airport Stations
IBERIA AIRLINES OF SPAIN (Swissport USA, Servicing Iberia Airlines of Spain) December 1989 - March 1994 • Handle Customer Relations complaints for the United States • Traffic Agent, Miami International Airport EDUCATION Florida International University April 2007 Miami, Florida Master of Science in Mass Communication Florida International University April 2001 Miami, Florida Bachelor of Science in Communication -Major, Advertising & Area of Concentration, Marketing Miami Dade Community College 1989 to 2001 Miami, Florida Associate in Arts CERTIFICATIONS University of San Francisco October 2011 Online Post-graduate Advanced Social Media Certificate IATA – ATDI May 2001 Montréal, Canada Certificate, Management in a Customer Driven Organization International Advertising Agency April 2001 New York, NY Diploma SKILLS • Fluent in English and advanced conversational Spanish • MS Word, Excel, PowerPoint • Exceptional organizational skills • Well versed in Windows and Mac operating platforms • Excellent communication and interpersonal skills • Exceptional organizational skills, time management and problem-solving abilities • Strong business acumen and team player

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Liza Alexander_Resume

  • 1. LIZA L. ALEXANDER 4-1905 BROAD HOLLOW GATE, MISSISSAUGA, ON L5L 5X2 (647) 280-1355 • LIZA.ALEXANDER@GMAIL.COM I am a meticulous planner, methodical with exceptional time management skills, a fresh thinker with a masters degree in Mass Communication and I possess extensive corporate level administrative, event planning, marketing and corporate communication experience and I am eager to share and enhance my knowledge as well as play a key role within an organization. PROFESSIONAL EXPERIENCE MARKETING CONSULTANT September 2013 – Present • Course/material editing, updating, beta testing FLORIDA INTERNATIONAL UNIVERSITY (FIU) June 2011 – August 2013, Miami, FL Adjunct professor - School of Journalism & Mass Communications • Teach undergraduate and graduate university students communication courses • Serve as committee chair and committee member for master’s level capstone project NOVA SOUTHEASTERN UNIVERSITY April 2011 – November 2011, Ft. Lauderdale, FL Enrollment Project Coordinator, Fischler School of Education • Troubleshoot daily student issues, concerns and complaints • Help develop, coordinate and implement new initiatives and projects related to growth • Develop comparative analyses of competitive institutions' course and degree offerings ACADEMY OF LEARNING August 2007 – December 2010, Richmond Hill, Toronto Supervisor, Marketing January 2009 – December 2010 • Oversee and coordinate all aspects of annual conference • Develop and implement external communication programs • Write, edit, produce and distribute content for nationwide weekly newsletter • Develop, produce and update marketing creative content • Review internal communications to ensure consistency and accuracy of message • Create and maintain website content • Track and analyze website traffic and evaluate collection of online leads • Track and replenish inventory of literature and promotional items • Maintain/update marketing manual as needed • Liaise with marketing vendors and graphic designer Information Coordinator August 2007 – December 2008 • Write, edit and produce nationwide weekly newsletter • Monthly budget reconciliation • Courseware production, beta testing • Handle/respond to queries FLORIDA INTERNATIONAL UNIVERSITY (FIU) January 2003 - May 2007- Miami, Florida Interim Director, Office of Student Services – School of Journalism & Mass Communications - December 2006 – May 2007 (transition assignment) • Supervises a full time assistant director, two additional full-time coordinators, one full time senior secretary, two graduate assistants, student office assistants, and three grant-funded assistants
  • 2. • Ensures that the office of student services exceeds all accreditation guidelines • Informs faculty advisors of recent university changes • Communicates school requirements to other departments within FIU • Conducts the School's orientation workshops Assistant Director, Office of Student Services – School of Journalism & Mass Communication - July 2004 - December 2006 • Coordinate annual award ceremony and all related events • Maintain and update graduate applicant database • Coordinate/participate in recruitment activities • Provide program coordinators with relevant/pertinent student information • Ensure that graduate application files are complete • Create scholarship applicant database for each academic year Coordinator, Office of Student Services – School of Journalism & Mass Communication January 2003 - July 2004 • Provide undergraduate advising • Coordinate and participate in all recruiting events • Collate scholarship applicant’s paperwork for committee review and selection • Liaise with Office of International Studies • Prepare graduate committee paperwork and schedule committee meetings INTERNATIONAL AIR TRANSPORT ASSOCIATION (IATA) January 2001 - November 2002 – Montréal, Canada Manager, Montréal Training Center – Aviation Training & Development Institute (ATDI) - April 2001 - November 2002 • Supervise and schedule the delivery of 45 classroom and 70+ worldwide in-company training courses supported by 2 training coordinators • Manage department budget and account for yearly revenues of US$850,000 • Ensure timely billing and student registrations • Coordinate and execute marketing/sales strategies • Assist students with visa requirements and procurement • Negotiate yearly hotel contracts with local hotels • Prepare monthly statistical reports Training Coordinator, Aviation Training & Development Institute (ATDI) January 2001 - April 2001 • Maintain registration system and provide confirmation instructions to students • Respond to inquiries concerning course content and registration • Prepare and deliver class opening presentations • Prepare statistical assessment and summary of course evaluations • Prepare course material for classroom and in-company training programs Training Coordinator, Aviation Training & Development Institute (ATDI) Miami, FL June 1999 - January 2001 (*see job duties listed above) IBERIA AIRLINES OF SPAIN March 1994 - June 1999 Miami, Florida Account Executive • Coordinate implementation of sales plan • Provide support to outside sales representatives • Liaise with South Region Travel Agencies • Coordinate with various U.S. Iberia Airport Stations
  • 3. IBERIA AIRLINES OF SPAIN (Swissport USA, Servicing Iberia Airlines of Spain) December 1989 - March 1994 • Handle Customer Relations complaints for the United States • Traffic Agent, Miami International Airport EDUCATION Florida International University April 2007 Miami, Florida Master of Science in Mass Communication Florida International University April 2001 Miami, Florida Bachelor of Science in Communication -Major, Advertising & Area of Concentration, Marketing Miami Dade Community College 1989 to 2001 Miami, Florida Associate in Arts CERTIFICATIONS University of San Francisco October 2011 Online Post-graduate Advanced Social Media Certificate IATA – ATDI May 2001 Montréal, Canada Certificate, Management in a Customer Driven Organization International Advertising Agency April 2001 New York, NY Diploma SKILLS • Fluent in English and advanced conversational Spanish • MS Word, Excel, PowerPoint • Exceptional organizational skills • Well versed in Windows and Mac operating platforms • Excellent communication and interpersonal skills • Exceptional organizational skills, time management and problem-solving abilities • Strong business acumen and team player