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Locate yourcity pitch

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T
Tre' Mathis

LocateYourCity provides a low-cost advertising package for small businesses in major cities that extends beyond daily deals. It offers businesses access to a growing database of local customers to help drive new and repeat business. LocateYourCity seeks funding to expand its localized PR and sales teams as it launches in additional major metropolitan areas like Houston, San Francisco, and Boston beyond its initial launch in Washington D.C. The funding would support marketing activities like online ads, social media, and PR to attract advertisers and retain customers through ongoing engagement.

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LocateYourCity
Locally Branded, Commission Free Groupon, For Small Businesses In Every Major Metropolitan City Nationwide. LocateYourCity
Problem worth solving There are a number of great benefits to using daily deal advertising; however, high priced commission fees, customer retention & lack of brand loyalty have made it difficult for advertisers to experience long-term success with this form of marketing. LocateYourCity
Our solution LocateYourCity provides a low cost advertising package that extends outside just daily deal advertising. Advertisers have monthly access to a fast growing database of local customers to help discover new business and keep past customers engaged. LocateYourCity
Target market LocateYourCity prospects 360K Market size: Restaurants & Bars Spas $158.1B
Competitors How our solution is better Groupon More Affordable & Small Business Focused Living Social Lower Cost and Community Branded Competitive landscape LocateYourCity
Funding needed LocateYourCity LocateYourCity is seeking funding to increase localized public relations and add additional qualified members to its sales & marketing team. $75K
Sales channels Through online promotion and inbound marketing, advertisers are able to enroll themselves directly online to help lower the cost for acquiring each customer. Additional sales are done through a small team of commission only territory sale associates. LocateYourCity
Marketing activities Marketing activities include online advertising, social networking, territory sales associates and PR driven inbound marketing campaigns. Retaining previous customers is key through followups, email marketing and social media re-marketing techniques. LocateYourCity
Financial projections LocateYourCity
Date Milestone October 15, 2014 LocateDC Official Launch January 15, 2015 Hire Senior Marketing Manager April 1, 2015 LocateHouston Official Launch April 1, 2015 LocateSanFran Official Launch April 1, 2015 LocateBoston Official Launch Milestones LocateYourCity

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Locate yourcity pitch

  • 2. Locally Branded, Commission Free Groupon, For Small Businesses In Every Major Metropolitan City Nationwide. LocateYourCity
  • 3. Problem worth solving There are a number of great benefits to using daily deal advertising; however, high priced commission fees, customer retention & lack of brand loyalty have made it difficult for advertisers to experience long-term success with this form of marketing. LocateYourCity
  • 4. Our solution LocateYourCity provides a low cost advertising package that extends outside just daily deal advertising. Advertisers have monthly access to a fast growing database of local customers to help discover new business and keep past customers engaged. LocateYourCity
  • 6. Competitors How our solution is better Groupon More Affordable & Small Business Focused Living Social Lower Cost and Community Branded Competitive landscape LocateYourCity
  • 7. Funding needed LocateYourCity LocateYourCity is seeking funding to increase localized public relations and add additional qualified members to its sales & marketing team. $75K
  • 8. Sales channels Through online promotion and inbound marketing, advertisers are able to enroll themselves directly online to help lower the cost for acquiring each customer. Additional sales are done through a small team of commission only territory sale associates. LocateYourCity
  • 9. Marketing activities Marketing activities include online advertising, social networking, territory sales associates and PR driven inbound marketing campaigns. Retaining previous customers is key through followups, email marketing and social media re-marketing techniques. LocateYourCity
  • 11. Date Milestone October 15, 2014 LocateDC Official Launch January 15, 2015 Hire Senior Marketing Manager April 1, 2015 LocateHouston Official Launch April 1, 2015 LocateSanFran Official Launch April 1, 2015 LocateBoston Official Launch Milestones LocateYourCity