Loyalty Redefined
Download as PPTX, PDF
0 likes242 views
Loyalty & Rewards programs aim to (1) retain customers, (2) encourage customers to make additional purchases, and (3) generate more referrals through great customer experiences and rewards. Such programs provide value to customers through convenient redemption, exclusive benefits, and experiential rewards that create positive memories. While discounts and data-driven personalization remain effective, companies must also continue innovating service and finding extraordinary ways to build loyalty.
Loyalty Redefined
- 2. To retain To resell More share of wallet More referrals Great performance
- 3. Great performance from the Customers perspective.
- 4. Create a level of service & value our customers will talk about. KULULA AIR- South African Airways JoBurg-Cape town-Joburg
- 5. Put a personal signature on your job.
- 6. Everything and Everybody Matters.
- 7. Take the elements that make for an amazing customer experience and make that customer experience even better
- 8. Quick & Easy medium of redemption. Exclusive Adds to status value, great price benefit & Utility. Experiential makes memories.
- 9. Service is still not an OUTDATED idea. Loyalty is dead! unless really extraordinary services on offer. A high % off Discounts still works across categories of customers. Data is a gold mine if used and understood rightly. No DOUBT! A DM/ envelope still is the best medium to communicate provided a right address available. Anything free is never complained about only appreciated.
- 10. Sure will have answers. Thank you.