Ludo partnership possibilties
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The document discusses plans to promote an upcoming Indian film called "Ludo" that combines fantasy, thriller and horror genres. It describes creating online contests and events to build buzz around the film's release. These include a rock band competition, poster design contest and short horror film competition. Offline events like rock shows, a film festival and college tours are also planned to promote the film and its sponsors through product placements.
Ludo partnership possibilties
- 1. Fantasy ?thriller ? + ?Horror ?+ ?Q’s ? unique ?story ? telling ?
- 2. Q ?and ?his ?slate ?of ??lms ? !? Maverick ?director ?either ?hated ?or ?loved ?in ?Bengal: ? but ?certainly ?not ?ignored ? !? BBC ?called ?him ?the ?'most ?subversive ?Indian ? ?lmmaker’ ? !? Best ?known ?for ?GANDU: ?banned ?from ?a ?theatrical ? release ?in ?India ?| ?cult ?phenomenon ?in ?India ?and ? globally ? !? Films ?have ?gone ?to ?40+ ?international ?festival ?
- 3. Tap ?into ?a ?platform ?of ?devoted ?Q ?and ?horror ??lm ?fans ? ? “This ?Is ?Scary: ? ? Product ?Placement ?Works ? Best ?When ?We're ?Terri?ed..” ? Businessweek, ?February ?2014 ? quoting ?a ?recent ?study ?by ?University ? of ?British ?Columbia ? ?
- 4. We ?are ?creating ?a ?clutch ?of ? properties ?around ?the ??lm ? !? Rock ?Band ?Hunt ? !? Design ?a ?Poster ? ? !? Replacement ?dancer ?hunt ? !? Short ?Horror ?Film ? Competition ? Online ?crowd ? sourced ?contests ?
- 5. Our ??rst ?property ?Rock ?Band ?Hunt ? ? already ?going ?viral ? ? ? 72 ?bands| ?1 ?week ?| ?37000 ?reach| ?1500+ ?likes ? ? Not ?a ?single ?rupee ?spent ? Website: ?ludomovie.com ? Facebook: ?www.facebook.com/LudoMovie ?
- 6. Three ?o?ine ?events ?close ? to ?the ??lm ?release ? !? Bangla ?Rock ?Show ? !? Horror ?Film ?Festival ? !? College ?Bike ?Tour ?O?ine ?events ?
- 7. Content ?Spin ?o?s ?from ?the ??lm ? !? Rock ?Band ?Audition ?TV/ ?Web ? Show ? !? Making ?of ?horror ??lms ? ?Content ?Spin ?O?s ?
- 8. Focused ?platform ?for ?sponsors ? Bengali ?Male ? ? 18-?‐35 ? Audience ?at ?their ?attentive ?best! ? ??Bikes ?and ?scooters ? ??Mobile ?Phones ? ??Alcohol ? ? ??Clothes ? ??Condoms ? ??Cafes ?and ?restaurants ? ??TV ?Screens ?
- 9. Seamless ?product ?placements ?across ? in-?‐?lm, ?online ?& ?ground ?events ? In-?‐?lm ? Various ? online ? campaigns ? Rock ?Show ? Horror ? Festival ? College ? Tours ? Content ? Spin ?O? ? Properties ?
- 10. Lets ?discuss ?the ?scary ? possibilities!!! ? nandini@idyabooster.com ? nitin@5thquarter.net ? celine@overdosejoint.in ? Website: ?ludomovie.com ? Facebook: ?www.facebook.com/LudoMovie ?