Lwl reader
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The LWL magazine cover design appeals to its target audience in several ways: 1) It features mature, artistic designs that appreciate film and creative expression. 2) The covers focus on independent films, exploring their themes in depth through hand-drawn artwork, appealing to film obsessives and those in the alternative culture. 3) The designs have a unique, exclusive style without overt selling points, looking sophisticated for an intelligent readership attracted to subtle, non-commercial designs.
Lwl reader
- 1. Why does the design of the LWL cover appeal to the target audience identi鍖ed? LWL Reader How it is linked to LWL Image Degree educated, Mature Appreciate the mature level of art and design on the cover and inside. Film obsessives The cover is based around a certain 鍖lm, usually around an independent 鍖lm. LWL has in depth knowledge on the certain 鍖lm, which appeals to 鍖lm obsessives. The design explore the themes of the 鍖lm. Design led - Creative A hand-drawn focus attract creative person. A lot of craft goes into making the magazine and has a cover 鍖nish, like sport varnishing and embossing. Exclusive - for in the know It looks exclusive: hardly any selling points - you need to know what it is about as the cover doesn兵t really sell the magazine. Alternative culture The 鍖lm choice appeals to the alternative culture. Challenging design - often abstract. Barcode is part of the brand - ugliest bit made beautiful. Collectors Blends the same layout (use of logo and portrait) but each design is unique in treatment. Re鍖ects well on the buyer and is a quality product - high stock paper, feels like quality. Intelligent readership Design con鍖dent doesn兵t shout at you. Very soft sell.