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Chapter	
 ?1	
 ?
                                                  INTRODUCTION	
 ?
Topic	
 ?name	
 ?:	
 ?Tool	
 ?for	
 ?share	
 ?informa/on	
 ?media	
 ?via	
 ?internet	
 ?

1.1	
 ?Overview	
 ?
Now,	
 ?This	
 ?is	
 ?a	
 ?Globaliza/on	
 ?period,	
 ?the	
 ?businesses	
 ?have	
 ?high	
 ?compe//on	
 ?also	
 ?the	
 ?
high	
 ? technology	
 ? has	
 ? high	
 ? development,	
 ? communica/on	
 ? and	
 ? telecommunica/on	
 ?
have	
 ?more	
 ?important.	
 ?Therefor	
 ?there	
 ?have	
 ?found	
 ?new	
 ?way	
 ?of	
 ?communica/on	
 ?as	
 ?
internet	
 ? and	
 ? other	
 ? mobile	
 ? device	
 ? that's	
 ? easy	
 ? to	
 ? access	
 ? many	
 ? informa/on	
 ? in	
 ?
any/me	
 ?and	
 ?anyway,	
 ?observed	
 ?from	
 ?News	
 ?reports	
 ?by	
 ?mobile	
 ?phone	
 ?as	
 ?a	
 ?picture	
 ?
or	
 ? video	
 ? clip	
 ? in	
 ? very	
 ? dangerous	
 ? pace	
 ? as	
 ? the	
 ? riot	
 ? at	
 ? central	
 ? world	
 ? plaza,	
 ? it's	
 ? very	
 ?
quick	
 ? and	
 ? easy.	
 ? Also	
 ? more	
 ? programming	
 ? show	
 ? via	
 ? internet	
 ? become	
 ? talk	
 ? of	
 ? the	
 ?
town	
 ? with	
 ? the	
 ? individual	
 ? idea	
 ? and	
 ? content.	
 ? Podcast	
 ? will	
 ? become	
 ? new	
 ? age	
 ? of	
 ?
communica/on.	
 ?
Social	
 ? network	
 ? and	
 ? internet	
 ? community	
 ? be	
 ? come	
 ? stronger,	
 ? also	
 ? technology	
 ? of	
 ?
mobile	
 ? device.	
 ? 4.6	
 ? Billion	
 ? people	
 ? are	
 ? access	
 ? new	
 ? informa/on	
 ? from	
 ? their	
 ? mobile	
 ?
device,	
 ? also	
 ? Facebook	
 ? become	
 ? their	
 ? iden/?ca/ons	
 ? pro?les	
 ? on	
 ? the	
 ? internet	
 ?
networking,	
 ? and	
 ? Youtube	
 ? channel	
 ? become	
 ? their	
 ? favorite	
 ? program,	
 ? as	
 ? a	
 ? news,	
 ?
anima/on,	
 ?music	
 ?video,	
 ?any	
 ?entertainment	
 ?and	
 ?also	
 ?home	
 ?video	
 ?channel.	
 ?	
 ?	
 ?




Last	
 ? 10	
 ? years	
 ? ago,	
 ? Outdoor	
 ? Broadcas/ng	
 ? had	
 ? use	
 ? OB	
 ? satellite	
 ? car	
 ? unit	
 ? and	
 ? they	
 ?
have	
 ? 6-?‐8	
 ? members	
 ? in	
 ? their	
 ? crew,	
 ? 5	
 ? years	
 ? ago,	
 ? they	
 ? had	
 ? use	
 ? just	
 ? camera,	
 ?
microphone	
 ? and	
 ? laptop,	
 ? they	
 ? had	
 ? 3-?‐4	
 ? member	
 ? in	
 ? crew.	
 ? And	
 ? now	
 ? Broadcas/ng	
 ?
have	
 ? change radically	
 ? from	
 ? 10	
 ? years	
 ? ago,	
 ? he	
 ? or	
 ? she	
 ? just	
 ? use	
 ? mobile	
 ? device	
 ? to	
 ?
broadcast	
 ?by	
 ?himself	
 ?or	
 ?herself,	
 ?just	
 ?like	
 ?one	
 ?stop	
 ?service.	
 ?
1.2	
 ?Scope	
 ?of	
 ?use	
 ?and	
 ?situa?on	
 ?

From,	
 ? the	
 ? Conference	
 ? of	
 ? the	
 ? Online	
 ? News	
 ? Associa/on	
 ? in	
 ? Washington,	
 ? DC,	
 ? in	
 ?
October,	
 ? 2006.	
 ? They	
 ? found	
 ? the	
 ? word	
 ? “MoJo”	
 ? refer	
 ? to	
 ? Mobile	
 ? Journalists	
 ? that	
 ? is,	
 ?
sta?	
 ?or	
 ?freelance	
 ?reporters	
 ?who	
 ?write	
 ?their	
 ?stories	
 ?from	
 ?their	
 ?communi/es	
 ?thanks	
 ?
to	
 ? technical	
 ? tools	
 ? such	
 ? as	
 ? digital	
 ? cameras	
 ? and	
 ? camcorders,	
 ? laptop	
 ? PCs	
 ? with	
 ?
broadband	
 ? wireless	
 ? connec/on	
 ? or	
 ? Smartphone.	
 ? And	
 ? the	
 ? another	
 ? one,	
 ? Backpack	
 ?
Journalism	
 ? is	
 ? a	
 ? form	
 ? of	
 ? Broadcast	
 ? Journalism	
 ? that	
 ? requires	
 ? the	
 ? journalist	
 ? to	
 ? be	
 ?
reporter,	
 ? cameraman,	
 ? editor	
 ? and	
 ? producer	
 ? of	
 ? stories,	
 ? oTen/mes	
 ? in	
 ? remote	
 ?
loca/ons	
 ?that	
 ?are	
 ?inaccessible	
 ?to	
 ?regular	
 ??eld	
 ?reporters	
 ?and	
 ?their	
 ?camera	
 ?crews.	
 ?
These	
 ? journalists	
 ? are	
 ? oTen/mes	
 ? referred	
 ? to	
 ? as	
 ? Video	
 ? Journalists,	
 ? Mul/media	
 ?
Journalists,	
 ?and	
 ?even	
 ?Journalists	
 ?of	
 ?the	
 ?future.	
 ?Prac//oners	
 ?have	
 ?oTen	
 ?referred	
 ?to	
 ?
the	
 ? form	
 ? as	
 ? "a	
 ? character-?‐driven	
 ? methodology	
 ? with	
 ? a	
 ? speci?c	
 ? approach	
 ? and	
 ?
applica/on	
 ?that	
 ?yields	
 ?unique	
 ?results	
 ?and	
 ?that	
 ?does	
 ?not	
 ?work	
 ?in	
 ?all	
 ?situa/ons.	
 ?




Aspect	
 ? the	
 ? users	
 ? group	
 ? as	
 ? Amateur	
 ? freelance	
 ? journalist	
 ? who	
 ? write	
 ? their	
 ? stories	
 ?
from	
 ? their	
 ? communi/es	
 ? also	
 ? requires	
 ? the	
 ? journalist	
 ? to	
 ? be	
 ? reporter,	
 ? cameraman,	
 ?
editor,	
 ?designer	
 ?and	
 ?producer	
 ?of	
 ?stories	
 ?and	
 ?have	
 ?oTen	
 ?referred	
 ?to	
 ?the	
 ?form	
 ?as	
 ?a	
 ?
character-?‐driven	
 ?methodology	
 ?with	
 ?a	
 ?speci?c	
 ?approach	
 ?and	
 ?applica/on	
 ?that	
 ?yields	
 ?
unique	
 ?results	
 ?and	
 ?that	
 ?does	
 ?not	
 ?work	
 ?in	
 ?all	
 ?situa/ons.	
 ?And	
 ?a	
 ?lot	
 ?of	
 ?people	
 ?express	
 ?
their	
 ?idea,	
 ?emo/on,	
 ?opinion	
 ?	
 ?

In	
 ? Thailand	
 ? from	
 ? a	
 ? few	
 ? past	
 ? years,	
 ? many	
 ? fuss	
 ? situa/on natural	
 ? disaster, poli/c	
 ?
phenomenal	
 ? and	
 ? etc.	
 ? Many	
 ? people	
 ? have	
 ? use	
 ? their	
 ? technology	
 ? update	
 ? their	
 ? media	
 ?
in	
 ?their	
 ?situa/on.	
 ?Suddenly	
 ?Mobile	
 ?Journalists	
 ?have	
 ?working	
 ?on	
 ?it	
 ?and	
 ?share	
 ?their	
 ?
news	
 ?informa/on	
 ?that	
 ?they found	
 ?or	
 ?done	
 ?something	
 ?	
 ?
1.3	
 ?Project	
 ?opportunity	
 ?and	
 ?contribu?on	
 ?

This	
 ?kind	
 ?of	
 ?business	
 ?is	
 ?growing	
 ?up	
 ?also	
 ?the	
 ?market	
 ?need	
 ?a	
 ?uniqueness	
 ?design	
 ?and	
 ?
s/ll	
 ?have	
 ?share	
 ?market.	
 ?Many	
 ?technology	
 ?have	
 ?been	
 ?develop,	
 ?can	
 ?selected	
 ?to	
 ?the	
 ?
project.	
 ?This	
 ?project	
 ?aim	
 ?to	
 ?educate	
 ?people	
 ?to	
 ?discover	
 ?their	
 ?news	
 ?informa/on	
 ?,	
 ?
explore	
 ? their	
 ? experience	
 ? or	
 ? skill	
 ? and	
 ? share	
 ? or	
 ? publish	
 ? their	
 ? media	
 ? to	
 ? their	
 ?
community	
 ?and	
 ?network.	
 ?	
 ?
There	
 ?have	
 ?3	
 ?main	
 ?factors	
 ?which	
 ?are	
 ?Physical,	
 ?Cogni/ve,	
 ?Social	
 ?and	
 ?Cultural	
 ?
Physical	
 ?

This	
 ? project	
 ? should	
 ? have	
 ? the	
 ? ergonomic	
 ? involve	
 ? to	
 ? the	
 ? design,	
 ? as	
 ? the	
 ? tool	
 ? to	
 ?
recording,	
 ? steaming	
 ? and	
 ? share	
 ? in	
 ? any	
 ? situa/on.	
 ? Also	
 ? there	
 ? have	
 ? to	
 ? comfortable	
 ? to	
 ?
portable	
 ?in	
 ?everyday	
 ?life.	
 ?	
 ?

Cogni?ve	
 ?

This	
 ? project	
 ? is	
 ? directly	
 ? about	
 ? communicate,	
 ? try	
 ? to	
 ? understand	
 ? news	
 ? informa/on	
 ?
media.	
 ?Also	
 ?the	
 ?process	
 ?of	
 ?broadcas/ng	
 ?and	
 ?make	
 ?them	
 ?look	
 ?more	
 ?professional	
 ?
and	
 ?easy	
 ?to	
 ?share	
 ?or	
 ?publish	
 ?to	
 ?their	
 ?community	
 ?and	
 ?network.	
 ?
Social	
 ?and	
 ?Cultural	
 ?

These	
 ? people	
 ? have	
 ? an	
 ? individual	
 ? culture	
 ? and	
 ? society,	
 ? almost	
 ? they	
 ? have	
 ? do	
 ? the	
 ?
explore	
 ? of	
 ? their	
 ? experience,	
 ? share	
 ? with	
 ? other	
 ? people,	
 ? network	
 ? and	
 ? community.	
 ?
Then	
 ?they	
 ?try	
 ?to	
 ?be	
 ?uniqueness	
 ?and	
 ?break	
 ?out	
 ?the	
 ?rules.	
 ?

                                    Probability	
 ?is	
 ?that	
 ?be	
 ?able	
 ?to	
 ?design	
 ?
                   Tool	
 ?for	
 ?publish	
 ?and	
 ?share	
 ?informa/on	
 ?media	
 ?via	
 ?internet	
 ?




Physical	
 ?ac/on	
 ?                                 Service	
 ?system	
 ?                          Interface	
 ?ac/on	
 ?




 Speci?c	
 ?tool	
 ?                              Community	
 ?service	
                         Applica/on	
 ?soTware	
 ?
        Or	
 ?                                           Or	
 ?                                          Or	
 ?
Add	
 ?on	
 ?device	
 ?                              Networking	
 ?                                    Web	
 ?site	
 ?


The	
 ?design	
 ?should	
 ?be	
 ?able	
 ?in	
 ?one	
 ?or	
 ?the	
 ?other	
 ?or	
 ?combina/on	
 ?of	
 ?them.	
 ?
1.4	
 ?Research	
 ?plan	
 ?
  Have	
 ?divide	
 ?to	
 ?4	
 ?phases	
 ?

  1.	
 ?Explore	
 ?idea	
 ?and	
 ?Find	
 ?concept	
 ?     	
 ?                             in	
 ?June	
 ?
  2.	
 ?Field	
 ?research	
 ?and	
 ?Data	
 ?collec/on	
 ? 	
 ?                             in	
 ?July	
 ?
  3.	
 ?Analysis	
 ?data	
 ?and	
 ?Prepare	
 ?presenta/on	
 ?                              in	
 ?August	
 ?
  4.	
 ?Doing	
 ?document	
 ?and	
 ?Document	
 ?proof	
 ?                                  in	
 ?September	
 ?
                                       30.06
                                  Proprosal present                               15.07
                                                                               interview                *This	
 ?plan	
 ?is	
 ?s/ll	
 ?in	
 ?development	
 ?
                                                                            13.07
                                                                          interview

                                                                        10.07
                                                                      interview
                            25-29.06                              06.07
                         Analysis data &                        interview
                      Prepare presentation               04.07
                                                       interview
                                                  02.07
                                             interview p’ no


                      JUNE                                       JULY                             AUGUST                          SEPTEMBER

                     Explore idea                              Field research                    Analysis data                Document proof
                    Find concept                               Data collection                prepare presentation

                                                       05.07
                                                     meet adivsor
                                                               08.07
                                                               Class
                                                                     16-21.07
                                                                  studio working
                                                                      observe
                                                                                   22.07
                                                                                   Class

      03.06                               01.07                                                                   26.08                             30.09
Proprosl submit#1                   Proprosal submit#2                                                     Reseach presentation                   Chapter 1-2
                                                                                                             Design direction                      subbmit




  What	
 ?to	
 ?be	
 ?know	
 ??	
 ?


  How	
 ?Broadcast	
 ?processing	
 ?in	
 ?studio/	
 ?outdoor	
 ?and	
 ?tape	
 ?steaming	
 ??	
 ?
  Who	
 ?have	
 ?any	
 ?job	
 ?or	
 ?experience	
 ?in	
 ?Broadcast	
 ??	
 ?
  What	
 ?device	
 ?used	
 ?in	
 ?Broadcast/Podcast	
 ??	
 ?
  How	
 ?they	
 ??nd	
 ?the	
 ?content	
 ??	
 ?
  How	
 ?is	
 ?Podcast	
 ?processed	
 ??	
 ?
  How	
 ?is	
 ?it	
 ?di?erent	
 ?between	
 ?Radio	
 ?sta/on	
 ?and	
 ?TV	
 ?sta/on	
 ??	
 ?
  How	
 ?access	
 ?of	
 ?informa/on	
 ?news	
 ?by	
 ?mobile	
 ?device	
 ??	
 ?
  What	
 ?do	
 ?you	
 ?think	
 ?about	
 ?media	
 ?(TV,	
 ?Radio,	
 ?internet)	
 ??	
 ?
  Which	
 ?situa/on	
 ?you	
 ?need	
 ?to	
 ?share	
 ?your	
 ?informa/on	
 ?media	
 ??	
 ?

More Related Content

M 604 ch1

  • 1. Chapter ?1 ? INTRODUCTION ? Topic ?name ?: ?Tool ?for ?share ?informa/on ?media ?via ?internet ? 1.1 ?Overview ? Now, ?This ?is ?a ?Globaliza/on ?period, ?the ?businesses ?have ?high ?compe//on ?also ?the ? high ? technology ? has ? high ? development, ? communica/on ? and ? telecommunica/on ? have ?more ?important. ?Therefor ?there ?have ?found ?new ?way ?of ?communica/on ?as ? internet ? and ? other ? mobile ? device ? that's ? easy ? to ? access ? many ? informa/on ? in ? any/me ?and ?anyway, ?observed ?from ?News ?reports ?by ?mobile ?phone ?as ?a ?picture ? or ? video ? clip ? in ? very ? dangerous ? pace ? as ? the ? riot ? at ? central ? world ? plaza, ? it's ? very ? quick ? and ? easy. ? Also ? more ? programming ? show ? via ? internet ? become ? talk ? of ? the ? town ? with ? the ? individual ? idea ? and ? content. ? Podcast ? will ? become ? new ? age ? of ? communica/on. ? Social ? network ? and ? internet ? community ? be ? come ? stronger, ? also ? technology ? of ? mobile ? device. ? 4.6 ? Billion ? people ? are ? access ? new ? informa/on ? from ? their ? mobile ? device, ? also ? Facebook ? become ? their ? iden/?ca/ons ? pro?les ? on ? the ? internet ? networking, ? and ? Youtube ? channel ? become ? their ? favorite ? program, ? as ? a ? news, ? anima/on, ?music ?video, ?any ?entertainment ?and ?also ?home ?video ?channel. ? ? ? Last ? 10 ? years ? ago, ? Outdoor ? Broadcas/ng ? had ? use ? OB ? satellite ? car ? unit ? and ? they ? have ? 6-?‐8 ? members ? in ? their ? crew, ? 5 ? years ? ago, ? they ? had ? use ? just ? camera, ? microphone ? and ? laptop, ? they ? had ? 3-?‐4 ? member ? in ? crew. ? And ? now ? Broadcas/ng ? have ? change radically ? from ? 10 ? years ? ago, ? he ? or ? she ? just ? use ? mobile ? device ? to ? broadcast ?by ?himself ?or ?herself, ?just ?like ?one ?stop ?service. ?
  • 2. 1.2 ?Scope ?of ?use ?and ?situa?on ? From, ? the ? Conference ? of ? the ? Online ? News ? Associa/on ? in ? Washington, ? DC, ? in ? October, ? 2006. ? They ? found ? the ? word ? “MoJo” ? refer ? to ? Mobile ? Journalists ? that ? is, ? sta? ?or ?freelance ?reporters ?who ?write ?their ?stories ?from ?their ?communi/es ?thanks ? to ? technical ? tools ? such ? as ? digital ? cameras ? and ? camcorders, ? laptop ? PCs ? with ? broadband ? wireless ? connec/on ? or ? Smartphone. ? And ? the ? another ? one, ? Backpack ? Journalism ? is ? a ? form ? of ? Broadcast ? Journalism ? that ? requires ? the ? journalist ? to ? be ? reporter, ? cameraman, ? editor ? and ? producer ? of ? stories, ? oTen/mes ? in ? remote ? loca/ons ?that ?are ?inaccessible ?to ?regular ??eld ?reporters ?and ?their ?camera ?crews. ? These ? journalists ? are ? oTen/mes ? referred ? to ? as ? Video ? Journalists, ? Mul/media ? Journalists, ?and ?even ?Journalists ?of ?the ?future. ?Prac//oners ?have ?oTen ?referred ?to ? the ? form ? as ? "a ? character-?‐driven ? methodology ? with ? a ? speci?c ? approach ? and ? applica/on ?that ?yields ?unique ?results ?and ?that ?does ?not ?work ?in ?all ?situa/ons. ? Aspect ? the ? users ? group ? as ? Amateur ? freelance ? journalist ? who ? write ? their ? stories ? from ? their ? communi/es ? also ? requires ? the ? journalist ? to ? be ? reporter, ? cameraman, ? editor, ?designer ?and ?producer ?of ?stories ?and ?have ?oTen ?referred ?to ?the ?form ?as ?a ? character-?‐driven ?methodology ?with ?a ?speci?c ?approach ?and ?applica/on ?that ?yields ? unique ?results ?and ?that ?does ?not ?work ?in ?all ?situa/ons. ?And ?a ?lot ?of ?people ?express ? their ?idea, ?emo/on, ?opinion ? ? In ? Thailand ? from ? a ? few ? past ? years, ? many ? fuss ? situa/on natural ? disaster, poli/c ? phenomenal ? and ? etc. ? Many ? people ? have ? use ? their ? technology ? update ? their ? media ? in ?their ?situa/on. ?Suddenly ?Mobile ?Journalists ?have ?working ?on ?it ?and ?share ?their ? news ?informa/on ?that ?they found ?or ?done ?something ? ?
  • 3. 1.3 ?Project ?opportunity ?and ?contribu?on ? This ?kind ?of ?business ?is ?growing ?up ?also ?the ?market ?need ?a ?uniqueness ?design ?and ? s/ll ?have ?share ?market. ?Many ?technology ?have ?been ?develop, ?can ?selected ?to ?the ? project. ?This ?project ?aim ?to ?educate ?people ?to ?discover ?their ?news ?informa/on ?, ? explore ? their ? experience ? or ? skill ? and ? share ? or ? publish ? their ? media ? to ? their ? community ?and ?network. ? ? There ?have ?3 ?main ?factors ?which ?are ?Physical, ?Cogni/ve, ?Social ?and ?Cultural ? Physical ? This ? project ? should ? have ? the ? ergonomic ? involve ? to ? the ? design, ? as ? the ? tool ? to ? recording, ? steaming ? and ? share ? in ? any ? situa/on. ? Also ? there ? have ? to ? comfortable ? to ? portable ?in ?everyday ?life. ? ? Cogni?ve ? This ? project ? is ? directly ? about ? communicate, ? try ? to ? understand ? news ? informa/on ? media. ?Also ?the ?process ?of ?broadcas/ng ?and ?make ?them ?look ?more ?professional ? and ?easy ?to ?share ?or ?publish ?to ?their ?community ?and ?network. ? Social ?and ?Cultural ? These ? people ? have ? an ? individual ? culture ? and ? society, ? almost ? they ? have ? do ? the ? explore ? of ? their ? experience, ? share ? with ? other ? people, ? network ? and ? community. ? Then ?they ?try ?to ?be ?uniqueness ?and ?break ?out ?the ?rules. ? Probability ?is ?that ?be ?able ?to ?design ? Tool ?for ?publish ?and ?share ?informa/on ?media ?via ?internet ? Physical ?ac/on ? Service ?system ? Interface ?ac/on ? Speci?c ?tool ? Community ?service Applica/on ?soTware ? Or ? Or ? Or ? Add ?on ?device ? Networking ? Web ?site ? The ?design ?should ?be ?able ?in ?one ?or ?the ?other ?or ?combina/on ?of ?them. ?
  • 4. 1.4 ?Research ?plan ? Have ?divide ?to ?4 ?phases ? 1. ?Explore ?idea ?and ?Find ?concept ? ? in ?June ? 2. ?Field ?research ?and ?Data ?collec/on ? ? in ?July ? 3. ?Analysis ?data ?and ?Prepare ?presenta/on ? in ?August ? 4. ?Doing ?document ?and ?Document ?proof ? in ?September ? 30.06 Proprosal present 15.07 interview *This ?plan ?is ?s/ll ?in ?development ? 13.07 interview 10.07 interview 25-29.06 06.07 Analysis data & interview Prepare presentation 04.07 interview 02.07 interview p’ no JUNE JULY AUGUST SEPTEMBER Explore idea Field research Analysis data Document proof Find concept Data collection prepare presentation 05.07 meet adivsor 08.07 Class 16-21.07 studio working observe 22.07 Class 03.06 01.07 26.08 30.09 Proprosl submit#1 Proprosal submit#2 Reseach presentation Chapter 1-2 Design direction subbmit What ?to ?be ?know ?? ? How ?Broadcast ?processing ?in ?studio/ ?outdoor ?and ?tape ?steaming ?? ? Who ?have ?any ?job ?or ?experience ?in ?Broadcast ?? ? What ?device ?used ?in ?Broadcast/Podcast ?? ? How ?they ??nd ?the ?content ?? ? How ?is ?Podcast ?processed ?? ? How ?is ?it ?di?erent ?between ?Radio ?sta/on ?and ?TV ?sta/on ?? ? How ?access ?of ?informa/on ?news ?by ?mobile ?device ?? ? What ?do ?you ?think ?about ?media ?(TV, ?Radio, ?internet) ?? ? Which ?situa/on ?you ?need ?to ?share ?your ?informa/on ?media ?? ?