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Is there a future for our small towns?
If so, we will
need to go beyond
banners, blooms &
fancy streetlights.
Law of Retail
 Gravitation
with transportation costs
being roughly equal, people
choose to shop at the place
with more (choice) and better
stores.

Malls & Big Box stores
clustered to bring customers
in from further away.
Main Street may
never be what it
was, but it can be
   someplace
  wonderful!
Creating your Revitalization Plan
    Intention and Vision
    Strategic Plan
    Role of Public Sector
    Make the Right Thing Easy
    Make the Wrong Thing Hard
    Establish Main Street/BID
    Invest in Catalytic Development
Evaluate your resources.

 Every community has a
 wealth of strengths and
 talents  the problem is
   too few communities
     know what their
strengths and talents are.
R&D
          =
 Rip Off & Duplicate
Keep your eyes open there are good
ideas everywhere you can adapt for
your community.
Expanding and diversifying your Communitys
                     Economic Base
The Independent businesses matrix
                          Entrepreneurial
                   Tea Room                 Aquarium




       Local                                              Destination


                   Insurance                 Specialty Retailer


                               Lifestyle
Recruiting Compatible
   New Businesses
Other tools for 鍖nding Businesses to Expand
your Communitys Economic Base

   Market Surveys

   Visiting similar communities

   Working with Small Business Development
    Centers

   Look for regional business that have
    already have at least two locations

   Be a resource for available space
History can be a guide.

Your Communitys
History Provides the
Foundation for
Redevelopment, but
Embrace change!




    Change, is the Fuel that Drives
       a Communitys Revival
Why Historic Preservation is
 Vital for Redevelopment
The Urban Renewal Model of tearing
  down and rebuilding was a failure.

You cant afford to build building like
  they did in the past

Federal & State Historic Tax Credits
  bring strong ROI for Historic
  Preservation & Adaptive Reuse
Encouraging Historic
Preservation on Main Street

Code Enforcement is vital
Require HP Guidelines on all projects using
  State or Local Funding

Make appropriate HP Guidelines for Main
  Street

Highlight good examples
Avoid ersatz historic design on new buildings
Other observations
 What cities do right and wrong
Making an entrance!




The best cities have distinctive entrances
Making an entrance!




The best cities have distinctive entrances
Open for Business?
Midway, KY is Open for
      Business
Rising Sun, IN is Open for Business
So, how do I get to
Midway drops the ball.




   Tourist information available
  during regular business hours.
Signs can be helpful
Saugatuck, MI does it right!




 Self help and ambassadors on weekends!
Saugatuck, does it right!




You are here, what you want to go is there.
Saugatuck, does it right!




 Signs lead the way to exploration
Youve got to eat.




   Vibrant Main Streets
have interesting restaurants.
What makes you distinctive?




   Saugatuck, MI  Art & Water
What makes you distinctive?




    Midway, KY  The Railroad
What makes you distinctive?




     Rising Sun  The River
Trees make 85属 Days Enjoyable!




If its too hot to walk, then its to hot to shop.
Make room for children!
Make room for music
Make room for water
Make water accessible
Trash cans are vital
 for clean streets
History can be an Attraction
Upper stories, not just
for pigeons, anymore

       Downtown Lofts
       Professional Of鍖ces
       High Tech Of鍖ces
Our Main Streets
must be

   Relevant
   Authentic
   Vibrant
   Valued
Lets make our
Main Streets
places to make
memories

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