Mammut Influencer Marketing Klout
Download as PPTX, PDF
1 like827 views
The document discusses influencer marketing and Klout campaigns. It describes running the first Klout campaign in the German-speaking region. Key aspects discussed include finding influencers, implementing a campaign around #gegenfeuchteSocken (against sweaty socks), analyzing the results, and learning lessons. It concludes that interaction is key for success and that they plan to run more influencer marketing campaigns in the future.
Mammut Influencer Marketing Klout
- 1. INFLUENCER MARKETING Die erste Klout-Kampagne im deutschsprachigen Raum
- 2. @pgart, Peter Erni, Social Media Manager WIESO KLOUT
- 3. @pgart, Peter Erni, Social Media Manager
- 4. @pgart, Peter Erni, Social Media Manager
- 5. @pgart, Peter Erni, Social Media Manager INFLUENCER
- 6. @pgart, Peter Erni, Social Media Manager http://traackr.com/influencer-marketing-framework/
- 7. @pgart, Peter Erni, Social Media Manager BLOGGER RELATION
- 8. @pgart, Peter Erni, Social Media Manager
- 9. @pgart, Peter Erni, Social Media Manager
- 10. @pgart, Peter Erni, Social Media Manager SUCHEN & FINDEN
- 11. @pgart, Peter Erni, Social Media Manager
- 12. @pgart, Peter Erni, Social Media Manager KLOUT KAMPAGNE
- 13. @pgart, Peter Erni, Social Media Manager
- 14. @pgart, Peter Erni, Social Media Manager #gegenfeuchteSocken
- 15. @pgart, Peter Erni, Social Media Manager UMSETZUNG
- 16. @pgart, Peter Erni, Social Media Manager
- 17. @pgart, Peter Erni, Social Media Manager
- 18. @pgart, Peter Erni, Social Media Manager
- 19. @pgart, Peter Erni, Social Media Manager
- 20. @pgart, Peter Erni, Social Media Manager
- 21. @pgart, Peter Erni, Social Media Manager
- 22. @pgart, Peter Erni, Social Media Manager INTERAKTION
- 23. @pgart, Peter Erni, Social Media Manager
- 24. @pgart, Peter Erni, Social Media Manager
- 25. @pgart, Peter Erni, Social Media Manager
- 26. @pgart, Peter Erni, Social Media Manager
- 27. @pgart, Peter Erni, Social Media Manager
- 28. @pgart, Peter Erni, Social Media Manager
- 29. @pgart, Peter Erni, Social Media Manager
- 30. @pgart, Peter Erni, Social Media Manager ANALYSE
- 31. @pgart, Peter Erni, Social Media Manager
- 32. @pgart, Peter Erni, Social Media Manager
- 33. @pgart, Peter Erni, Social Media Manager
- 34. @pgart, Peter Erni, Social Media Manager
- 35. @pgart, Peter Erni, Social Media Manager LEARNINGS
- 36. @pgart, Peter Erni, Social Media Manager FIRST MOVER
- 37. @pgart, Peter Erni, Social Media Manager ERKLRUNGSNOTSTAND
- 38. @pgart, Peter Erni, Social Media Manager WIN / WIN = BASIS
- 39. @pgart, Peter Erni, Social Media Manager INTERAKTION = KEY
- 40. @pgart, Peter Erni, Social Media Manager INSENTIVIERUNG2
- 41. @pgart, Peter Erni, Social Media Manager WELL BE BACK
- 42. Vielen Dank f端r deine Aufmerksamkeit Mammut Sports Group Birren 5 | CH-5703 Seon Tel. +41 (0)62 769 81 81 info@mammut.ch www.mammut.ch