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Marcellya
201212500663
S6C
 One of largest social media outlets in the world
 Share pictures and videos
 Can be shared on other social networks
 Launched in October 2010
 Created by Kevin Systrom and Mike Krieger
 Over 1 million users in a few months
 Currently about150 million
active users
 70% log on every day
 55 million photos uploaded
daily
 65% of the worlds top 100
brands have an account
 User base grown about
23% in last 6 months
 37% of people consider a business if they can
connect with a picture post
 63% of people value the image more than the
product description or details
 Picture posts have the highest percentage of
interaction with customers
 http://instagram.com/p/ayj-dCxkBb/#
 Pictures
 Funny or Inspiring
 Hashtags
 Videos
 Interacting with actual customers
 Feedback & criticism
 Special deals for followers
 Its all about visuals
 Color
 Filters
 Balance business and fun
 Distinct view of the world
 Engaging
and/or
inspirational
 Uplifting
message
 Make your
followers
laugh
 Companies/Products
 #MancrushMonday
 #SelfieSunday
 Selfies of actual employees
 #ThrowbackThursday
 Remind followers of pervious products
 Stay Relevant!
 Trends
 Connecting with customers
 No aggressive buy this message
 Positive
 Enjoyable
 http://instagram.com/p/i4wSSYDu5Q/#
 Interacting with customers
 Free marketing
 Creates relationships
 Reward your Followers
 Promo Codes
 Special sales
 Event updates
 When is our midterm?
 How many users does Instagram have?
 What is the growth rate of Instagram?
 What is a great way for businesses to attract
customers on Instagram?
 What percentage of people value a picture more
than a text post?
 What is an example of a trending hashtag?

More Related Content

Marcellya ppt instagram

  • 2. One of largest social media outlets in the world Share pictures and videos Can be shared on other social networks Launched in October 2010 Created by Kevin Systrom and Mike Krieger Over 1 million users in a few months
  • 3. Currently about150 million active users 70% log on every day 55 million photos uploaded daily 65% of the worlds top 100 brands have an account User base grown about 23% in last 6 months
  • 4. 37% of people consider a business if they can connect with a picture post 63% of people value the image more than the product description or details Picture posts have the highest percentage of interaction with customers
  • 6. Pictures Funny or Inspiring Hashtags Videos Interacting with actual customers Feedback & criticism Special deals for followers
  • 7. Its all about visuals Color Filters Balance business and fun Distinct view of the world
  • 9. Companies/Products #MancrushMonday #SelfieSunday Selfies of actual employees #ThrowbackThursday Remind followers of pervious products Stay Relevant! Trends
  • 10. Connecting with customers No aggressive buy this message Positive Enjoyable http://instagram.com/p/i4wSSYDu5Q/#
  • 11. Interacting with customers Free marketing Creates relationships
  • 12. Reward your Followers Promo Codes Special sales Event updates
  • 13. When is our midterm? How many users does Instagram have? What is the growth rate of Instagram? What is a great way for businesses to attract customers on Instagram? What percentage of people value a picture more than a text post? What is an example of a trending hashtag?

Editor's Notes

  • #5: http://blog.grablunchbox.com/infographics/join-the-party-229/