market change
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The document discusses how marketing is changing in the new digital age. Technology has greatly impacted marketing through the internet, which facilitates anytime connections and CRM. It has also created new market spaces and a buyer-driven world. Rapid globalization has integrated national economies through increased trade, capital flow, labor migration, and technology advances. Marketing has also become a major part of strategies for not-for-profit organizations like colleges, hospitals and museums to help attract membership and support. Privatization refers to the transfer of government-owned property or businesses to private entities.
market change
- 1. Assignment on Marketing is Changing Submitted to :-Prof. Kamaljit Sodhi Submitted by :-Kirti Bhuddi Lakhi chaudhary Lokesh kumar sharma Malkeet singh
- 2. New Digital Age Technology had a great impact on marketing. Internet a. Facilitates anytime, anywhere connections b. Facilitates CRM c. Creates market spaces The buyer-driven world
- 3. Rapid Globalization Technology advances in transportation shopping & communication It is the integration of national economic through trade I. Capital flow II. Labor migration III. technology
- 4. Growth of not for profit Marketing Marketing has become a major part of the strategies of many not-for-profit organizations a. Colleges b. Hospitals c. Museums Sound marketing can help them attract membership and support
- 5. Privatization The transfer of ownership property or business from a government to a privately owned entity . a. Electricity b. Telecommunication c. Roads