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Marketing and products creation

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Nestor Benavides

This document discusses marketing and branded merchandise. It defines marketing as promoting and selling products or services through activities like market research and advertising. Branded merchandise physically represents marketing through wearable or usable products that feature a company's logo, slogans, mascots or principles. The main objective of marketing is to be memorable and create a lasting impression so that people will consume or buy the product. Creating branded merchandise involves using 3D modeling software to design products that represent a brand, with an emphasis on envisioning the complete design before focusing on individual details.

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Marketing and branded products Nestor Benavides
Marketing It is the action or business of promoting and selling products or services, including market research and advertising. Marketing includes all the publicity for a brand or a product: Logo (defines the colors). Slogans or taglines. Mascots. Principles.
MASCOT PRINCIPLES Calidez, calidad, excelencia, innovaci坦n y trascendencia. Marketing LOGO SLOGAN OR TAGLINE Dreams in action, Buckingham in action. Were happy, were bright, were Buckingham.
Marketing MAIN OBJECTIVE: To be remembered, to boast/brag, to create a memory for people to consume or buy.
Branded merchandise Branded merchandize is just the physical representation of marketing, wearable, usable, or simply pretty.
Creating branded merchandise This term, to create the product you will use Sculptris, which is a software to design 3D objects imitating the process of sculpting in real life.
Holistic methodology HOLISM: the theory that parts of a whole are in intimate interconnection, such that they cannot exist independently of the whole, or cannot be understood without reference to the whole, which is thus regarded as greater than the sum of its parts. Rubikubism is to make artworks using Rubik cubes. Obviously, the artist does not start imagining the artwork cube by cube The artist pictures the whole work and then goes to the details.
Holism applied To create the products, you will need a clear picture of the object to create and the 2D views to guide yourself on proportions.

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Marketing and products creation

  • 2. Marketing It is the action or business of promoting and selling products or services, including market research and advertising. Marketing includes all the publicity for a brand or a product: Logo (defines the colors). Slogans or taglines. Mascots. Principles.
  • 3. MASCOT PRINCIPLES Calidez, calidad, excelencia, innovaci坦n y trascendencia. Marketing LOGO SLOGAN OR TAGLINE Dreams in action, Buckingham in action. Were happy, were bright, were Buckingham.
  • 4. Marketing MAIN OBJECTIVE: To be remembered, to boast/brag, to create a memory for people to consume or buy.
  • 5. Branded merchandise Branded merchandize is just the physical representation of marketing, wearable, usable, or simply pretty.
  • 6. Creating branded merchandise This term, to create the product you will use Sculptris, which is a software to design 3D objects imitating the process of sculpting in real life.
  • 7. Holistic methodology HOLISM: the theory that parts of a whole are in intimate interconnection, such that they cannot exist independently of the whole, or cannot be understood without reference to the whole, which is thus regarded as greater than the sum of its parts. Rubikubism is to make artworks using Rubik cubes. Obviously, the artist does not start imagining the artwork cube by cube The artist pictures the whole work and then goes to the details.
  • 8. Holism applied To create the products, you will need a clear picture of the object to create and the 2D views to guide yourself on proportions.