This document outlines a marketing success plan for Allegi with the following key points:
1. The plan aims to get people excited to work with Allegi and gain 1,000 new distributors through developing engaging content.
2. A longterm strategy is described that involves building an audience through various content types, creating trust with that audience, and monetizing the audience.
3. The plan emphasizes educating people about problems and solutions rather than directly selling products or services, and providing tools to help distributors gain customers and promote their business.
4. Marketing
LONGTERM STRATEY that involves the creation of content for the purpose of:
1.Building an audience
2.Creating trust with that audience
3.Monetizing that audience
10. Products and their benefits
1. Gain customers
Unique method of creating income
1. Gain Distributors
Content that promotes Allegis:
11. How to contact people
Establishing relationships
Overcoming fear
How and where to find people
How to communicate effectively
Content that helps distributors gain
customers/downline
Tools for getting downline:
Sales pipeline
Taxes
Running business
Accounting
Company creation
Online/OfflineTraining
Tools to run and promote business:
12. Social media
Newsletter
Blogs
Website
Promos
Content that helps distributors gain
customers/downline
Content type:
Books
Videos
Communication tools:
Tv/Radio/Print
Webinar
Infographics
Videos
Guides
13. Get started
1.Where are we?
Goals..
Current assets
Current content
2.Target
Audience
Who is our audience
Buyer persona
3. Sales funnel
Attract
Engage
Do Something
4. Customize content
Where in sales funnel?
Purpose
5. Editorial Calendar
What to post
Where to post it
When to post it
6. Measure Result
Engagement/capture
Moving through Funnel
Conversions