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Marketing Without budget part 2
 Nguy畛n Thnh Long
Head of Marketing School C畛c C畛c
Co-Founder Markus Marketing School
 Email: Orlando@coccoc.com
 Skype: Orlando.han
 Facebook: https://www.facebook.com/Arovgi
Marketing Without budget part 2
Marketing Without budget part 2
I畛U G  LM NN KNH14
NGY NAY?
Marketing Without budget part 2
Marketing Without budget part 2
Marketing Without budget part 2
B畉N  BI畉T
I畛M KHC BI畛T C畛A MNH?
Vi畉t i畛m kh叩c bi畛t c畛a c担ng ty b畉n
trong v嘆ng 3 c但u
T担i 動畛c g狸?
C坦 g狸 kh叩c bi畛t?
Lm sao 畛 t担i tin?
UNIQUE SELLING POINT
N畉U V畉N KHNG
C G KHC BI畛T?
Marketing Without budget part 2
Marketing Without budget part 2
Marketing Without budget part 2
Marketing Without budget part 2
Marketing Without budget part 2
Marketing Without budget part 2
I畛U G LM NN THNH CNG
C畛A CHI畉N D畛CH TUY畛N D畛NG?
TIPPING POINTS
Marketing Without budget part 2
THE TIPPING POINT: 3 Key Ingredients leading to exponential popularity
TIPPING
POINT
What sticks in the minds of
the public and influences
future behaviours
Connectors  who act as conducts
Mavens  who help others
Salesmen  who persuade others
A series of small but
influential changes that makes
the environment right
THE
POWER OF
CONTEXT
THE
STICKINESS
FACTOR
THE
LAW OF
THE
FEW
Marketing Without budget part 2
Marketing Without budget part 2
Marketing Without budget part 2
Marketing Without budget part 2
CNG TY B畉N QU M畛I
畛 M畛I NG働畛I BI畉T 畉N?
GI畉I PHP NO CHO START-UP?
Marketing Without budget part 2
Marketing Without budget part 2
Marketing Without budget part 2
Marketing Without budget part 2
Marketing Without budget part 2
C畉N CHU畉N B畛 G 畛 RA M畉T?
M畛I NGY L M畛I CU畛C RA M畉T
B畉N  B畛 AI
CH C働畛I . . .
V B畉O R畉NG
B畉N S畉
KHNG
THNH CNG
B畉N C畉N G
CHO CU畛C CHI畉N NY?
1. S畉n ph畉m t畛t
2. 畛ng 畛 ai k辿o b畉n xu畛ng, 畛ng
qu棚n l箪 do m狸nh 達 b畉t 畉u v畛i n坦.
3. 畛ng bao gi畛 qu棚n nh畛 畉n s畛
gi炭p 畛 c畛a c畛ng 畛ng
4. H達y s叩ng t畉o  畛t ph叩  h畛c h畛i
kh担ng ng畛ng ngh畛
5. 畛ng qu棚n i nh畛ng i畛u cn b畉n
XIN CM N!

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Marketing Without budget part 2

  • 2. Nguy畛n Thnh Long Head of Marketing School C畛c C畛c Co-Founder Markus Marketing School Email: Orlando@coccoc.com Skype: Orlando.han Facebook: https://www.facebook.com/Arovgi
  • 5. I畛U G LM NN KNH14 NGY NAY?
  • 9. B畉N BI畉T I畛M KHC BI畛T C畛A MNH?
  • 10. Vi畉t i畛m kh叩c bi畛t c畛a c担ng ty b畉n trong v嘆ng 3 c但u
  • 11. T担i 動畛c g狸? C坦 g狸 kh叩c bi畛t? Lm sao 畛 t担i tin? UNIQUE SELLING POINT
  • 12. N畉U V畉N KHNG C G KHC BI畛T?
  • 19. I畛U G LM NN THNH CNG C畛A CHI畉N D畛CH TUY畛N D畛NG?
  • 22. THE TIPPING POINT: 3 Key Ingredients leading to exponential popularity TIPPING POINT What sticks in the minds of the public and influences future behaviours Connectors who act as conducts Mavens who help others Salesmen who persuade others A series of small but influential changes that makes the environment right THE POWER OF CONTEXT THE STICKINESS FACTOR THE LAW OF THE FEW
  • 27. CNG TY B畉N QU M畛I 畛 M畛I NG働畛I BI畉T 畉N?
  • 28. GI畉I PHP NO CHO START-UP?
  • 34. C畉N CHU畉N B畛 G 畛 RA M畉T?
  • 35. M畛I NGY L M畛I CU畛C RA M畉T
  • 36. B畉N B畛 AI CH C働畛I . . . V B畉O R畉NG B畉N S畉 KHNG THNH CNG
  • 37. B畉N C畉N G CHO CU畛C CHI畉N NY? 1. S畉n ph畉m t畛t 2. 畛ng 畛 ai k辿o b畉n xu畛ng, 畛ng qu棚n l箪 do m狸nh 達 b畉t 畉u v畛i n坦. 3. 畛ng bao gi畛 qu棚n nh畛 畉n s畛 gi炭p 畛 c畛a c畛ng 畛ng 4. H達y s叩ng t畉o 畛t ph叩 h畛c h畛i kh担ng ng畛ng ngh畛 5. 畛ng qu棚n i nh畛ng i畛u cn b畉n