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Matt Rowley, CRO Fairfax Metro Publishing
FairfaxAMP reportedadvertisingrevenue
*Growth figure not reported
ROSABETH MOSS-KANTER
Professor of Business, Harvard Business School
Think outside the building
ROSABETH MOSS-KANTER
Professor of Business, Harvard Business School
Think outside the building
Shake it up like a Kaleidoscope
You could never convince a
monkey to give you a banana
by promising him limitless
bananas after death in
monkey heaven.
Yuval Noah Harari, Sapiens: A Brief History of Humankind
Matt Rowley's (Fairfax Media) presentation at Mumbrella's Publish 2018
Matt Rowley's (Fairfax Media) presentation at Mumbrella's Publish 2018
1845....was conspicuous for the energy with
which the squatting interestsendeavoured to
re-establishthe system [of transportation of
convicts]. They found... their strongest and most
consistent opponent in the Herald.
Century of Journalism (1931)
https://immersive.smh.com.au/187years/
Matt Rowley's (Fairfax Media) presentation at Mumbrella's Publish 2018
TRUST
Source: NMW AdTrust Study 2018
Source: NMW AdTrust Study 2018
PLATFORMS
MIRRORS
SHAPERS
Media owners
Matt Rowley's (Fairfax Media) presentation at Mumbrella's Publish 2018
Matt Rowley's (Fairfax Media) presentation at Mumbrella's Publish 2018
Whenyouthinkofbusinessandfinancebrandsindigitalandprinted
format,whichbrandscometomind?
Source: Readerscope Brand Tracker FY18 National B&F Sample
Source: ERGO Research 2016
Establishment Executives sources of business news
Matt Rowley's (Fairfax Media) presentation at Mumbrella's Publish 2018
Matt Rowley's (Fairfax Media) presentation at Mumbrella's Publish 2018
Matt Rowley's (Fairfax Media) presentation at Mumbrella's Publish 2018
Matt Rowley's (Fairfax Media) presentation at Mumbrella's Publish 2018
Matt Rowley's (Fairfax Media) presentation at Mumbrella's Publish 2018
Source: Millward Brown 2018
Matt Rowley's (Fairfax Media) presentation at Mumbrella's Publish 2018
Whats next?
Matt Rowley's (Fairfax Media) presentation at Mumbrella's Publish 2018

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Matt Rowley's (Fairfax Media) presentation at Mumbrella's Publish 2018