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DANASO
 ¡°Flutes¡±
DANASO¡¯S STRENGTHS AND
            WEAKNESS
          STRENGTHS                     WEAKNESS
¡ïColombian and Middle         ¡ïShe has a lot of
Eastern Background, which     competition in South
makes her music interesting   America, because Tropical
and catchy.                   Pop is the main genre of
¡ïExperience in the music      music there.
industry.                     ¡ïShe has to build
¡ïShe is already known all     awareness with people all
around South America and      around the world.
the Middle East.
¡ïShe is already sign to a
major label and distributor
(Sony)
Pre-Release
¡°Flutes¡±
? It will only be distributed Digitally.
  ? Online------------ $9.99
  ? USB --------------- $20.00
  ? Or Included on an iPod Shuf?e, along
       with some other similar artists.
                   $35.00
DISTRIBUTION OF THE ALBUM

? Apple Stores



?Pandora



? SanDisk
Distribution Supply Chain
                                30%
                                Apple
                                Stores


 10%     60%       30%
         Sony       Sony
DANASO                          Pandora   Consumer
         Music   Distribution

                                20%
                                SanDisk
Strategic Partnership
Recommendations for Future Releases



  ? For the next release I will use iTunes,
    Myspace, Nimbit and Facebook. Also I
    will keep on using the same strategies
    since they work really good.
THANK YOU!!!

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Mdb Presentation

  • 2. DANASO¡¯S STRENGTHS AND WEAKNESS STRENGTHS WEAKNESS ¡ïColombian and Middle ¡ïShe has a lot of Eastern Background, which competition in South makes her music interesting America, because Tropical and catchy. Pop is the main genre of ¡ïExperience in the music music there. industry. ¡ïShe has to build ¡ïShe is already known all awareness with people all around South America and around the world. the Middle East. ¡ïShe is already sign to a major label and distributor (Sony)
  • 4. ¡°Flutes¡± ? It will only be distributed Digitally. ? Online------------ $9.99 ? USB --------------- $20.00 ? Or Included on an iPod Shuf?e, along with some other similar artists. $35.00
  • 5. DISTRIBUTION OF THE ALBUM ? Apple Stores ?Pandora ? SanDisk
  • 6. Distribution Supply Chain 30% Apple Stores 10% 60% 30% Sony Sony DANASO Pandora Consumer Music Distribution 20% SanDisk
  • 8. Recommendations for Future Releases ? For the next release I will use iTunes, Myspace, Nimbit and Facebook. Also I will keep on using the same strategies since they work really good.